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olivLaw · US equity research

IZEA Worldwide, Inc. IZEA

Services-Advertising · SIC 7310 · Vertical: Services-Advertising (SIC 7310)

2.34USD+1.74% · 1 dayClose 04 Nov 2026

IZEA Worldwide is an influencer marketing company that delivers creator economy solutions through managed services supported by its proprietary technology. Revenue fell to 5.8 million USD in the second quarter of 2026 as enterprise demand softened, and the company is trying to reach profitability by focusing on large clients.

At the close of 04 Nov 2026, IZEA Worldwide, Inc. (IZEA) stock was 2.34 USD (+1.74% on the day), with market capitalisation 40.8 m USD, beta 0.61, 52-week range 2.25–5.30 USD. Latest reported quarter (Q2 2026): revenue of 5.8 m USD (−36.4% YoY), net income of -683.9 k USD (−156.8% YoY), diluted EPS -0.04 USD.

Data as of · AI analysis dated · Source: SEC filings and closing prices, computed by olivLaw.

Market cap
40.8 m USD
shares as of 06 Aug 2026
P/E (TTM)
unavailable
Diluted EPS TTM -0.13 · TTM to 30 Jun 2026
E/P (TTM)
-5.65%
TTM to 30 Jun 2026
Dividend yield
unavailable
Beta (2y)
0.61
Volatility (1y) 47%
52-week range
2.255.30

Price history

Loading chart…

Technical reading

RSI (14)
44.1
weak (30–45)
Bollinger (20, 2)
2.25 – 2.40
in the upper half of the band · %B 0.60 · band width 6.8%
SMA 50 / 200
2.58 / 3.42
downtrend (price < SMA50 < SMA200)
MACD (12, 26, 9)
-0.08 / -0.09
MACD above signal

Indicators describe past prices; on their own they do not predict direction. On our history the RSI ≤ 40 filter added no return (see the signals methodology).

Performance

CompanyS&P 500vs S&P 500Vertical median
1 month−3.7%−1.1%−2.6 pp—
3 months−33.5%−0.5%−33.1 pp—
6 months−46.7%+4.4%−51.1 pp—
Year to date−46.6%+12.3%−58.9 pp—
1 year−51.1%+13.5%−64.7 pp−48.0%
3 years+1.7%+76.4%−74.7 pp−77.4%
5 years−70.6%+63.7%−134.3 pp—
Max drawdown (1y)
−57.5%
11 Nov 2025 → 30 Oct 2026
Max drawdown (5y)
−82.3%
16 Nov 2021 → 21 Apr 2025
Compound annual growth (5y)
−21.7%
S&P 500 +10.4%

Price returns, dividends excluded.

Quarterly results

Latest quarter: Q2 2026 · 30 Jun 2026

Revenue
5.8 m USD
−36.4% YoY
Net income
-683.9 k USD
−156.8% YoY
Diluted EPS
-0.04
−157.1% YoY
net / operating
-11.8% / -18.4%

Quarterly margins

Quarterly statements · USD

Fiscal yearQ3 '24Q4 '24Q1 '25Q2 '25Q3 '25Q4 '25Q1 '26Q2 '26
Revenue8.8 m11.0 m8.0 m9.1 m8.1 m6.1 m6.6 m5.8 m
Cost of revenue5.2 m6.8 m4.4 m4.4 m4.2 m3.3 m3.6 m3.6 m
Operating income-9.4 m-3.2 m-655.9 k737.8 k-330.4 k-1.6 m-1.2 m-1.1 m
Depreciation & amortisation239.8 k489.4 k160.4 k149.2 k150.7 k176.1 k149.2 k187.6 k
Interest expense1.7 k2.5 k1.7 k1.8 k1.7 k1.3 k3722.5 k
Income tax-33.6 k-253.9 k0000——
Net income-8.8 m-4.6 m-142.8 k1.2 m147.7 k-1.2 m-777.5 k-683.9 k
Diluted EPS-0.52-0.27 ≈-0.010.070.01-0.06 ≈-0.04-0.04
Operating cash flow-1.4 m ≈-2.8 m2.0 m-762.1 k ≈1.2 m ≈-5.2 k-4.0 m1.3 m ≈
Capex26.9 k ≈18.4 k4.0 k25.7 k ≈————

≈ derived quarter (cumulative difference / share-days average)

E/P over time

E/P = trailing-12-month diluted EPS / price at quarter end. E/P is the inverse of P/E and stays defined when earnings are negative.

