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olivLaw · European equity research

Eniro Group AB ENRO.ST

Sweden · Nasdaq Stockholm · ISIN SE0029300995 · Vertical: Listed companies from Sweden

34.95SEK−6.43% · 1 dayClose 05 Nov 2026

Eniro Group AB is a Nordic group of digital marketing and contact center services, with two divisions: Marketing Partner and Dynava. The company is now closing a long dispute over preference shares through a settlement with Kapatens, confirmed by the Supreme Court in February 2026, which could bring more predictability to capital and dividend planning.

At the close of 05 Nov 2026, Eniro Group AB (ENRO.ST) stock was 34.95 SEK (−6.43% on the day), with market capitalisation 26.8 bn SEK, P/E 582.5 on diluted EPS of 0.06 SEK over the last 12 months, beta 0.39, 52-week range 17.65–38.50 SEK.

Data as of · AI analysis dated · Source: ESEF annual reports and closing prices, computed by olivLaw.

Market cap
26.8 bn SEK
shares as of 31 Dec 2025
P/E (TTM)
582.5
Diluted EPS TTM 0.06 · TTM to 31 Dec 2025
E/P (TTM)
0.17%
TTM to 31 Dec 2025
Dividend yield
unavailable
Beta (2y)
0.39
Volatility (1y) 56%
52-week range
17.6538.50

Price history

Loading chart…

Technical reading

RSI (14)
49.3
neutral
Bollinger (20, 2)
32.87 – 39.12
in the lower half of the band · %B 0.33 · band width 17.4%
SMA 50 / 200
32.29 / 29.15
uptrend (price > SMA50 > SMA200)
MACD (12, 26, 9)
1.47 / 1.65
MACD below signal

Indicators describe past prices; on their own they do not predict direction. On our history the RSI ≤ 40 filter added no return (see the signals methodology).

Performance

CompanyEURO STOXX 50vs EURO STOXX 50Vertical median
1 month+15.2%−0.6%+15.8 pp—
3 months+16.7%−4.2%+20.9 pp—
6 months+12.9%+4.3%+8.6 pp—
Year to date+79.2%+7.5%+71.7 pp—
1 year+63.3%+9.9%+53.4 pp−8.5%
3 years+27.1%+49.8%−22.8 pp+12.3%
5 years−39.4%+42.8%−82.2 pp—
Max drawdown (1y)
−34.8%
16 Apr 2026 → 21 Jul 2026
Max drawdown (5y)
−69.8%
28 Jan 2022 → 05 Feb 2026
Compound annual growth (5y)
−9.5%
EURO STOXX 50 +7.4%

Price returns, dividends excluded.

Quarterly results

ESEF annual reports carry no quarters: the results are annual (below).

E/P over time

E/P = trailing-12-month diluted EPS / price at quarter end. E/P is the inverse of P/E and stays defined when earnings are negative.

Today's P/E sits at the 100 percentile of its own 2-quarter history (min 248.3, median 286.7, max 325.0; quarters with earnings only).

Fiscal years

Fiscal year202320242025
Revenue960.0 m951.0 m955.0 m
Revenue YoYunavailable−0.9%+0.4%
Net income-4.0 m68.0 m46.0 m
Net income YoYunavailableunavailable−32.4%
Diluted EPS-0.030.090.06
Diluted EPS YoYunavailableunavailable−33.3%
net %-0.4%7.2%4.8%
Free cash flowunavailableunavailableunavailable

Balance sheet & financial health

Fiscal year 2025 · 31 Dec 2025

Cash
189.0 m SEK
Financial debt
unavailable SEK
Net debt
unavailable SEK
Equity
344.0 m SEK
Total assets
982.0 m SEK
Debt / equity
unavailable
Current ratio
1.00x
ROE
14.6%
ROA
4.8%
FCF margin
unavailable

Financial statements (source on every figure)

Revenue and net income (SEK)

