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olivLaw · European equity research

MONY Group PLC MONY.L

United Kingdom · London Stock Exchange · ISIN GB00B1ZBKY84 · Vertical: Listed companies from United Kingdom

2.15GBP−1.20% · 1 dayClose 05 Nov 2026

MONY Group PLC runs a two-sided online marketplace that connects consumers with providers of financial and utility products through brands such as MoneySuperMarket, Quidco and SuperSaveClub. Its relevance now rests on growing a loyal member base and on integrating artificial intelligence into its distribution channels.

At the close of 05 Nov 2026, MONY Group PLC (MONY.L) stock was 2.15 GBP (−1.20% on the day), with market capitalisation 1.1 bn GBP, P/E 14.1 on diluted EPS of 0.15 GBP over the last 12 months, dividend yield 4.33%, beta 0.47, 52-week range 1.45–2.17 GBP.

Data as of · AI analysis dated · Source: ESEF annual reports and closing prices, computed by olivLaw.

Market cap
1.1 bn GBP
shares as of 31 Dec 2025
P/E (TTM)
14.1
Diluted EPS TTM 0.15 · TTM to 31 Dec 2025
E/P (TTM)
7.08%
TTM to 31 Dec 2025
Dividend yield
4.33%
DPS 12m 0.09
Beta (2y)
0.47
Volatility (1y) 30%
52-week range
1.452.17

Price history

Loading chart…

Technical reading

RSI (14)
70.2
overbought (≥ 70)
Bollinger (20, 2)
1.85 – 2.15
above the upper band · %B 1.00 · band width 14.6%
SMA 50 / 200
1.93 / 1.82
uptrend (price > SMA50 > SMA200)
MACD (12, 26, 9)
0.06 / 0.04
MACD above signal

Indicators describe past prices; on their own they do not predict direction. On our history the RSI ≤ 40 filter added no return (see the signals methodology).

Performance

CompanyEURO STOXX 50vs EURO STOXX 50Vertical median
1 month+22.7%−0.6%+23.3 pp—
3 months+6.8%−4.2%+10.9 pp—
6 months+21.6%+4.3%+17.3 pp—
Year to date+16.8%+7.5%+9.2 pp—
1 year+9.3%+9.9%−0.7 pp+5.8%
3 years−19.3%+49.8%−69.2 pp+26.3%
5 years−0.3%+42.8%−43.1 pp—
Max drawdown (1y)
−26.6%
11 Nov 2025 → 16 Feb 2026
Max drawdown (5y)
−49.1%
23 Nov 2023 → 16 Feb 2026
Compound annual growth (5y)
−0.1%
EURO STOXX 50 +7.4%

Price returns, dividends excluded.

Quarterly results

ESEF annual reports carry no quarters: the results are annual (below).

E/P over time

E/P = trailing-12-month diluted EPS / price at quarter end. E/P is the inverse of P/E and stays defined when earnings are negative.

Today's P/E sits at the 67 percentile of its own 3-quarter history (min 12.1, median 12.9, max 20.8; quarters with earnings only).

Fiscal years

Fiscal year202320242025
Revenue432.1 m439.2 m446.3 m
Revenue YoYunavailable+1.6%+1.6%
Net income72.7 m80.6 m81.2 m
Net income YoYunavailable+10.9%+0.7%
Diluted EPS0.140.150.15
Diluted EPS YoYunavailable+10.4%+2.0%
net %16.8%18.4%18.2%
Free cash flow101.7 m114.8 m106.7 m

Balance sheet & financial health

Fiscal year 2025 · 31 Dec 2025

Cash
20.3 m GBP
Financial debt
14.0 m GBP
Net debt
-6.3 m GBP
Equity
224.9 m GBP
Total assets
377.8 m GBP
Debt / equity
0.06x
Current ratio
1.18x
ROE
34.6%
ROA
20.8%
FCF margin
23.9%

Financial statements (source on every figure)

Revenue and net income (GBP)