Fiscal years

Fiscal year20142019202020212022202320242025
Revenue8.3 m19.0 m18.0 m30.0 m41.1 m36.2 m35.9 m31.2 m
Revenue YoY+25.6%unavailable−5.2%+67.1%+36.9%−11.9%−0.9%−12.9%
Net income3.2 m-7.3 m-10.5 m-3.1 m-4.5 m-7.3 m-18.9 m42.3 k
Net income YoYunavailableunavailableunavailableunavailableunavailableunavailableunavailableunavailable
Diluted EPS1.00unavailableunavailableunavailable-0.29-0.45-1.100.00
Diluted EPS YoYunavailableunavailableunavailableunavailableunavailableunavailableunavailableunavailable
net %38.3%-38.5%-58.5%-10.5%-10.9%-20.3%-52.5%0.1%
Free cash flow-4.7 m-3.0 m-2.1 m-2.6 m-3.1 m-5.0 m-11.5 m2.4 m

Reported results vs expectations

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Balance sheet & financial health

Fiscal year 2025 · 31 Dec 2025

Cash
50.9 m USD
Financial debt
18.2 k USD
Net debt
-50.9 m USD
Equity
48.9 m USD
Total assets
57.5 m USD
Debt / equity
0.00x
Current ratio
6.44x
ROE
0.1%
ROA
0.1%
FCF margin
7.6%

Financial statements (source on every figure)

Revenue and net income (USD)