Margins

Income statement · SEK

Revenue
2023
960.0 m
2024
951.0 m
2025
955.0 m

esef· 26 Oct 2026verified

Operating income
2023
4.0 m
2024
72.0 m
2025
55.0 m

esef· 26 Oct 2026verified

Interest expense
2023
21.0 m
2024
16.0 m
2025
16.0 m

esef· 26 Oct 2026verified

Pre-tax income
2023
-10.0 m
2024
57.0 m
2025
39.0 m

esef· 26 Oct 2026verified

Income tax
2023
-6.0 m
2024
-10.0 m
2025
-8.0 m

esef· 26 Oct 2026verified

Net income
2023
-4.0 m
2024
68.0 m
2025
46.0 m

esef· 26 Oct 2026verified

Diluted EPS
2023
-0.03
2024
0.09
2025
0.06

esef· 26 Oct 2026verified

Balance sheet · SEK

Cash
2023
164.0 m
2024
163.0 m
2025
189.0 m

esef· 26 Oct 2026verified

Current assets
2023
309.0 m
2024
322.0 m
2025
346.0 m

esef· 26 Oct 2026verified

Property, plant & equipment, net
2023
—
2024
9.0 m
2025
9.0 m

esef· 26 Oct 2026verified

Total assets
2023
947.0 m
2024
951.0 m
2025
982.0 m

esef· 26 Oct 2026verified

Current liabilities
2023
378.0 m
2024
355.0 m
2025
345.0 m

esef· 26 Oct 2026verified

Equity
2023
270.0 m
2024
284.0 m
2025
344.0 m

esef· 26 Oct 2026verified

Shares outstanding at year end
2023
133.3 m
2024
755.6 m
2025
766.7 m

esef· 26 Oct 2026derived

Cash flow · SEK

Operating cash flow
2023
52.0 m
2024
109.0 m
2025
90.0 m

esef· 26 Oct 2026verified

Investing cash flow
2023
-16.0 m
2024
-49.0 m
2025
-32.0 m

esef· 26 Oct 2026verified

Financing cash flow
2023
-91.0 m
2024
-62.0 m
2025
-29.0 m

esef· 26 Oct 2026verified

Share repurchases
2023
10.0 m
2024
0
2025
0

esef· 26 Oct 2026verified

Computed indicators

Growth

Revenue growth (YoY)
0.4%
computed by olivLawFY 2025
Revenue CAGR 3Y
unavailable
input data missing
Revenue CAGR 5Y
unavailable
input data missing
EBIT growth (YoY)
-23.6%
computed by olivLawFY 2025
Net income growth (YoY)
-32.4%
computed by olivLawFY 2025
Net income CAGR 3Y
unavailable
input data missing
Net income CAGR 5Y
unavailable
input data missing
EPS growth (YoY)
-33.3%
computed by olivLawFY 2025
EPS CAGR 3Y
unavailable
input data missing
EPS CAGR 5Y
unavailable
input data missing
FCF growth (YoY)
unavailable
input data missing

Profitability

Gross margin
unavailable
input data missing
EBITDA margin
unavailable
input data missing
EBIT margin
5.8%
computed by olivLawFY 2025
Net margin
4.8%
computed by olivLawFY 2025
FCF margin
unavailable
input data missing

Returns

ROE
14.7%
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
ROA
4.8%
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
ROIC
unavailable
input data missing
ROCE
8.6%
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
Payout ratio (EPS)
unavailable
input data missing
Payout ratio (FCF)
unavailable
input data missing

Balance sheet

Net debt
unavailable
input data missing
Net debt / EBITDA
unavailable
input data missing
Debt / equity
unavailable
input data missing
Interest coverage
3.4x
computed by olivLawFY 2025

Liquidity

Current ratio
1.0x
computed by olivLawbalance sheet at 31 Dec 2025
Quick ratio
unavailable
input data missing
Cash ratio
0.5x
computed by olivLawbalance sheet at 31 Dec 2025