Margins

Income statement · GBP

Revenue
2023
432.1 m
2024
439.2 m
2025
446.3 m

esef· 10 Mar 2026verified

Cost of revenue
2023
139.7 m
2024
148.6 m
2025
159.1 m

esef· 10 Mar 2026verified

Gross profit
2023
292.4 m
2024
290.6 m
2025
287.2 m

esef· 10 Mar 2026verified

Operating income
2023
97.3 m
2024
113.3 m
2025
117.4 m

esef· 10 Mar 2026verified

Interest expense
2023
5.3 m
2024
4.9 m
2025
3.7 m

esef· 10 Mar 2026verified

Pre-tax income
2023
92.1 m
2024
108.7 m
2025
110.5 m

esef· 10 Mar 2026verified

Income tax
2023
19.8 m
2024
28.5 m
2025
29.8 m

esef· 10 Mar 2026verified

Net income
2023
72.7 m
2024
80.6 m
2025
81.2 m

esef· 10 Mar 2026verified

Diluted EPS
2023
0.14
2024
0.15
2025
0.15

esef· 10 Mar 2026verified

Dividend per share
2023
0.09
2024
0.09
2025
0.09

esef· 10 Mar 2026verified

Balance sheet · GBP

Cash
2023
16.6 m
2024
22.4 m
2025
20.3 m

esef· 10 Mar 2026verified

Receivables
2023
79.3 m
2024
82.6 m
2025
87.6 m

esef· 10 Mar 2026verified

Current assets
2023
107.3 m
2024
114.7 m
2025
117.1 m

esef· 10 Mar 2026verified

Property, plant & equipment, net
2023
32.1 m
2024
28.3 m
2025
—

esef· 08 Jan 2026verified

Total assets
2023
405.1 m
2024
402.3 m
2025
377.8 m

esef· 10 Mar 2026verified

Accounts payable
2023
103.3 m
2024
104.6 m
2025
98.1 m

esef· 10 Mar 2026verified

Short-term debt
2023
34.5 m
2024
12.0 m
2025
—

esef· 08 Jan 2026verified

Long-term debt
2023
—
2024
12.0 m
2025
14.0 m

esef· 10 Mar 2026verified

Current liabilities
2023
137.8 m
2024
104.6 m
2025
99.6 m

esef· 10 Mar 2026verified

Total liabilities
2023
179.0 m
2024
157.4 m
2025
152.9 m

esef· 10 Mar 2026verified

Equity
2023
226.1 m
2024
244.9 m
2025
224.9 m

esef· 10 Mar 2026verified

Shares outstanding at year end
2023
538.5 m
2024
537.3 m
2025
530.7 m

esef· 10 Mar 2026derived

Cash flow · GBP

Operating cash flow
2023
102.2 m
2024
115.6 m
2025
107.7 m

esef· 10 Mar 2026verified

Capex
2023
500.0 k
2024
800.0 k
2025
1.0 m

esef· 10 Mar 2026verified

Free cash flow
2023
101.7 m ≈
2024
114.8 m ≈
2025
106.7 m ≈

esef· 10 Mar 2026derived

Investing cash flow
2023
-20.9 m
2024
-13.8 m
2025
-9.0 m

esef· 10 Mar 2026verified

Financing cash flow
2023
-81.3 m
2024
-96.0 m
2025
-100.8 m

esef· 10 Mar 2026verified

Dividends paid
2023
63.4 m
2024
65.5 m
2025
66.9 m

esef· 10 Mar 2026verified

Share repurchases
2023
500.0 k
2024
0
2025
30.2 m

esef· 10 Mar 2026verified

Computed indicators

Growth

Revenue growth (YoY)
1.6%
computed by olivLawFY 2025
Revenue CAGR 3Y
unavailable
input data missing
Revenue CAGR 5Y
unavailable
input data missing
EBIT growth (YoY)
3.6%
computed by olivLawFY 2025
Net income growth (YoY)
0.7%
computed by olivLawFY 2025
Net income CAGR 3Y
unavailable
input data missing
Net income CAGR 5Y
unavailable
input data missing
EPS growth (YoY)
2.0%
computed by olivLawFY 2025
EPS CAGR 3Y
unavailable
input data missing
EPS CAGR 5Y
unavailable
input data missing
FCF growth (YoY)
-7.1%
computed by olivLawFY 2025