Margins

Income statement · USD

Revenue
2023
36.2 m
2024
35.9 m
2025
31.2 m

SEC (XBRL)· 17 Mar 2026verified

Cost of revenue
2023
21.6 m
2024
21.2 m
2025
16.2 m

SEC (XBRL)· 17 Mar 2026verified

Gross profit
2023
14.6 m ≈
2024
14.7 m ≈
2025
15.0 m ≈

SEC (XBRL)· 17 Mar 2026derived

Operating income
2023
-9.9 m
2024
-19.5 m
2025
-1.9 m

SEC (XBRL)· 17 Mar 2026verified

Depreciation & amortisation
2023
713.1 k
2024
1.2 m
2025
636.4 k

SEC (XBRL)· 17 Mar 2026verified

EBITDA
2023
-9.2 m ≈
2024
-18.3 m ≈
2025
-1.2 m ≈

SEC (XBRL)· 17 Mar 2026derived

Interest expense
2023
8.2 k
2024
8.1 k
2025
6.4 k

SEC (XBRL)· 17 Mar 2026verified

Pre-tax income
2023
—
2024
-18.9 m
2025
42.3 k

SEC (XBRL)· 17 Mar 2026verified

Income tax
2023
-6.1 k
2024
-394.6 k
2025
0

SEC (XBRL)· 17 Mar 2026verified

Net income
2023
-7.3 m
2024
-18.9 m
2025
42.3 k

SEC (XBRL)· 17 Mar 2026verified

Diluted EPS
2023
-0.45
2024
-1.10
2025
0.00

SEC (XBRL)· 17 Mar 2026verified

Weighted average diluted shares
2023
16.4 m
2024
17.1 m
2025
18.3 m

SEC (XBRL)· 17 Mar 2026verified

Balance sheet · USD

Cash
2023
37.4 m
2024
44.6 m
2025
50.9 m

SEC (XBRL)· 17 Mar 2026verified

Receivables
2023
5.0 m
2024
7.8 m
2025
—

SEC (XBRL)· 13 May 2025verified

Current assets
2023
60.4 m
2024
60.0 m
2025
55.1 m

SEC (XBRL)· 17 Mar 2026verified

Property, plant & equipment, net
2023
205.4 k
2024
103.6 k
2025
17.1 k

SEC (XBRL)· 17 Mar 2026verified

Goodwill
2023
5.3 m
2024
0
2025
0

SEC (XBRL)· 17 Mar 2026verified

Intangibles (excl. goodwill)
2023
1.7 m
2024
0
2025
2.3 m

SEC (XBRL)· 11 Aug 2026verified

Total assets
2023
79.4 m
2024
62.2 m
2025
57.5 m

SEC (XBRL)· 17 Mar 2026verified

Accounts payable
2023
—
2024
—
2025
—

SEC (XBRL)· 31 Mar 2022verified

Short-term debt
2023
59.4 k
2024
59.4 k
2025
9.1 k

SEC (XBRL)· 17 Mar 2026verified

Long-term debt
2023
122.8 k
2024
63.4 k
2025
9.1 k

SEC (XBRL)· 17 Mar 2026verified

Current liabilities
2023
13.6 m
2024
13.4 m
2025
8.6 m

SEC (XBRL)· 17 Mar 2026verified

Total liabilities
2023
14.1 m
2024
13.4 m
2025
8.6 m

SEC (XBRL)· 17 Mar 2026verified

Equity
2023
65.3 m †
2024
48.8 m †
2025
48.9 m †

SEC (XBRL)· 17 Mar 2026verified

Cash flow · USD

Operating cash flow
2023
-4.8 m
2024
-11.5 m
2025
2.4 m

SEC (XBRL)· 17 Mar 2026verified

Capex
2023
131.7 k
2024
75.0 k
2025
56.7 k

SEC (XBRL)· 17 Mar 2026verified

Free cash flow
2023
-5.0 m ≈
2024
-11.5 m ≈
2025
2.4 m ≈

SEC (XBRL)· 17 Mar 2026derived

Investing cash flow
2023
18.8 m
2024
19.8 m
2025
5.6 m

SEC (XBRL)· 17 Mar 2026verified

Financing cash flow
2023
-1.1 m
2024
-1.1 m
2025
-1.6 m

SEC (XBRL)· 17 Mar 2026verified

Computed indicators

Growth

Revenue growth (YoY)
-12.9%
computed by olivLawFY 2025
Revenue CAGR 3Y
-8.7%
computed by olivLawFY 2022 → FY 2025
Revenue CAGR 5Y
11.7%
computed by olivLawFY 2020 → FY 2025
EBIT growth (YoY)
unavailable
the base of the ratio is not positive
Net income growth (YoY)
unavailable
the base of the ratio is not positive
Net income CAGR 3Y
unavailable
the base of the ratio is not positive
Net income CAGR 5Y
unavailable
the base of the ratio is not positive
EPS growth (YoY)
unavailable
the base of the ratio is not positive
EPS CAGR 3Y
unavailable
the base of the ratio is not positive
EPS CAGR 5Y
unavailable
input data missing
FCF growth (YoY)
unavailable
the base of the ratio is not positive

Profitability

Gross margin
44.7%
computed by olivLawTTM to 30 Jun 2026
EBITDA margin
-13.3%
computed by olivLawTTM to 30 Jun 2026
EBIT margin
-15.8%
computed by olivLawTTM to 30 Jun 2026
Net margin
-9.4%
computed by olivLawTTM to 30 Jun 2026
FCF margin
-6.1%
computed by olivLawTTM to 30 Jun 2026

