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olivLaw · European equity research

PZ Cussons plc PZC.L

United Kingdom · London Stock Exchange · ISIN GB00B19Z1432 · Vertical: Listed companies from United Kingdom

1.01GBP−0.40% · 1 dayClose 05 Nov 2026

PZ Cussons is a UK-based consumer goods group in personal care, cleaning and home care, with main markets in the UK, Nigeria, Indonesia and ANZ. In fiscal 2026 it grew revenue and profit and cut net debt sharply, strengthening its balance sheet against Nigerian currency volatility.

At the close of 05 Nov 2026, PZ Cussons plc (PZC.L) stock was 1.01 GBP (−0.40% on the day), with market capitalisation 423.8 m GBP, P/E 21.5 on diluted EPS of 0.05 GBP over the last 12 months, dividend yield 1,500,994,035.79%, beta 0.68, 52-week range 0.66–1.12 GBP.

Data as of · AI analysis dated · Source: ESEF annual reports and closing prices, computed by olivLaw.

Market cap
423.8 m GBP
shares as of 31 May 2026
P/E (TTM)
21.5
Diluted EPS TTM 0.05 · TTM to 31 May 2026
E/P (TTM)
4.64%
TTM to 31 May 2026
Dividend yield
1,500,994,035.79%
DPS 12m 15,100,000.00
Beta (2y)
0.68
Volatility (1y) 37%
52-week range
0.661.12

Price history

Loading chart…

Technical reading

RSI (14)
62.2
strong (55–70)
Bollinger (20, 2)
0.93 – 1.00
above the upper band · %B 1.03 · band width 7.5%
SMA 50 / 200
0.98 / 0.91
uptrend (price > SMA50 > SMA200)
MACD (12, 26, 9)
0.00 / -0.00
MACD above signal

Indicators describe past prices; on their own they do not predict direction. On our history the RSI ≤ 40 filter added no return (see the signals methodology).

Performance

CompanyEURO STOXX 50vs EURO STOXX 50Vertical median
1 month+4.4%−0.6%+5.0 pp—
3 months−1.8%−4.2%+2.4 pp—
6 months+27.3%+4.3%+23.0 pp—
Year to date+36.1%+7.5%+28.6 pp—
1 year+43.5%+9.9%+33.6 pp+5.8%
3 years−24.0%+49.8%−73.9 pp+26.3%
5 years−52.7%+42.8%−95.5 pp—
Max drawdown (1y)
−21.5%
13 Feb 2026 → 19 Mar 2026
Max drawdown (5y)
−70.2%
13 Jan 2023 → 18 Nov 2025
Compound annual growth (5y)
−13.9%
EURO STOXX 50 +7.4%

Price returns, dividends excluded.

Quarterly results

ESEF annual reports carry no quarters: the results are annual (below).

E/P over time

E/P = trailing-12-month diluted EPS / price at quarter end. E/P is the inverse of P/E and stays defined when earnings are negative.

Today's P/E sits at the 100 percentile of its own 1-quarter history (min 18.8, median 18.8, max 18.8; quarters with earnings only).

Fiscal years

Fiscal year202420252026
Revenue527.9 m513.8 m541.4 m
Revenue YoYunavailable−2.7%+5.4%
Net income-57.0 m-5.8 m19.8 m
Net income YoYunavailableunavailableunavailable
Diluted EPS-0.14-0.010.05
Diluted EPS YoYunavailableunavailableunavailable
net %-10.8%-1.1%3.7%
Free cash flow6.8 m16.6 m23.6 m

Balance sheet & financial health

Fiscal year 2026 · 31 May 2026

Cash
51.9 m GBP
Financial debt
76.9 m GBP
Net debt
25.0 m GBP
Equity
242.1 m GBP
Total assets
594.5 m GBP
Debt / equity
0.32x
Current ratio
0.84x
ROE
8.7%
ROA
3.3%
FCF margin
4.4%

Financial statements (source on every figure)

Revenue and net income (GBP)