Profitability

Gross margin
64.4%
computed by olivLawFY 2025
EBITDA margin
unavailable
input data missing
EBIT margin
26.3%
computed by olivLawFY 2025
Net margin
18.2%
computed by olivLawFY 2025
FCF margin
23.9%
computed by olivLawFY 2025

Returns

ROE
34.8%
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
ROA
20.8%
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
ROIC
36.9%
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
ROCE
42.2%
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
Payout ratio (EPS)
61.2%
computed by olivLawFY 2025
Payout ratio (FCF)
62.7%
computed by olivLawFY 2025

Balance sheet

Net debt
-6.3 m GBP
computed by olivLawbalance sheet at 31 Dec 2025
Net debt / EBITDA
unavailable
input data missing
Debt / equity
0.1x
computed by olivLawbalance sheet at 31 Dec 2025
Interest coverage
31.7x
computed by olivLawFY 2025

Liquidity

Current ratio
1.2x
computed by olivLawbalance sheet at 31 Dec 2025
Quick ratio
unavailable
input data missing
Cash ratio
0.2x
computed by olivLawbalance sheet at 31 Dec 2025

Cash

Operating cash flow
107.7 m GBP
computed by olivLawFY 2025
Capital expenditure
1.0 m GBP
computed by olivLawFY 2025
Free cash flow
106.7 m GBP
computed by olivLawFY 2025
FCF conversion
131.4%
computed by olivLawFY 2025
Cash conversion
unavailable
input data missing

Efficiency

Days sales outstanding
70 days
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
Days inventory outstanding
unavailable
input data missing
Days payables outstanding
233 days
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
Cash conversion cycle
unavailable
input data missing

Market and valuation

Market capitalisation
1.1 bn GBP
computed by olivLawbalance sheet at 31 Dec 2025
Enterprise value
1.1 bn GBP
computed by olivLawbalance sheet at 31 Dec 2025
Market cap / net income TTM
14.0x
computed by olivLawFY 2025
P/E (TTM)
14.1x
computed by olivLawFY 2025
Earnings yield
7.1%
computed by olivLawFY 2025
P/B
5.0x
computed by olivLawbalance sheet at 31 Dec 2025
P/S
2.6x
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
EV/EBITDA
unavailable
input data missing
EV/EBIT
9.6x
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
EV/Sales
2.5x
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
P/FCF
10.7x
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
FCF yield
9.4%
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
Dividend yield
4.3%
computed by olivLawFY 2025
Shareholder yield (distributions)
8.5%
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025

1 indicators that do not apply to the sector.

Valuation

olivLaw classification

Neutral profile

Score: 83 / 100

A scoring methodology on indicators and valuation, not investment advice.

Closing price

2.15 GBP

05 Nov 2026Source: olivLaw, closing series

Market cap: 1.1 bn GBP

Key indicators

Market capitalisation
1.1 bn GBP
computed by olivLawbalance sheet at 31 Dec 2025
P/E (TTM)
14.1x
computed by olivLawFY 2025
P/B
5.0x
computed by olivLawbalance sheet at 31 Dec 2025
EV/EBITDA
unavailable
input data missing
ROE
34.8%
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
Net margin
18.2%
computed by olivLawFY 2025
Revenue growth (YoY)
1.6%
computed by olivLawFY 2025
Dividend yield
4.3%
computed by olivLawFY 2025

Coverage and freshness

29/37 reporting lines present
Latest full fiscal year: 2025
Latest reported period: 31 Dec 2025
Latest balance sheet date: 31 Dec 2025
Share count (cover of the latest filing), as of: 31 Dec 2025
Source: esefpublished 10 Mar 2026
verified 89derived 3

Score by group

  • Quality86
  • Balance sheet73
  • Valuation78
  • Returns93

Estimated value range

unavailable — no valuation assumptions for the reporting currency

Valuation assumptions are editorial choices, not measured; beta is not measured.