Cash

Operating cash flow
90.0 m SEK
computed by olivLawFY 2025
Capital expenditure
unavailable
input data missing
Free cash flow
unavailable
input data missing
FCF conversion
unavailable
input data missing
Cash conversion
unavailable
input data missing

Efficiency

Days sales outstanding
unavailable
input data missing
Days inventory outstanding
unavailable
input data missing
Days payables outstanding
unavailable
input data missing
Cash conversion cycle
unavailable
input data missing

Market and valuation

Market capitalisation
26.8 bn SEK
computed by olivLawbalance sheet at 31 Dec 2025
Enterprise value
unavailable
input data missing
Market cap / net income TTM
582.5x
computed by olivLawFY 2025
P/E (TTM)
582.5x
computed by olivLawFY 2025
Earnings yield
0.2%
computed by olivLawFY 2025
P/B
77.9x
computed by olivLawbalance sheet at 31 Dec 2025
P/S
28.1x
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
EV/EBITDA
unavailable
input data missing
EV/EBIT
unavailable
input data missing
EV/Sales
unavailable
input data missing
P/FCF
unavailable
input data missing
FCF yield
unavailable
input data missing
Dividend yield
unavailable
no dividend in the structured statements; a missing line is not a confirmed zero
Shareholder yield (distributions)
0.0%
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025

1 indicators that do not apply to the sector.

Valuation

olivLaw classification

Insufficient data
What is missing
  • indicators available: 5 of at least 6
  • score weight coverage: 33.3% of at least 60%

A scoring methodology on indicators and valuation, not investment advice.

Closing price

34.95 SEK

05 Nov 2026Source: olivLaw, closing series

Market cap: 26.8 bn SEK

Key indicators

Market capitalisation
26.8 bn SEK
computed by olivLawbalance sheet at 31 Dec 2025
P/E (TTM)
582.5x
computed by olivLawFY 2025
P/B
77.9x
computed by olivLawbalance sheet at 31 Dec 2025
EV/EBITDA
unavailable
input data missing
ROE
14.7%
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
Net margin
4.8%
computed by olivLawFY 2025
Revenue growth (YoY)
0.4%
computed by olivLawFY 2025
Dividend yield
unavailable
no dividend in the structured statements; a missing line is not a confirmed zero

Coverage and freshness

18/37 reporting lines present
Latest full fiscal year: 2025
Latest reported period: 31 Dec 2025
Latest balance sheet date: 31 Dec 2025
Share count (cover of the latest filing), as of: 31 Dec 2025
Source: esefpublished 26 Oct 2026
verified 58derived 3

Score by group

33% · Insufficient data

Estimated value range

unavailable — no valuation assumptions for the reporting currency

Valuation assumptions are editorial choices, not measured; beta is not measured.

Valuation methods

    Assumptions (illustrative, editorial)

    Risk-free rate
    6.5%
    Equity risk premium
    6.0%
    Beta (default)
    1.00
    Cost of equity
    12.5%
    Terminal growth
    3.0%

    Factor scorecard

    Insufficient data

    Minimum-evidence gate: indicators available: 5 of at least 6; score weight coverage: 33.3% of at least 60%

    FactorValueScoreWeight used
    ROIC · Qualityunavailableunavailable—
    Net margin · Quality4.8%56 (vs peers)19%
    FCF conversion · Qualityunavailableunavailable—
    Revenue CAGR 3Y · Growthunavailableunavailable—
    EPS CAGR 3Y · Growthunavailableunavailable—
    Net debt / EBITDA · Balance sheetunavailableunavailable—
    Interest coverage · Balance sheet3.4x30 (on a fixed band)19%
    Current ratio · Balance sheet1.0x17 (on a fixed band)13%
    P/E (TTM) · Valuation582.5x0 (vs peers)31%
    EV/EBITDA · Valuationunavailableunavailable—
    FCF yield · Valuationunavailableunavailable—
    Shareholder yield (distributions) · Returns0.0%0 (on a fixed band)19%
    Payout ratio (FCF) · Returnsunavailableunavailable—

    Factors without a value were dropped; the remaining weights were renormalised.