Margins

Income statement · GBP

Revenue
2024
527.9 m
2025
513.8 m
2026
541.4 m

esef· 02 Sept 2026verified

Cost of revenue
2024
396.8 m
2025
307.0 m
2026
322.0 m

esef· 02 Sept 2026verified

Gross profit
2024
131.1 m
2025
206.8 m
2026
219.4 m

esef· 02 Sept 2026verified

Operating income
2024
-83.7 m
2025
20.6 m
2026
86.8 m

esef· 02 Sept 2026verified

Interest expense
2024
24.2 m
2025
18.0 m
2026
12.8 m

esef· 02 Sept 2026verified

Pre-tax income
2024
-95.9 m
2025
6.5 m
2026
77.4 m

esef· 02 Sept 2026verified

Income tax
2024
-24.1 m
2025
11.7 m
2026
49.0 m

esef· 02 Sept 2026verified

Net income
2024
-57.0 m
2025
-5.8 m
2026
19.8 m

esef· 02 Sept 2026verified

Diluted EPS
2024
-0.14
2025
-0.01
2026
0.05

esef· 02 Sept 2026verified

Dividend per share
2024
15,100,000.00
2025
15,100,000.00
2026
—

esef· 30 Sept 2025verified

Balance sheet · GBP

Cash
2024
51.3 m
2025
45.1 m
2026
51.9 m

esef· 02 Sept 2026verified

Receivables
2024
99.0 m
2025
119.2 m
2026
99.2 m

esef· 02 Sept 2026verified

Inventories
2024
68.5 m
2025
70.0 m
2026
78.8 m

esef· 02 Sept 2026verified

Current assets
2024
223.7 m
2025
244.2 m
2026
231.3 m

esef· 02 Sept 2026verified

Property, plant & equipment, net
2024
42.8 m
2025
43.4 m
2026
44.0 m

esef· 02 Sept 2026verified

Total assets
2024
649.6 m
2025
615.2 m
2026
594.5 m

esef· 02 Sept 2026verified

Accounts payable
2024
158.7 m
2025
155.1 m
2026
165.8 m

esef· 02 Sept 2026verified

Short-term debt
2024
6.3 m
2025
54.7 m
2026
69.9 m

esef· 02 Sept 2026verified

Long-term debt
2024
160.3 m
2025
102.4 m
2026
7.0 m

esef· 02 Sept 2026verified

Current liabilities
2024
189.8 m
2025
240.3 m
2026
277.0 m

esef· 02 Sept 2026verified

Total liabilities
2024
414.4 m
2025
401.7 m
2026
352.4 m

esef· 02 Sept 2026verified

Equity
2024
235.2 m
2025
213.5 m
2026
242.1 m

esef· 02 Sept 2026verified

Shares outstanding at year end
2024
419.1 m
2025
420.3 m
2026
421.3 m

esef· 02 Sept 2026derived

Cash flow · GBP

Operating cash flow
2024
12.9 m
2025
23.5 m
2026
29.7 m

esef· 02 Sept 2026verified

Capex
2024
6.1 m
2025
6.9 m
2026
6.1 m

esef· 02 Sept 2026verified

Free cash flow
2024
6.8 m ≈
2025
16.6 m ≈
2026
23.6 m ≈

esef· 02 Sept 2026derived

Investing cash flow
2024
12.4 m
2025
700.0 k
2026
72.4 m

esef· 02 Sept 2026verified

Financing cash flow
2024
-109.7 m
2025
-28.7 m
2026
-98.0 m

esef· 02 Sept 2026verified

Computed indicators

Growth

Revenue growth (YoY)
5.4%
computed by olivLawFY 2026
Revenue CAGR 3Y
unavailable
input data missing
Revenue CAGR 5Y
unavailable
input data missing
EBIT growth (YoY)
321.4%
computed by olivLawFY 2026
Net income growth (YoY)
unavailable
the base of the ratio is not positive
Net income CAGR 3Y
unavailable
input data missing
Net income CAGR 5Y
unavailable
input data missing
EPS growth (YoY)
unavailable
the base of the ratio is not positive
EPS CAGR 3Y
unavailable
input data missing
EPS CAGR 5Y
unavailable
input data missing
FCF growth (YoY)
42.2%
computed by olivLawFY 2026