Valuation methods

    Assumptions (illustrative, editorial)

    Risk-free rate
    6.5%
    Equity risk premium
    6.0%
    Beta (default)
    1.00
    Cost of equity
    12.5%
    Terminal growth
    3.0%

    Factor scorecard

    Neutral profile · Score 83/100

    FactorValueScoreWeight used
    ROIC · Quality36.9%88 (vs peers)17%
    Net margin · Quality18.2%69 (vs peers)10%
    FCF conversion · Quality131.4%100 (on a fixed band)10%
    Revenue CAGR 3Y · Growthunavailableunavailable—
    EPS CAGR 3Y · Growthunavailableunavailable—
    Net debt / EBITDA · Balance sheetunavailableunavailable—
    Interest coverage · Balance sheet31.7x100 (on a fixed band)10%
    Current ratio · Balance sheet1.2x31 (on a fixed band)7%
    P/E (TTM) · Valuation14.1x61 (vs peers)17%
    EV/EBITDA · Valuationunavailableunavailable—
    FCF yield · Valuation9.4%100 (on a fixed band)13%
    Shareholder yield (distributions) · Returns8.5%100 (on a fixed band)10%
    Payout ratio (FCF) · Returns62.7%82 (on a fixed band)7%

    Factors without a value were dropped; the remaining weights were renormalised.

    Score groups

    • Balance sheet73/100 · 2/3 factors with a value
    • Growth· partialunavailable · 0/2 factors with a value
    • Quality86/100 · 3/3 factors with a value
    • Returns93/100 · 2/2 factors with a value
    • Valuation78/100 · 2/3 factors with a value

    A «partial» group is computed from under half of its weight or from one factor: it is not a full assessment of the group.

    Memo

    MONY GROUP PLC (MONY.L). Latest full fiscal year: 2025; data up to 2025-12-31.

    Figures computed from the financial statements: revenue 446.3 m GBP in 2025; YoY growth 1.6%; net margin 18.2%; ROE 34.8%.

    The estimated value range is 1.72–2.57 GBP per share (median of 3 methods, agreement: medium); assumptions are illustrative. Against the central value of 2.19 GBP, the price of 2.15 GBP leaves a potential of 2.2% (value / price − 1) and a margin of safety of 2.1% (1 − price / value). The range is the median of the methods' low, central and high values, not a probability interval.

    olivLaw score 83/100, methodological classification: neutral profile (score, margin of safety and method agreement together; not a judgement of the right price). Groups assessed only in part: growth. Not investment advice.

    Text generated deterministically from the figures shown; no language model. Not investment advice.

    What supports the thesis

    • ROIC: 36.9%
    • FCF conversion: 131.4%
    • Interest coverage: 31.7x
    • FCF yield: 9.4%
    • Shareholder yield (distributions): 8.5%
    • Payout ratio (FCF): 62.7%

    What contradicts it

    No signal among the computed factors. That is not an absence of risk: factors without data were not assessed, and business risks (margins, inventory, demand) are in the source-based analysis.

    Not assessed (insufficient data or a ratio without meaning): Revenue CAGR 3Y, EPS CAGR 3Y, Net debt / EBITDA, EV/EBITDA.

    Versus the vertical median

    Listed companies from United Kingdom · same country · compared with 39 companies

    Multiples and returns vs the median

    P/E
    14.1x
    vertical median 15.3x
    below median (−8.0%)
    EV/EBITDA
    —
    vertical median —
    P/S
    2.6x
    vertical median 1.5x
    above median (+66.1%)
    P/B
    5.0x
    vertical median 2.2x
    above median (+132.8%)
    ROE
    34.8%
    vertical median 14.4%
    above median (+142.4%)
    Net margin
    18.2%
    vertical median 10.8%
    above median (+68.9%)
    EBIT margin
    26.3%
    vertical median 22.9%
    above median (+14.6%)
    Revenue YoY
    1.6%
    vertical median 7.9%
    below median (−79.5%)
    Net debt/EBITDA
    —
    vertical median —
    Dividend yield
    4.3%
    vertical median 2.9%
    above median (+51.7%)

    Price rebased to 100 (monthly, 5 years)