Returns

ROE
-5.1%
computed by olivLawTTM to 30 Jun 2026 · balance sheet at 30 Jun 2026
ROA
-4.4%
computed by olivLawTTM to 30 Jun 2026 · balance sheet at 30 Jun 2026
ROIC
unavailable
input data missing
ROCE
-8.8%
computed by olivLawTTM to 30 Jun 2026 · balance sheet at 30 Jun 2026
Payout ratio (EPS)
unavailable
input data missing
Payout ratio (FCF)
unavailable
input data missing

Balance sheet

Net debt
unavailable
input data missing
Net debt / EBITDA
unavailable
input data missing
Debt / equity
unavailable
input data missing
Interest coverage
-720.6x
computed by olivLawTTM to 30 Jun 2026

Liquidity

Current ratio
7.8x
computed by olivLawbalance sheet at 30 Jun 2026
Quick ratio
unavailable
input data missing
Cash ratio
7.1x
computed by olivLawbalance sheet at 30 Jun 2026

Cash

Operating cash flow
-1.5 m USD
computed by olivLawTTM to 30 Jun 2026
Capital expenditure
80.1 k USD
computed by olivLawTTM to 30 Jun 2026
Free cash flow
-1.6 m USD
computed by olivLawTTM to 30 Jun 2026
FCF conversion
unavailable
insufficient data
Cash conversion
unavailable
insufficient data

Efficiency

Days sales outstanding
unavailable
input data missing
Days inventory outstanding
unavailable
input data missing
Days payables outstanding
unavailable
input data missing
Cash conversion cycle
unavailable
input data missing

Market and valuation

Market capitalisation
40.8 m USD
computed by olivLawbalance sheet at 30 Jun 2026
Enterprise value
unavailable
input data missing
Market cap / net income TTM
unavailable
insufficient data
P/E (TTM)
unavailable
insufficient data
Earnings yield
-5.7%
computed by olivLawTTM to 30 Jun 2026
P/B
0.9x
computed by olivLawbalance sheet at 30 Jun 2026
P/S
1.5x
computed by olivLawTTM to 30 Jun 2026 · balance sheet at 30 Jun 2026
EV/EBITDA
unavailable
input data missing
EV/EBIT
unavailable
input data missing
EV/Sales
unavailable
input data missing
P/FCF
unavailable
the base of the ratio is not positive
FCF yield
-4.0%
computed by olivLawTTM to 30 Jun 2026 · balance sheet at 30 Jun 2026
Dividend yield
unavailable
no dividend in the structured statements; a missing line is not a confirmed zero
Shareholder yield (distributions)
unavailable
input data missing

1 indicators that do not apply to the sector.

Valuation

olivLaw classification

Insufficient data
What is missing
  • indicators available: 5 of at least 6
  • score weight coverage: 33.3% of at least 60%
  • valuation methods computed: 0 of at least 1

A scoring methodology on indicators and valuation, not investment advice.

Closing price

2.34 USD

04 Nov 2026Source: olivLaw, closing series

Market cap: 40.8 m USD

Key indicators

Market capitalisation
40.8 m USD
computed by olivLawbalance sheet at 30 Jun 2026
P/E (TTM)
unavailable
insufficient data
P/B
0.9x
computed by olivLawbalance sheet at 30 Jun 2026
EV/EBITDA
unavailable
input data missing
ROE
-5.1%
computed by olivLawTTM to 30 Jun 2026 · balance sheet at 30 Jun 2026
Net margin
-9.4%
computed by olivLawTTM to 30 Jun 2026
Revenue growth (YoY)
-12.9%
computed by olivLawFY 2025
Dividend yield
unavailable
no dividend in the structured statements; a missing line is not a confirmed zero

Coverage and freshness

30/37 reporting lines present
Latest full fiscal year: 2025
Latest reported period: 30 Jun 2026
Latest balance sheet date: 30 Jun 2026
Share count (cover of the latest filing), as of: 06 Aug 2026
Source: SEC (XBRL)published 11 Aug 2026
verified 1631derived 127

Score by group

33% · Insufficient data

Estimated value range

unavailable — no valuation method could be computed

Valuation assumptions are editorial choices, not measured; beta is not measured.