Profitability

Gross margin
40.5%
computed by olivLawFY 2026
EBITDA margin
unavailable
input data missing
EBIT margin
16.0%
computed by olivLawFY 2026
Net margin
3.7%
computed by olivLawFY 2026
FCF margin
4.4%
computed by olivLawFY 2026

Returns

ROE
8.7%
computed by olivLawFY 2026 · balance sheet at 31 May 2026
ROA
3.3%
computed by olivLawFY 2026 · balance sheet at 31 May 2026
ROIC
24.6%
computed by olivLawFY 2026 · balance sheet at 31 May 2026
ROCE
27.3%
computed by olivLawFY 2026 · balance sheet at 31 May 2026
Payout ratio (EPS)
32,334,047,109.2%
computed by olivLawFY 2026
Payout ratio (FCF)
unavailable
input data missing

Balance sheet

Net debt
25.0 m GBP
computed by olivLawbalance sheet at 31 May 2026
Net debt / EBITDA
unavailable
input data missing
Debt / equity
0.3x
computed by olivLawbalance sheet at 31 May 2026
Interest coverage
6.8x
computed by olivLawFY 2026

Liquidity

Current ratio
0.8x
computed by olivLawbalance sheet at 31 May 2026
Quick ratio
0.6x
computed by olivLawbalance sheet at 31 May 2026
Cash ratio
0.2x
computed by olivLawbalance sheet at 31 May 2026

Cash

Operating cash flow
29.7 m GBP
computed by olivLawFY 2026
Capital expenditure
6.1 m GBP
computed by olivLawFY 2026
Free cash flow
23.6 m GBP
computed by olivLawFY 2026
FCF conversion
119.2%
computed by olivLawFY 2026
Cash conversion
unavailable
input data missing

Efficiency

Days sales outstanding
74 days
computed by olivLawFY 2026 · balance sheet at 31 May 2026
Days inventory outstanding
84 days
computed by olivLawFY 2026 · balance sheet at 31 May 2026
Days payables outstanding
182 days
computed by olivLawFY 2026 · balance sheet at 31 May 2026
Cash conversion cycle
-24 days
computed by olivLawFY 2026 · balance sheet at 31 May 2026

Market and valuation

Market capitalisation
423.8 m GBP
computed by olivLawbalance sheet at 31 May 2026
Enterprise value
448.8 m GBP
computed by olivLawbalance sheet at 31 May 2026
Market cap / net income TTM
21.4x
computed by olivLawFY 2026
P/E (TTM)
21.5x
computed by olivLawFY 2026
Earnings yield
4.6%
computed by olivLawFY 2026
P/B
1.8x
computed by olivLawbalance sheet at 31 May 2026
P/S
0.8x
computed by olivLawFY 2026 · balance sheet at 31 May 2026
EV/EBITDA
unavailable
input data missing
EV/EBIT
5.2x
computed by olivLawFY 2026 · balance sheet at 31 May 2026
EV/Sales
0.8x
computed by olivLawFY 2026 · balance sheet at 31 May 2026
P/FCF
18.0x
computed by olivLawFY 2026 · balance sheet at 31 May 2026
FCF yield
5.6%
computed by olivLawFY 2026 · balance sheet at 31 May 2026
Dividend yield
1,500,994,035.8%
computed by olivLawFY 2026
Shareholder yield (distributions)
unavailable
input data missing

1 indicators that do not apply to the sector.

Valuation

olivLaw classification

Insufficient data
What is missing
  • score weight coverage: 52.1% of at least 60%

A scoring methodology on indicators and valuation, not investment advice.