    Companies in the vertical

    Market capP/EROENet marginRevenue YoY1A / 3A
    BATS.LBritish American Tobacco P.L.C.104.3 bn13.516.5%30.3%−1.0%+7% / +88%
    ABF.LAssociated British Foods PLC14.7 bn14.39.2%5.3%−3.1%−5% / −15%
    0EV1.LCarnival PLC5.5 bn4.146.7%13.4%+6.4%unavailable / unavailable
    BAB.LBabcock International Group PLC5.1 bn24.734.7%4.1%+7.2%−10% / +158%
    AUTO.LAutotrader Group PLC4.8 bn16.460.2%47.1%+3.9%−13% / −23%
    BBY.LBalfour Beatty PLC4.2 bn16.323.2%2.8%+15.2%+20% / +160%
    ABDN.LAberdeen Group PLC4.1 bn10.88.0%28.9%−2.1%+11% / +41%
    BKG.LThe Berkeley Group Holdings PLC3.6 bn11.38.8%13.4%−4.2%−0% / −22%
    BME.LB&M European Value Retail PLC2.9 bn17.421.2%2.8%+3.7%+68% / −51%
    AJB.LAj Bell PLC2.4 bn22.849.9%33.1%+18.0%+8% / +128%
    ASHM.LAshmore Group PLC1.4 bn13.913.1%71.6%−0.1%+28% / +18%
    BCG.LBaltic Classifieds Group PLC1.2 bn23.215.8%57.6%+6.9%−99% / −99%
    MONY.LMony Group PLC1.1 bn14.134.8%18.2%+1.6%+14% / −21%
    APN.LApplied Nutrition PLC763.6 m36.241.2%19.7%+24.2%+71% / unavailable
    BAG.LA.G. Barr P.L.C.671.9 m14.414.4%10.8%+4.0%−7% / +26%
    ASC.LAsos PLC494.5 m—-81.3%-12.0%−14.7%+71% / +8%
    ALFA.LAlfa Financial Software Holdings PLC486.8 m16.361.5%23.8%+15.3%−28% / +10%
    AML.LAston Martin Lagonda Global Holdings PLC344.3 m—-93.4%-39.2%−20.6%−45% / −85%
    APTD.LAptitude Software Group PLC111.3 m28.57.2%6.2%−7.3%−30% / −23%
    AMGO.LAmigo Holdings PLC9.9 m———−81.9%+325% / +844%
    ASBE.LAssociated British Engineering PLC605.3 k—-19.1%—unavailableunavailable / unavailable
    AMIF.LAmicorp Fs (uk) PLC221.6 k0.127.5%9.1%+8.1%unavailable / unavailable
    AAF.LAirtel Africa PLC——24.1%10.6%+29.5%−7% / +164%
    AAL.LAnglo American PLC——-19.3%-20.2%+4.5%+30% / +76%
    ACG.LAcg Metals Limited——-80.3%-32.0%+134.8%+60% / +63%

    1- and 3-year price returns: for MONY.L from daily closes (the same as the performance table), for the other companies from month-end closes.

    olivLaw engine forecast

    The world engine ran after the company's latest material disclosure. Probabilities are of TOUCHING a level within the horizon (not closing there) and sit next to the random walk (p_rw), the no-information benchmark.

    The engine has no published run for this company yet.

    Valuation scenarios (editable assumptions)

    Illustrative scenarios

    Illustrative: not forecasts and without probabilities. Each case is one coherent set of assumptions, computed on today's figures.

    Bear
    Allowed range: -50 … 50%
    Allowed range: -100 … 100%
    Allowed range: 0 … 100
    Allowed range: -10 … 20%
    Allowed range: 0 … 100%
    Base
    Allowed range: -50 … 50%
    Allowed range: -100 … 100%
    Allowed range: 0 … 100
    Allowed range: -10 … 20%
    Allowed range: 0 … 100%
    Bull
    Allowed range: -50 … 50%
    Allowed range: -100 … 100%
    Allowed range: 0 … 100
    Allowed range: -10 … 20%
    Allowed range: 0 … 100%
    Nothing is saved.