Valuation methods

  • DCF (discounted cash flow)unavailable · net debt missing: EV cannot be bridged to equity (missing debt is not zero)
  • Peers: EV/EBITDAunavailable · net debt missing: EV cannot be bridged to equity (missing debt is not zero)
  • Peers: P/Eunavailable · the base of the ratio is not positive
  • Dividend discount (DDM)unavailable · the company pays no dividend: a dividend model needs an explicit initiation assumption

no valuation method could be computed

Multiple comparisons use the SIC vertical: Services-Advertising (SIC 7310)

Classification (SIC) comparables group by industry code, not by economic activity; the direct group is an editorial selection by activity. Members' multiples are on their own trailing twelve months, at their own latest close.

Assumptions (illustrative, editorial)

Risk-free rate
4.3%
Equity risk premium
5.0%
Beta (default)
1.00
Cost of equity
9.3%
Terminal growth
2.5%

Factor scorecard

Insufficient data

Minimum-evidence gate: indicators available: 5 of at least 6; score weight coverage: 33.3% of at least 60%; valuation methods computed: 0 of at least 1

FactorValueScoreWeight used
ROIC · Qualityunavailableunavailable—
Net margin · Quality-9.4%46 (vs peers)19%
FCF conversion · Qualityunavailableunavailable—
Revenue CAGR 3Y · Growth-8.7%0 (on a fixed band)25%
EPS CAGR 3Y · Growthunavailableunavailable—
Net debt / EBITDA · Balance sheetunavailableunavailable—
Interest coverage · Balance sheet-720.6x0 (on a fixed band)19%
Current ratio · Balance sheet7.8x100 (on a fixed band)13%
P/E (TTM) · Valuationunavailableunavailable—
EV/EBITDA · Valuationunavailableunavailable—
FCF yield · Valuation-4.0%0 (on a fixed band)25%
Shareholder yield (distributions) · Returnsunavailableunavailable—
Payout ratio (FCF) · Returnsunavailableunavailable—

Factors without a value were dropped; the remaining weights were renormalised.

Score groups

  • Balance sheet40/100 · 2/3 factors with a value
  • Growth· partial0/100 · 1/2 factors with a value
  • Quality· partial46/100 · 1/3 factors with a value
  • Returns· partialunavailable · 0/2 factors with a value
  • Valuation· partial0/100 · 1/3 factors with a value

A «partial» group is computed from under half of its weight or from one factor: it is not a full assessment of the group.

Memo

IZEA Worldwide, Inc. (IZEA). Latest full fiscal year: 2025; data up to 2026-06-30.

Figures computed from the financial statements: revenue 31.2 m USD in 2025; YoY growth -12.9%; net margin -9.4%; ROE -5.1%.

Valuation cannot be computed from the available data.

Insufficient data for a verdict (indicators available: 5 of at least 6; score weight coverage: 33.3% of at least 60%; valuation methods computed: 0 of at least 1).

Text generated deterministically from the figures shown; no language model. Not investment advice.

What supports the thesis

  • Current ratio: 7.8x

What contradicts it

  • Revenue CAGR 3Y: -8.7%
  • Interest coverage: -720.6x
  • FCF yield: -4.0%

Not assessed (insufficient data or a ratio without meaning): ROIC, FCF conversion, EPS CAGR 3Y, Net debt / EBITDA, P/E (TTM), EV/EBITDA, Shareholder yield (distributions), Payout ratio (FCF).