Closing price

1.01 GBP

05 Nov 2026Source: olivLaw, closing series

Market cap: 423.8 m GBP

Key indicators

Market capitalisation
423.8 m GBP
computed by olivLawbalance sheet at 31 May 2026
P/E (TTM)
21.5x
computed by olivLawFY 2026
P/B
1.8x
computed by olivLawbalance sheet at 31 May 2026
EV/EBITDA
unavailable
input data missing
ROE
8.7%
computed by olivLawFY 2026 · balance sheet at 31 May 2026
Net margin
3.7%
computed by olivLawFY 2026
Revenue growth (YoY)
5.4%
computed by olivLawFY 2026
Dividend yield
1,500,994,035.8%
computed by olivLawFY 2026

Coverage and freshness

28/37 reporting lines present
Latest full fiscal year: 2026
Latest reported period: 31 May 2026
Latest balance sheet date: 31 May 2026
Share count (cover of the latest filing), as of: 31 May 2026
Source: esefpublished 02 Sept 2026
verified 87derived 3

Score by group

52% · Insufficient data

Estimated value range

unavailable — no valuation assumptions for the reporting currency

Valuation assumptions are editorial choices, not measured; beta is not measured.

Valuation methods

    Assumptions (illustrative, editorial)

    Risk-free rate
    6.5%
    Equity risk premium
    6.0%
    Beta (default)
    1.00
    Cost of equity
    12.5%
    Terminal growth
    3.0%

    Factor scorecard

    Insufficient data

    Minimum-evidence gate: score weight coverage: 52.1% of at least 60%

    FactorValueScoreWeight used
    ROIC · Quality24.6%79 (vs peers)20%
    Net margin · Quality3.7%34 (vs peers)12%
    FCF conversion · Quality119.2%100 (on a fixed band)12%
    Revenue CAGR 3Y · Growthunavailableunavailable—
    EPS CAGR 3Y · Growthunavailableunavailable—
    Net debt / EBITDA · Balance sheetunavailableunavailable—
    Interest coverage · Balance sheet6.8x81 (on a fixed band)12%
    Current ratio · Balance sheet0.8x3 (on a fixed band)8%
    P/E (TTM) · Valuation21.5x28 (vs peers)20%
    EV/EBITDA · Valuationunavailableunavailable—
    FCF yield · Valuation5.6%70 (on a fixed band)16%
    Shareholder yield (distributions) · Returnsunavailableunavailable—
    Payout ratio (FCF) · Returnsunavailableunavailable—

    Factors without a value were dropped; the remaining weights were renormalised.

    Score groups

    • Balance sheet50/100 · 2/3 factors with a value
    • Growth· partialunavailable · 0/2 factors with a value
    • Quality73/100 · 3/3 factors with a value
    • Returns· partialunavailable · 0/2 factors with a value
    • Valuation46/100 · 2/3 factors with a value

    A «partial» group is computed from under half of its weight or from one factor: it is not a full assessment of the group.

    Memo

    PZ CUSSONS PLC (PZC.L). Latest full fiscal year: 2026; data up to 2026-05-31.

    Figures computed from the financial statements: revenue 541.4 m GBP in 2026; YoY growth 5.4%; net margin 3.7%; ROE 8.7%.

    The estimated value range is 0.83–1.17 GBP per share (median of 3 methods, agreement: low); assumptions are illustrative. Against the central value of 0.97 GBP, the price of 1.01 GBP leaves a potential of -3.7% (value / price − 1) and a margin of safety of -3.8% (1 − price / value). The range is the median of the methods' low, central and high values, not a probability interval.

    Insufficient data for a verdict (score weight coverage: 52.1% of at least 60%).

    Text generated deterministically from the figures shown; no language model. Not investment advice.

    What supports the thesis

    • ROIC: 24.6%
    • FCF conversion: 119.2%
    • Interest coverage: 6.8x

    What contradicts it

    • Current ratio: 0.8x
    • P/E (TTM): 21.5x
    • The valuation methods diverge

    Not assessed (insufficient data or a ratio without meaning): Revenue CAGR 3Y, EPS CAGR 3Y, Net debt / EBITDA, EV/EBITDA, Shareholder yield (distributions), Payout ratio (FCF).