    Estimated price (GBP)

    Estimated priceBearBaseBull
    1 years
    1.24
    Total return -39% · Per year -39%
    2.20
    Total return 7% · Per year 7%
    3.31
    Total return 60% · Per year 60%
    3 years
    1.13
    Total return -38% · Per year -15%
    2.27
    Total return 19% · Per year 6%
    3.76
    Total return 92% · Per year 24%
    5 years
    1.04
    Total return -36% · Per year -9%
    2.34
    Total return 32% · Per year 6%
    4.28
    Total return 130% · Per year 18%
    What moves the 3-year price the most
    • Exit P/E± 0.57
    • Net margin± 0.40
    • Annual revenue growth± 0.33
    • Annual dilution± 0.03

    AI analysis

    AI-generatedAI-generated analysis (Claude) from cited public sources; it may contain errors. Not investment advice. As of 27 Oct 2026 · Model: claude-haiku-5-5.

    In brief

    MONY Group PLC runs a two-sided online marketplace that connects consumers with providers of financial and utility products through brands such as MoneySuperMarket, Quidco and SuperSaveClub. Its relevance now rests on growing a loyal member base and on integrating artificial intelligence into its distribution channels 1.

    SWOT

    Strengths

    • The group has well-known brands, a large base of active users and a unified technology platform that lowers costs and speeds up new product launches 1.
    • The loyal membership programme, with rewards on each purchase, supports retention and reduces reliance on paid marketing 1.
    • Consolidated data and market insight tools give providers audiences and information that other channels cannot easily match 1.

    Weaknesses

    • Revenue depends on referrals and transactions without long-term contracts, which makes forecasting beyond a three-year horizon difficult 1.
    • Dependence on traffic volumes and online consumer behaviour can make revenue sensitive to rapid changes in demand 1.
    • Costs can be restructured only within the three-year horizon, which limits flexibility over a longer period if revenue falls sharply 1.

    Opportunities

    • Selective expansion of new products and services, such as savings through Savings by MoneySuperMarket, could deepen customer engagement 1.
    • Integrating AI into distribution and provider onboarding could lower costs and open new revenue streams 1.
    • B2B solutions for third parties, such as embedded comparison journeys, could extend reach beyond the group's own brands 1.

    Threats

    • Regulatory change and pricing pressure in the sectors covered could reduce the attractiveness of certain products for consumers 1.
    • A sharp economic downturn could reduce providers' spending on customer acquisition, directly affecting group revenue 1.
    • Competition from providers' direct channels and other comparison platforms could erode market share 1.

    Risks

    • Competitive environment and consumer demandshigh

      A shift in consumer preferences or the emergence of strong competitors could reduce traffic and referral revenue 1.

    • Brand reputation and relevance to partnershigh

      Loss of trust among consumers or providers could seriously affect the customer and partner base, according to the assessment of principal risks 1.

    • Data protection and cyber securitymedium

      A security incident or a breach of data rules could bring sanctions and a loss of user trust 1.

    • Regulatory changemedium

      New rules for financial and energy services could change how products are presented and the cost of compliance 1.

    • Economic conditions and refinancingmedium

      If a recession deepens, provider demand could fall, and renewing the credit facility could become costlier, although management assumes renewal on similar terms 1.

    Investment thesis

    What would need to be true (bull case)

    • If the habit of shopping around online persists, the two-sided platform could keep attracting new members and providers, especially if the rewards programme remains compelling 1.
    • The unified technology platform could allow faster launches of new products and AI integration, reducing costs and lifting productivity 1.
    • Growth in provider services and use of market data could diversify revenue beyond direct consumer referrals 1.

    What would break the thesis

    • Revenue is not covered by long-term contracts, so a fall in provider demand could quickly affect financial results 1.
    • Competition from providers' direct channels and other platforms could limit growth and pressure margins 1.
    • Regulatory change and a deep recession could reduce the availability of attractive products and delay provider spending 1.