Versus the vertical median

Services-Advertising (SIC 7310) · same industry (4-digit SIC) · compared with 13 companies

Multiples and returns vs the median

P/E
—
vertical median —
EV/EBITDA
—
vertical median —
P/S
1.5x
vertical median 0.4x
above median (+299.6%)
P/B
0.9x
vertical median 0.5x
above median (+80.6%)
ROE
-5.1%
vertical median -39.9%
above median
Net margin
-9.4%
vertical median -8.6%
below median
EBIT margin
-15.8%
vertical median -7.3%
below median
Revenue YoY
-12.9%
vertical median 4.7%
below median (−373.8%)
Net debt/EBITDA
—
vertical median —
Dividend yield
—
vertical median —

Price rebased to 100 (monthly, 5 years)

Companies in the vertical

Market capP/EROENet marginRevenue YoY1A / 3A
CCOClear Channel Outdoor Holdings, Inc.1.2 bn——-6.3%+6.6%unavailable / unavailable
MNTNMNTN, Inc.170.5 m13.919.7%18.0%+28.6%−24% / unavailable
EDHLEverbright Digital Holding Ltd.161.3 m—-70.8%-120.6%−32.6%−56% / unavailable
NCMINational Cinemedia, Inc.147.7 m—-2.2%-3.1%unavailable−64% / −61%
FLNTFluent, Inc.107.1 m—-170.5%-11.5%−18.0%+90% / +9%
THRYThryv Holdings, Inc.57.8 m—-7.6%-2.3%−4.7%−77% / −93%
TZOOTravelzoo54.5 m191.4—0.5%+9.3%−25% / −47%
IZEAIZEA Worldwide, Inc.40.8 m—-5.1%-9.4%−12.9%−51% / +2%
TNMGTNL Mediagene8.2 m—-155.9%-175.3%+35.3%−93% / −100%
INUVInuvo, Inc.7.3 m—-43.9%-8.6%+2.9%−85% / −85%
PSQHPSQ Holdings, Inc.6.5 m—-269.3%-132.7%+81.1%−90% / −98%
STFSStar Fashion Culture Holdings Limited6.3 m—-39.9%-13.7%+83.7%−8% / unavailable
IBTAIbotta, Inc.0—-5.7%-4.5%−6.8%+164% / unavailable
ANGIAngi Inc.——-27.3%-23.8%−13.0%−40% / −70%

1- and 3-year price returns: for IZEA from daily closes (the same as the performance table), for the other companies from month-end closes.

olivLaw engine forecast

The world engine ran after the company's latest material disclosure. Probabilities are of TOUCHING a level within the horizon (not closing there) and sit next to the random walk (p_rw), the no-information benchmark.

The engine has no published run for this company yet.

Valuation scenarios (editable assumptions)

Illustrative scenarios

Illustrative: not forecasts and without probabilities. Each case is one coherent set of assumptions, computed on today's figures.

Bear
Allowed range: -50 … 50%
Allowed range: -100 … 100%
Allowed range: 0 … 100
Allowed range: -10 … 20%
Allowed range: 0 … 100%
Base
Allowed range: -50 … 50%
Allowed range: -100 … 100%
Allowed range: 0 … 100
Allowed range: -10 … 20%
Allowed range: 0 … 100%
Bull
Allowed range: -50 … 50%
Allowed range: -100 … 100%
Allowed range: 0 … 100
Allowed range: -10 … 20%
Allowed range: 0 … 100%
Nothing is saved.

Estimated price (USD)

Estimated priceBearBaseBull
1 years
insufficient data
Total return unavailable · Per year unavailable
insufficient data
Total return unavailable · Per year unavailable
insufficient data
Total return unavailable · Per year unavailable
3 years
insufficient data
Total return unavailable · Per year unavailable
insufficient data
Total return unavailable · Per year unavailable
insufficient data
Total return unavailable · Per year unavailable
5 years
insufficient data
Total return unavailable · Per year unavailable
insufficient data
Total return unavailable · Per year unavailable
insufficient data
Total return unavailable · Per year unavailable
What moves the 3-year price the most

    AI analysis

    AI-generatedAI-generated analysis (Claude) from cited public sources; it may contain errors. Not investment advice. As of 27 Oct 2026 · Model: claude-haiku-5-5.