    Versus the vertical median

    Listed companies from United Kingdom · same country · compared with 39 companies

    Multiples and returns vs the median

    P/E
    21.5x
    vertical median 15.3x
    above median (+40.4%)
    EV/EBITDA
    —
    vertical median —
    P/S
    0.8x
    vertical median 1.5x
    below median (−49.1%)
    P/B
    1.8x
    vertical median 2.2x
    below median (−16.2%)
    ROE
    8.7%
    vertical median 14.4%
    below median (−39.3%)
    Net margin
    3.7%
    vertical median 10.8%
    below median (−66.0%)
    EBIT margin
    16.0%
    vertical median 22.9%
    below median (−30.1%)
    Revenue YoY
    5.4%
    vertical median 7.9%
    below median (−31.8%)
    Net debt/EBITDA
    —
    vertical median —
    Dividend yield
    1,500,994,035.8%
    vertical median 2.9%
    above median (+52,530,435,395.0%)

    Price rebased to 100 (monthly, 5 years)

    Companies in the vertical

    Market capP/EROENet marginRevenue YoY1A / 3A
    BATS.LBritish American Tobacco P.L.C.104.3 bn13.516.5%30.3%−1.0%+7% / +88%
    ABF.LAssociated British Foods PLC14.7 bn14.39.2%5.3%−3.1%−5% / −15%
    0EV1.LCarnival PLC5.5 bn4.146.7%13.4%+6.4%unavailable / unavailable
    BAB.LBabcock International Group PLC5.1 bn24.734.7%4.1%+7.2%−10% / +158%
    AUTO.LAutotrader Group PLC4.8 bn16.460.2%47.1%+3.9%−13% / −23%
    BBY.LBalfour Beatty PLC4.2 bn16.323.2%2.8%+15.2%+20% / +160%
    ABDN.LAberdeen Group PLC4.1 bn10.88.0%28.9%−2.1%+11% / +41%
    BKG.LThe Berkeley Group Holdings PLC3.6 bn11.38.8%13.4%−4.2%−0% / −22%
    BME.LB&M European Value Retail PLC2.9 bn17.421.2%2.8%+3.7%+68% / −51%
    AJB.LAj Bell PLC2.4 bn22.849.9%33.1%+18.0%+8% / +128%
    ASHM.LAshmore Group PLC1.4 bn13.913.1%71.6%−0.1%+28% / +18%
    BCG.LBaltic Classifieds Group PLC1.2 bn23.215.8%57.6%+6.9%−99% / −99%
    APN.LApplied Nutrition PLC763.6 m36.241.2%19.7%+24.2%+71% / unavailable
    BAG.LA.G. Barr P.L.C.671.9 m14.414.4%10.8%+4.0%−7% / +26%
    ASC.LAsos PLC494.5 m—-81.3%-12.0%−14.7%+71% / +8%
    ALFA.LAlfa Financial Software Holdings PLC486.8 m16.361.5%23.8%+15.3%−28% / +10%
    PZC.LPz Cussons PLC423.8 m21.58.7%3.7%+5.4%+26% / −31%
    AML.LAston Martin Lagonda Global Holdings PLC344.3 m—-93.4%-39.2%−20.6%−45% / −85%
    APTD.LAptitude Software Group PLC111.3 m28.57.2%6.2%−7.3%−30% / −23%
    AMGO.LAmigo Holdings PLC9.9 m———−81.9%+325% / +844%
    ASBE.LAssociated British Engineering PLC605.3 k—-19.1%—unavailableunavailable / unavailable
    AMIF.LAmicorp Fs (uk) PLC221.6 k0.127.5%9.1%+8.1%unavailable / unavailable
    AAF.LAirtel Africa PLC——24.1%10.6%+29.5%−7% / +164%
    AAL.LAnglo American PLC——-19.3%-20.2%+4.5%+30% / +76%
    ACG.LAcg Metals Limited——-80.3%-32.0%+134.8%+60% / +63%

    1- and 3-year price returns: for PZC.L from daily closes (the same as the performance table), for the other companies from month-end closes.

    olivLaw engine forecast

    The world engine ran after the company's latest material disclosure. Probabilities are of TOUCHING a level within the horizon (not closing there) and sit next to the random walk (p_rw), the no-information benchmark.