    Score groups

    • Balance sheet25/100 · 2/3 factors with a value
    • Growth· partialunavailable · 0/2 factors with a value
    • Quality· partial56/100 · 1/3 factors with a value
    • Returns· partial0/100 · 1/2 factors with a value
    • Valuation· partial0/100 · 1/3 factors with a value

    A «partial» group is computed from under half of its weight or from one factor: it is not a full assessment of the group.

    Memo

    Eniro Group AB (ENRO.ST). Latest full fiscal year: 2025; data up to 2025-12-31.

    Figures computed from the financial statements: revenue 955.0 m SEK in 2025; YoY growth 0.4%; net margin 4.8%; ROE 14.7%.

    The estimated value range is 0.93–2.03 SEK per share (median of 1 methods, agreement: single method); assumptions are illustrative. Against the central value of 1.28 SEK, the price of 34.95 SEK leaves a potential of -96.3% (value / price − 1) and a margin of safety of -2,638.0% (1 − price / value). The range is the median of the methods' low, central and high values, not a probability interval.

    Insufficient data for a verdict (indicators available: 5 of at least 6; score weight coverage: 33.3% of at least 60%).

    Text generated deterministically from the figures shown; no language model. Not investment advice.

    What supports the thesis

    No signal among the computed factors. That is not an absence of risk: factors without data were not assessed, and business risks (margins, inventory, demand) are in the source-based analysis.

    What contradicts it

    • Interest coverage: 3.4x
    • Current ratio: 1.0x
    • P/E (TTM): 582.5x
    • Shareholder yield (distributions): 0.0%
    • The price is above the estimated value range

    Not assessed (insufficient data or a ratio without meaning): ROIC, FCF conversion, Revenue CAGR 3Y, EPS CAGR 3Y, Net debt / EBITDA, EV/EBITDA, FCF yield, Payout ratio (FCF).

    Versus the vertical median

    Listed companies from Sweden · same country · compared with 39 companies

    Multiples and returns vs the median

    P/E
    582.5x
    vertical median 22.9x
    above median (+2,446.4%)
    EV/EBITDA
    —
    vertical median 5.3x
    P/S
    28.1x
    vertical median 1.1x
    above median (+2,406.8%)
    P/B
    77.9x
    vertical median 1.4x
    above median (+5,574.5%)
    ROE
    14.7%
    vertical median 7.4%
    above median (+98.6%)
    Net margin
    4.8%
    vertical median 4.3%
    above median (+12.1%)
    EBIT margin
    5.8%
    vertical median 6.0%
    at median
    Revenue YoY
    0.4%
    vertical median 1.3%
    below median (−68.5%)
    Net debt/EBITDA
    —
    vertical median 1.5x
    Dividend yield
    —
    vertical median 2.5%

    Price rebased to 100 (monthly, 5 years)