    In brief

    IZEA Worldwide is an influencer marketing company that delivers creator economy solutions through managed services supported by its proprietary technology. Revenue fell to 5.8 million USD in the second quarter of 2026 as enterprise demand softened, and the company is trying to reach profitability by focusing on large clients.

    SWOT

    Strengths

    • The company has a long-standing position in the influencer market, being among the first to launch an influencer marketplace, and an integrated technology platform 1. It carries no long-term debt and its cash reserves are substantial 2.
    • Gross margin in the core enterprise business improved in 2025 after exiting low-margin clients, showing measurable effects of the strategy change 1.
    • In 2026 the company won contracts with several large entertainment and technology clients, which indicates enterprise relationships that could grow 2.

    Weaknesses

    • The company has not achieved annual profitability and carries an accumulated deficit above 100 million USD 1. Revenue declined in 2025 and again in the second quarter of 2026 12.
    • A small number of customers generate a significant part of revenue, and contracts typically run for less than a year, which makes demand harder to forecast 1.
    • Managed Services bookings fell in the second quarter of 2026, and campaign launch timing pushed back revenue recognition 2.

    Opportunities

    • Growing influencer budgets and market expansion could bring new clients, especially in the enterprise segment 1. If the large-client strategy works, margins could stay stronger 1.
    • AI tools and the ZED platform could lower delivery costs and support adoption by new clients 12.
    • The share repurchase program shows management could use surplus cash to support shareholder value 2.

    Threats

    • Competition from large social platforms and better-resourced agencies could reduce the company's market share 1.
    • A weaker economy could delay client budgets and extend the revenue decline 2.
    • New rules on data and advertising to minors could limit how influencer campaigns can be targeted 1.

    Risks

    • Client concentrationhigh

      A few clients generate a significant part of revenue, and losing one of them could seriously affect results 1.

    • Lack of profitabilityhigh

      The company has had losses in most periods since its founding and cannot assure it will become profitable; it may need additional capital 1.

    • Weak enterprise demandhigh

      The fall in bookings and delays in campaign launches in the second quarter of 2026 show revenue sensitivity to large client budgets 2.

    • Data protection rulesmedium

      Privacy and minors regulations could change how data is collected and used, with additional costs 1.

    • Intellectual property protectionmedium

      The company does not rely on patents but on copyright and trade secrets, which could make it harder to prevent copying of its platforms 1.

    Investment thesis

    What would need to be true (bull case)

    • If enterprise demand recovers and influencer budgets keep rising, IZEA could regain revenue growth, and the better margins of 2025 could support results 12.
    • Its pioneering position in influencer marketing and the absence of long-term debt give the company flexibility to invest in technology and large clients 12.
    • Lower spending in 2025 and the focus on efficiency could let a recovery in demand turn into profit more quickly 1.

    What would break the thesis

    • Revenue fell in 2025 and again in the second quarter of 2026, and if enterprise demand stays weak the company could keep losing money 12.
    • Dependence on a few clients and short-term contracts could make revenue very volatile 1.
    • Competitors with far greater resources, including social platforms, could reduce the company's market share 1.

    What to watch

    • Trend in Managed Services bookings and confirmation of third-quarter contractsQ3 2026
    • Return of enterprise revenue growth and timing of delayed campaign recognition2026
    • Progress of the share repurchase program and use of cashnext 10-K
    • Effect of new data and minors advertising rules on campaigns2026

    Products, market & competition

    AI-generatedAI-generated analysis (Claude) from cited public sources; it may contain errors. Not investment advice. As of 27 Oct 2026 · Model: claude-haiku-5-5.

    The business

    IZEA is an influencer marketing company that offers creator economy solutions through managed services supported by its own technology platforms, including AI-enabled tools 1. The company focuses on campaigns for large brands and agencies, and to a lesser extent on small and mid-sized businesses and independent creators 1. Revenue comes almost entirely from managed services, which accounted for 99.3% of revenue in fiscal 2025 1.