    What to watch

    • Delivery of adjusted EBITDA against the published consensus range2026
    • Development of SuperSaveClub membership and the rate of new customer joinsNext annual report
    • Renewal of the revolving credit facility on similar terms2028
    • Impact of AI integration on operating costs and provider onboarding2026

    Products, market & competition

    AI-generatedAI-generated analysis (Claude) from cited public sources; it may contain errors. Not investment advice. As of 27 Oct 2026 · Model: claude-haiku-5-5.

    The business

    The group's business model matches customers with the right providers and products for them, through price comparison services and a cashback offering. Revenue comes from lead referrals and customer transactions rather than long-term contracted streams 1. The stated purpose is helping households save money, and the SuperSaveClub membership base reached 2.1 million people in 2025 1.

    The strategy aims to strengthen a two-sided marketplace: loyal members on one side and providers offered audiences, data and B2B solutions on the other. All brands run on a single technology platform, which helped reduce Group operating costs by 4% in 2025 1.

    The Board monitors progress across three horizons: quarterly reforecasting, an annual plan and budget, and a three-year strategic plan reassessed each year. The outlook for 2026 was framed around the currently published consensus range for adjusted EBITDA 1.

    Segments

    Members and consumers

    The SuperSaveClub programme, launched in September 2023, rewards customers with cash for each purchase of an eligible product. In 2025 the membership base doubled, and new-to-book customer joins rose 70% year on year 1.

    Providers and partners

    For providers the group offers advertising (Tenancy), market data (Market Boost) and B2B solutions (Decision Tech) for switching journeys embedded in third-party sites. Combined growth of provider services reached 13% in 2025 1.

    Consumer brands

    The MoneySuperMarket, MoneySavingExpert and Quidco brands support both product comparison and financial education content, with the weekly newsletter reaching over 9 million subscribers. The MoneySuperMarket app was also launched on the ChatGPT app store 1.

    Market context

    The group operates mainly in the UK market for online comparison of utilities, insurance, credit and financial services. Revenue depends on traffic volumes and conversion to providers, and demand is shaped by the cost of living and the availability of attractive products 1.

    The report notes that technological development and regulatory change can alter consumer and provider behaviour. If household cost pressures persist, the motivation to shop around could support traffic, whereas a deep recession could reduce provider activity 1.

    Trends

    • Online search for better dealstailwind

      Consumers continue to shop around online to save money, which favours comparison platforms. The model assumes this behaviour will persist 1.

    • Artificial intelligence in distributiontailwind

      The group is integrating AI into its apps and into provider onboarding, which could reduce costs and raise productivity. The ChatGPT launch shows the potential of a new access channel 1.

    • Economic pressure and cost of livingheadwind

      A recession or rising living costs could reduce the availability of attractive products for customers and affect referral revenue, according to management's assessment 1.

    • Regulation and consumer protectionmixed

      Regulatory changes such as the Consumer Duty and rules for credit and energy markets may change how products are presented and sold, creating both compliance costs and consolidation opportunities 1.

    Competitive position

    The group faces competition from other comparison platforms and from providers' direct acquisition channels. The principal risks section names the competitive environment and consumer demands as central, and strong brands and relevance to partners are essential to keeping its position 1.

    The stated advantage rests on the scale of its brands, its loyal member base and its single technology platform. Differentiation depends on the ability to retain users and remain attractive to providers against alternatives 1.

    • UK price comparison platforms

      Direct competitors in utilities and financial product comparison; the source provided does not name them 1.

    • Credit and card comparison aggregators

      Players competing for consumer traffic interested in loans and cards; they are not named in the source provided 1.

    • Providers' direct acquisition channels

      Providers trying to acquire customers themselves, reducing dependence on third-party platforms, as flagged in the report's risk assessment 1.

    • Cashback and rewards platforms

      Services offering savings on online purchases that compete with the group's rewards programme 1.

    News & filings

    In the press

    No news in our archive over the last 180 days.

    Annual reports (ESEF)

    Sources

    1. [1] Annual report, fiscal year ended 2025-12-31 (ESEF) · SEC / MONY Group PLC · 31 Dec 2025

    Figures computed by olivLaw from ESEF annual reports and closing prices; the qualitative analysis is AI-generated from cited sources. Not investment advice.