    Companies in the vertical

    Market capP/EROENet marginRevenue YoY1A / 3A
    ALFA.STAlfa Laval AB223.0 bn27.019.4%11.9%+4.1%+21% / +38%
    BOL.STBoliden Ab143.0 bn15.213.3%10.1%+4.8%+12% / +81%
    CAST.STCastellum Aktiebolag66.6 bn71.01.2%9.8%−2.6%+27% / +6%
    AAK.STAak Ab (publ)47.5 bn13.917.2%7.5%+2.2%−31% / −14%
    CAMX.STCamurus AB42.5 bn58.519.5%32.5%+21.3%+16% / +55%
    BRAV.STBravida Holding AB30.1 bn24.513.7%4.4%−4.9%+84% / +123%
    ASKER.STAsker Healthcare Group AB29.8 bn60.59.8%2.9%+11.7%−18% / unavailable
    ENRO.STEniro Group AB26.8 bn582.514.7%4.8%+0.4%+72% / +32%
    ALLEI.STAlleima AB22.7 bn33.84.1%3.6%−5.4%+11% / +19%
    BURE.STBure Equity AB22.6 bn—-21.0%—unavailable+20% / +19%
    AQ.STAQ Group AB19.7 bn29.214.9%7.5%+6.0%+14% / +119%
    ALTRA.STAltra Fastigheter AB18.4 bn33.93.0%15.1%−2.2%+9% / +19%
    ATT.STAttendo AB (publ)16.8 bn20.715.1%4.3%+0.1%+34% / +223%
    AFRY.STAfry Ab14.9 bn18.76.2%3.1%−5.2%−17% / +4%
    ATRLJ-B.STAtrium Ljungberg AB14.0 bn17.12.9%23.9%−2.0%−33% / −44%
    ALIG.STAlimak Group AB (publ)12.7 bn21.38.2%8.8%−3.2%−18% / +50%
    ACAD.STAcadeMedia AB12.7 bn15.512.7%4.3%+9.7%+22% / +138%
    APOTEA.STApotea AB (publ)10.7 bn46.831.3%3.2%+10.1%+15% / unavailable
    BOOZT.STBoozt AB10.6 bn37.910.4%3.6%+0.5%+58% / +44%
    BUFAB.STBufab AB (publ)5.0 bn9.215.1%6.9%−7.4%+36% / +110%
    ACTI.STActive Biotech AB (publ)4.9 bn—-84.5%—unavailable−32% / −77%
    CEVI.STCellaVision AB4.7 bn30.818.0%20.2%+4.9%+20% / +12%
    COOR.STCoor Service Management Holding AB4.7 bn18.213.0%2.2%+16.7%+1% / +25%
    BHG.STBHG Group AB4.5 bn31.12.5%1.4%+6.2%−18% / +113%
    CARA.STCarasent AB (publ)1.8 bn51.74.1%10.1%+24.9%−8% / +87%

    1- and 3-year price returns: for ENRO.ST from daily closes (the same as the performance table), for the other companies from month-end closes.

    olivLaw engine forecast

    The world engine ran after the company's latest material disclosure. Probabilities are of TOUCHING a level within the horizon (not closing there) and sit next to the random walk (p_rw), the no-information benchmark.

    The engine has no published run for this company yet.

    Valuation scenarios (editable assumptions)

    Illustrative scenarios

    Illustrative: not forecasts and without probabilities. Each case is one coherent set of assumptions, computed on today's figures.

    Bear
    Allowed range: -50 … 50%
    Allowed range: -100 … 100%
    Allowed range: 0 … 100
    Allowed range: -10 … 20%
    Allowed range: 0 … 100%
    Base
    Allowed range: -50 … 50%
    Allowed range: -100 … 100%
    Allowed range: 0 … 100
    Allowed range: -10 … 20%
    Allowed range: 0 … 100%
    Bull
    Allowed range: -50 … 50%
    Allowed range: -100 … 100%
    Allowed range: 0 … 100
    Allowed range: -10 … 20%
    Allowed range: 0 … 100%
    Nothing is saved.

    Estimated price (SEK)

    Estimated priceBearBaseBull
    1 years
    19.81
    Total return -43% · Per year -43%
    35.10
    Total return 0% · Per year 0%
    52.96
    Total return 52% · Per year 52%
    3 years
    17.68
    Total return -49% · Per year -20%
    35.39
    Total return 1% · Per year 0%
    58.86
    Total return 68% · Per year 19%
    5 years
    15.78
    Total return -55% · Per year -15%
    35.69
    Total return 2% · Per year 0%
    65.42
    Total return 87% · Per year 13%
    What moves the 3-year price the most
    • Exit P/E± 8.85
    • Net margin± 6.19
    • Annual revenue growth± 5.29
    • Annual dilution± 0.52

    AI analysis

    AI-generatedAI-generated analysis (Claude) from cited public sources; it may contain errors. Not investment advice. As of 27 Oct 2026 · Model: claude-haiku-5-5.