    The business model has marketers pay IZEA for custom content, influencer campaigns and other campaign management services, while IZEA pays the creators who produce the content 1. Cost of revenue therefore includes payments to creators, so reported revenue is sensitive to the mix of clients 1.

    Proprietary platforms such as Flex, the creator marketplace and FormAI tools are used mainly to deliver and manage the services, while direct SaaS subscriptions have become secondary 1. In 2025 the company reorganized sales and created a dedicated enterprise account management function 1.

    Segments

    Managed Services

    This is the main segment, in which IZEA designs and runs influencer campaigns for brands and agencies with dedicated teams and technology support 1. Almost all revenue comes from here, and enterprise demand in 2026 was weaker than the company had expected 2.

    Creator Technologies (SaaS)

    These platforms, including the creator marketplace and AI tools, are used mainly internally or to support managed services, and direct subscriptions were only 0.7% of revenue in 2025 1. The company said it could reduce its focus on stand-alone software products, which would change the profile of this segment 1.

    Creator Marketplace

    Discovery and collaboration features between brands and creators, including IZEA.com, are integrated into the broader platform and support campaign launches 1. Their role in revenue is secondary to managed services 1.

    Market context

    The influencer marketing market has grown quickly, as social media passed linear television viewers in the United States in 2024, and budgets for influencer campaigns tripled between 2019 and 2025 to more than 9 billion USD 1. The company estimates the global addressable creator economy could rise to 480 billion USD by 2027 1. Actual demand has been volatile, however: in the second quarter of 2026 Managed Services bookings fell 19%, and the company cited a challenging macroeconomic environment 2.

    Trends

    • Rising influencer marketing budgetstailwind

      Shifting advertising budgets toward the creator economy could support demand for IZEA services if the trend continues 1. The market growth is documented in the annual report but does not guarantee the company's revenue 1.

    • Weaker macroeconomic environmentheadwind

      Lower client spending in several industries weighed on second quarter 2026 revenue, and management said the market could remain challenging 2. If enterprise demand does not recover, results could stay below expectations 2.

    • Privacy and minors regulationheadwind

      Data protection laws in the United States, the EU and Canada are expanding, and new 2026 rules on advertising to minors and age verification could affect influencer campaigns 1. Compliance costs could rise 1.

    • Artificial intelligence in content productionmixed

      AI tools can reduce manual effort in campaigns and support internal efficiency, but competitors may adopt similar technology 1. The effect depends on the company's ability to turn these tools into a commercial advantage 1.

    Competitive position

    IZEA competes with influencer marketing services firms such as Influential, Later, Whalar, Linqia and Viral Nation, and with influencer technology platforms such as CreatorIQ, Grin, Aspire and Captiv8 1. Competition also comes from traditional advertising and public relations agencies and from large platforms Meta, TikTok and YouTube, which could enter the market directly 1.

    Many competitors have longer operating histories, greater brand recognition, larger customer bases and considerably greater financial and marketing resources, which could give them an advantage 1. Traditional media such as television and print also compete for brands' advertising budgets 1.

    • Influential

      Influencer marketing services company named by IZEA as a direct or indirect competitor 1.

    • CreatorIQ

      Influencer management technology platform cited in the influencer marketing technology category 1.

    • Grin

      Creator campaign technology platform cited as a rival in the technology segment 1.

    • Meta, TikTok and YouTube

      Large social platforms that could compete directly through their own creator and brand tools 1.

    News & filings

    In the press

    No news in our archive over the last 180 days.

    SEC filings

    Sources

    1. [1] Form 10-K, fiscal year ended 2025-12-31 · SEC / IZEA Worldwide, Inc. · 17 Mar 2026
    2. [2] Form 8-K, results release (exhibit 99.1) · SEC / IZEA Worldwide, Inc. · 11 Aug 2026

    Figures computed by olivLaw from SEC filings and closing prices; the qualitative analysis is AI-generated from cited sources. Not investment advice.