    The engine has no published run for this company yet.

    Valuation scenarios (editable assumptions)

    Illustrative scenarios

    Illustrative: not forecasts and without probabilities. Each case is one coherent set of assumptions, computed on today's figures.

    Bear
    Allowed range: -50 … 50%
    Allowed range: -100 … 100%
    Allowed range: 0 … 100
    Allowed range: -10 … 20%
    Allowed range: 0 … 100%
    Base
    Allowed range: -50 … 50%
    Allowed range: -100 … 100%
    Allowed range: 0 … 100
    Allowed range: -10 … 20%
    Allowed range: 0 … 100%
    Bull
    Allowed range: -50 … 50%
    Allowed range: -100 … 100%
    Allowed range: 0 … 100
    Allowed range: -10 … 20%
    Allowed range: 0 … 100%
    Nothing is saved.

    Estimated price (GBP)

    Estimated priceBearBaseBull
    1 years
    0.60
    Total return -36% · Per year -36%
    1.07
    Total return 11% · Per year 11%
    1.61
    Total return 66% · Per year 66%
    3 years
    0.60
    Total return -30% · Per year -11%
    1.18
    Total return 33% · Per year 10%
    1.96
    Total return 114% · Per year 29%
    5 years
    0.59
    Total return -23% · Per year -5%
    1.32
    Total return 58% · Per year 10%
    2.38
    Total return 173% · Per year 22%
    What moves the 3-year price the most
    • Exit P/E± 0.30
    • Net margin± 0.21
    • Annual revenue growth± 0.17
    • Annual dilution± 0.02

    AI analysis

    AI-generatedAI-generated analysis (Claude) from cited public sources; it may contain errors. Not investment advice. As of 27 Oct 2026 · Model: claude-haiku-5-5.

    In brief

    PZ Cussons is a UK-based consumer goods group in personal care, cleaning and home care, with main markets in the UK, Nigeria, Indonesia and ANZ. In fiscal 2026 it grew revenue and profit and cut net debt sharply, strengthening its balance sheet against Nigerian currency volatility 1.

    SWOT

    Strengths

    • Strong brands in stable consumer categories with held market share in the UK and Australia, plus a leading local position in Nigeria.
    • A stronger balance sheet after a substantial reduction in net debt and solid free cash flow generation.
    • An extended distribution network in Nigeria with a growing number of stores served.

    Weaknesses

    • Reliance on Nigeria, which is exposed to local currency volatility and inflation.
    • Declining performance in some smaller brands and in St.Tropez in Europe.
    • Adjusted operating profit fell in some segments due to higher marketing investment.

    Opportunities

    • E-commerce growth in Indonesia and the expanded partnership with The Emerson Group in North America.
    • Product innovation in core categories and the phased re-staging of the Cussons Baby brand.
    • Using newly freed financial capacity to invest in innovation and regional expansion.

    Threats

    • A return of inflation or currency volatility in Nigeria.
    • Competitive pressure from aggressive promotions by larger rivals.
    • Rising costs from packaging regulation and carbon pricing.

    Risks

    • Nigerian FX exposurehigh

      Foreign currency liabilities in Nigeria can produce significant revaluation gains or losses depending on the Naira rate.

    • Inflation riskhigh

      High inflation can weigh on consumer purchasing power in emerging markets and on group margins.

    • Packaging costsmedium

      UK EPR and the EU PPWR could increase the cost of products sold.

    • Energy and supply chain volatilitymedium

      Energy price swings and supplier disruption in climate-exposed areas can affect operating costs.

    • Distribution disruptionlow

      Disruption at a distributor affected exports from Kenya, showing the vulnerability of third-party networks.

    Investment thesis

    What would need to be true (bull case)

    • If LFL growth in Africa and Asia Pacific holds and margins improve, adjusted profit could keep rising.
    • The lighter debt position gives flexibility for innovation investment and returns to shareholders.
    • Growing e-commerce and key brands in Indonesia and Nigeria could support long-term expansion.