    In brief

    Eniro Group AB is a Nordic group of digital marketing and contact center services, with two divisions: Marketing Partner and Dynava. The company is now closing a long dispute over preference shares through a settlement with Kapatens, confirmed by the Supreme Court in February 2026, which could bring more predictability to capital and dividend planning.

    SWOT

    Strengths

    • The group holds a stable position in digital marketing in the Nordics and demonstrated solid profitability in the Marketing Partner segment even in a difficult economic environment 1.
    • A single-class share structure and the resolved dispute could simplify governance and give a clearer framework for capital decisions 1.
    • Recent acquisitions expanded the portfolio of digital marketing services and Nordic presence, which could strengthen market position 1.

    Weaknesses

    • The prolonged dispute with a shareholder created uncertainty about dividend policy and long-term planning, and its effects also weighed on trading in the shares 1.
    • The Marketing Partner segment was hit by weak client demand during the economic slowdown 1.
    • The company had several changes in financial leadership during 2025, which could complicate continuity of planning 1.

    Opportunities

    • If the Nordic market improves, Marketing Partner could benefit from a recovery in demand and higher profitability 1.
    • Investments in AI and automation at Dynava could improve margins and open new product segments and geographies 1.
    • Removing legal uncertainty could allow a more predictable capital policy and more clearly planned investments 1.

    Threats

    • A prolonged economic slowdown in the Nordics could reduce clients' marketing budgets and weigh on revenue 1.
    • Competitive pressure from agencies and technology providers could affect pricing and margins 1.
    • Operational and data security risks could generate costs and loss of client trust, especially in digital services 1.

    Risks

    • Dispute with minority shareholdermedium

      The dispute with Kapatens affected capital and dividend planning. The settlement is conditional on the Supreme Court decision, which was issued in February 2026 1.

    • Weak demand in the Nordicshigh

      Marketing Partner clients were affected by the economic slowdown, which could reduce revenue if the environment does not improve 1.

    • Data and privacy riskshigh

      Digital services depend on data and platforms, and misuse or a security breach could lead to sanctions and loss of client trust 1.

    • Dependence on IT infrastructure and suppliersmedium

      Operations depend on cloud, IT and energy services. Disruptions or rising costs could affect service delivery 1.

    • Changes in financial leadershiplow

      There were several CFO changes in 2025, which could affect continuity of financial reporting and planning 1.

    Investment thesis

    What would need to be true (bull case)

    • If the Nordic market recovers, the Marketing Partner segment could benefit from better demand, combined with the profitability it has already shown in a difficult period.
    • Resolving the dispute and a single-class share structure could allow a more predictable dividend and investment policy.
    • Dynava's investments in automation and artificial intelligence could improve margins and extend offerings to new clients.

    What would break the thesis

    • If the Nordic economic slowdown persists, clients' marketing budgets could remain low, which could limit revenue growth.
    • The prolonged dispute showed that the share structure can generate uncertainty, and new disputes could resurface in capital planning.
    • Competition in digital marketing and contact centers is intense, and pricing pressure could hurt margins if investments do not deliver the expected effects.

    What to watch

    • Development of revenue and profitability in Marketing Partner against the Nordic economic backdrop2026
    • Payment of the SEK 17 million settlement compensation and formal completion of the Kapatens agreement2026
    • Shareholder approval of the proposed dividend of SEK 0.05 per share for fiscal 20252026
    • Effect of recent acquisitions and Dynava's investments in AI and automation on marginsnext 10-K

    Products, market & competition

    AI-generatedAI-generated analysis (Claude) from cited public sources; it may contain errors. Not investment advice. As of 27 Oct 2026 · Model: claude-haiku-5-5.

    The business

    Eniro Group AB (publ), headquartered in Solna, Sweden, with shares listed on Nasdaq Stockholm, is a group offering digital marketing solutions and contact center and catalog services. Its business is organised in two areas: Marketing Partner and Dynava. According to the annual report for 2025, the group was expanded through acquisitions in 2025 and early 2026, including Medialuotsi Oy, Qwamplify Nordics and Mainostoimisto SST Oy 1.

    Eniro Group AB (publ), headquartered in Solna, Sweden, with shares listed on Nasdaq Stockholm, is a group offering digital marketing solutions and contact center and catalog services. Its business is organised in two areas: Marketing Partner and Dynava. According to the annual report for 2025, the group was expanded through acquisitions in 2025 and early 2026, including Medialuotsi Oy, Qwamplify Nordics and Mainostoimisto SST Oy 1.

    The shareholder structure was simplified after 2022, when all shares became one class with equal rights to capital, dividends and votes. This change was challenged by a minority shareholder, Kapatens Investment AB, settled through the February 2026 agreement and confirmed by the Supreme Court on 18 February 2026 1.

    Management was renewed in 2025: an interim CFO took office in March, and a new CFO started in August 2025. The report also mentions an evaluation of a possible separate listing of Dynava, decided by the board in February 2025 1.

    Segments

    Marketing Partner

    The Marketing Partner area focuses on digital marketing for clients in the Nordics. According to the report, the segment was affected by weak economic conditions but managed to deliver strong profitability through restructuring carried out in 2025 1.

    Dynava

    Dynava includes catalog and contact center services with a best-shoring model. The company has announced investments in artificial intelligence, digitalisation and automation, which could support both growth and margins if they deliver 1.

    Market context

    The annual report describes long-term trends in digital marketing as strong, while clients in the Marketing Partner segment were affected by the economic slowdown in the Nordics. The company expects the market could recover to healthier growth, but this depends on macroeconomic conditions 1.

    Contact center and catalog services are sensitive to labour costs and supplier choice. Dynava's best-shoring model is presented as an advantage, but its performance depends on execution and Nordic client demand 1.

    Trends

    • Long-term demand for digital marketingtailwind

      The report considers long-term digital marketing trends to be strong, which could support Marketing Partner growth if the economic environment improves 1.

    • Economic slowdown in the Nordicsheadwind

      Clients in the Marketing Partner segment were affected by the economic slowdown, and the company acknowledged a period of slow demand growth 1.

    • Automation and artificial intelligencemixed

      Dynava is investing in AI, digitalisation and automation, which could lower costs and support margins if the investments prove effective 1.

    • Legal and capital uncertaintymixed

      The dispute with Kapatens affected the company's freedom of action, including long-term planning of capital structure and dividend policy. The recent settlement could reduce this uncertainty 1.

    Competitive position

    The annual report does not explicitly name Eniro's competitors. By nature of its activities, Eniro operates in digital marketing and contact center services, where competition comes from digital advertising agencies, contact center providers and marketing technology platforms 1.

    Eniro's differentiation rests on the combination of Nordic marketing services and the Dynava best-shoring model with automation. If competitors could replicate this combination, pricing pressure could increase 1.

    • Global digital marketing agencies

      Competitors in digital marketing for large clients; not named in the source and no ticker identified.

    • Contact center service providers

      Competitors for Dynava's contact center and catalog services; not named in the source.

    • Local Nordic marketing providers

      Regional agencies competing for the same clients in Sweden, Finland and Norway; not named in the source.

    • Marketing technology platforms

      Software and automation providers that could replace or complement Eniro's services; not named in the source.

    News & filings

    In the press

    No news in our archive over the last 180 days.

    Annual reports (ESEF)

    Sources

    1. [1] Annual report, fiscal year ended 2025-12-31 (ESEF) · SEC / Eniro Group AB · 31 Dec 2025

    Figures computed by olivLaw from ESEF annual reports and closing prices; the qualitative analysis is AI-generated from cited sources. Not investment advice.