    What would break the thesis

    • Reported profit includes non-recurring gains from revaluations and disposals, which could distort the view of underlying performance.
    • Growth in Europe and the Americas was modest and some smaller brands declined, which could limit overall growth.
    • If inflation or the Naira weakens again, risk in the African segment could return quickly.

    What to watch

    • LFL growth in Africa and Naira stability2027
    • Effect of marketing investment on adjusted margin2027
    • Progress on net debt targets and lower FX sensitivitynext 10-K
    • Impact of EPR and PPWR on packaging costs2027

    Products, market & competition

    AI-generatedAI-generated analysis (Claude) from cited public sources; it may contain errors. Not investment advice. As of 27 Oct 2026 · Model: claude-haiku-5-5.

    The business

    PZ Cussons owns consumer brands such as Carex, Imperial Leather, Original Source, Morning Fresh, Stella and Cussons Baby, selling across several regions. Revenue in fiscal 2026 was £200.3 million in Europe and the Americas, £173.1 million in Asia Pacific and £168.0 million in Africa 1. The group targets mid-single digit LFL revenue growth, higher marketing investment, gross margin expansion and overhead growth below revenue growth 1.

    Segments

    Africa

    Africa, led by Nigeria, was the fastest-growing segment in fiscal 2026, with revenue of £168.0 million and LFL growth of 14.7% 1. Adjusted operating profit fell, reflecting marketing investment and the revaluation effect of US Dollar liabilities 1.

    Asia Pacific

    Asia Pacific grew 3.9% LFL in fiscal 2026, with Indonesia as the lead market where online sales are growing strongly through TikTok Shop and Shopee 1. Reported revenue dipped slightly due to the weaker Indonesian Rupiah and Australian Dollar 1.

    Europe and Americas

    Europe and Americas grew modestly at 0.9% LFL, with adjusted operating profit broadly flat, while St.Tropez and hair care brands declined 1.

    Market context

    The UK washing and bathing category grew 5.0% according to the report, with the group's brands largely holding share 1. Emerging markets in Africa and Asia show faster growth but also currency volatility and high inflation; in Nigeria inflation fell from over 20% at the start of the year to 16% in May 2026 1.

    Trends

    • Stabilising Nigerian economytailwind

      Inflation and the Naira stabilised during fiscal 2026, supporting pricing and volume growth; if stability continues, the group's exposure could remain manageable 1.

    • Currency volatilitymixed

      The group's sensitivity to Naira movements has fallen after reducing intra-group and third-party liabilities, but FX risk has not disappeared 1.

    • Packaging regulation pressureheadwind

      Extended Producer Responsibility in the UK has added costs, and the EU packaging regulation could raise cost of goods by 2030 1.

    • E-commerce growth in Asiatailwind

      Online sales in Indonesia are growing rapidly through live-streaming and affiliates, an opportunity if investment in these channels is maintained 1.

    Competitive position

    PZ Cussons competes with large consumer goods brands in personal care and cleaning, especially in the UK and Australia, where rivals have used aggressive promotions in hand dishwash 1. Its position depends on holding share in key brands and on innovation 1.

    • Procter & GamblePG

      Global consumer goods rival in personal care and cleaning; the source mentions it only as prior experience of board members, not as an explicit direct rival.

    • Unilever

      Important rival in personal care and cleaning, notably in the UK; US ticker not confirmed in the sources.

    • Reckitt Benckiser

      Rival in hygiene and home care categories; US ticker not confirmed in the sources.

    • Kellogg CompanyK

      Mentioned in the source only as prior experience of a board member, not as a direct rival of the group.

    News & filings

    In the press

    No news in our archive over the last 180 days.

    Annual reports (ESEF)

    Sources

    1. [1] Annual report, fiscal year ended 2026-05-31 (ESEF) · SEC / PZ Cussons plc · 31 May 2026

    Figures computed by olivLaw from ESEF annual reports and closing prices; the qualitative analysis is AI-generated from cited sources. Not investment advice.