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olivLaw · European equity research

Agillic A/S AGILC.CO

Denmark · Nasdaq Copenhagen · Vertical: Listed companies from Denmark

6.15DKK0.00% · 1 dayClose 06 Nov 2026

Agillic is a Danish software company in the MarTech sector, offering an EU-hosted SaaS marketing automation and personalisation platform to Nordic clients. It reported total revenue of DKK 58.4 million in 2025 and is focused on profitable growth in 2026, against a backdrop of intense competition and tight liquidity.

At the close of 06 Nov 2026, Agillic A/S (AGILC.CO) stock was 6.15 DKK (+0.00% on the day), with market capitalisation 67.7 m DKK, beta -0.04, 52-week range 5.95–7.40 DKK.

Data as of · AI analysis dated · Source: ESEF annual reports and closing prices, computed by olivLaw.

Market cap
67.7 m DKK
shares as of 31 Dec 2025
P/E (TTM)
unavailable
Diluted EPS TTM -0.64 · TTM to 31 Dec 2025
E/P (TTM)
-10.41%
TTM to 31 Dec 2025
Dividend yield
unavailable
Beta (2y)
-0.04
Volatility (1y) 33%
52-week range
5.957.40

Price history

Loading chart…

Technical reading

RSI (14)
48.4
neutral
Bollinger (20, 2)
5.90 – 6.30
in the upper half of the band · %B 0.62 · band width 6.7%
SMA 50 / 200
6.24 / 6.80
downtrend (price < SMA50 < SMA200)
MACD (12, 26, 9)
-0.04 / -0.06
MACD above signal

Indicators describe past prices; on their own they do not predict direction. On our history the RSI ≤ 40 filter added no return (see the signals methodology).

Performance

CompanyEURO STOXX 50vs EURO STOXX 50Vertical median
1 month+1.7%−0.6%+2.3 pp—
3 months−0.8%−4.2%+3.4 pp—
6 months−10.9%+4.3%−15.2 pp—
Year to date−12.8%+7.5%−20.3 pp—
1 year−12.8%+9.9%−22.7 pp−6.6%
3 yearsunavailable+49.8%unavailable+3.6%
5 years−76.2%+42.8%−119.0 pp—
Max drawdown (1y)
−19.6%
24 Feb 2026 → 19 Oct 2026
Max drawdown (5y)
−79.8%
08 Mar 2023 → 19 Oct 2026
Compound annual growth (5y)
−24.9%
EURO STOXX 50 +7.4%

Price returns, dividends excluded.

Quarterly results

ESEF annual reports carry no quarters: the results are annual (below).

E/P over time

E/P = trailing-12-month diluted EPS / price at quarter end. E/P is the inverse of P/E and stays defined when earnings are negative.

Fiscal years

Fiscal year202320242025
Revenue64.7 m60.2 m58.4 m
Revenue YoYunavailable−6.9%−2.9%
Net income-27.5 m-3.3 m-7.1 m
Net income YoYunavailableunavailableunavailable
Diluted EPS-2.52-0.30-0.64
Diluted EPS YoYunavailableunavailableunavailable
net %-42.5%-5.4%-12.1%
Free cash flow-6.5 m12.2 munavailable

Balance sheet & financial health

Fiscal year 2025 · 31 Dec 2025

Cash
1.4 m DKK
Financial debt
19.1 m DKK
Net debt
17.7 m DKK
Equity
-28.5 m DKK
Total assets
34.7 m DKK
Debt / equity
unavailable
Current ratio
0.09x
ROE
unavailable
ROA
-17.9%
FCF margin
unavailable

Financial statements (source on every figure)

Revenue and net income (DKK)

Margins

Income statement · DKK

Revenue
2023
64.7 m
2024
60.2 m
2025
58.4 m

esef· 09 Apr 2026verified

Gross profit
2023
52.2 m
2024
48.8 m
2025
48.4 m

esef· 09 Apr 2026verified

Operating income
2023
-11.4 m
2024
-12.2 m
2025
-4.6 m

esef· 09 Apr 2026verified

Depreciation & amortisation
2023
13.3 m
2024
13.2 m
2025
13.0 m

esef· 09 Apr 2026verified

EBITDA
2023
1.9 m ≈
2024
1.0 m ≈
2025
8.4 m ≈

esef· 09 Apr 2026derived

Interest expense
2023
4.1 m
2024
3.3 m
2025
2.3 m

esef· 09 Apr 2026verified

Pre-tax income
2023
-15.2 m
2024
-13.4 m
2025
-6.8 m

esef· 09 Apr 2026verified

Income tax
2023
12.3 m
2024
-10.1 m
2025
222.0 k

esef· 09 Apr 2026verified

Net income
2023
-27.5 m
2024
-3.3 m
2025
-7.1 m

esef· 09 Apr 2026verified

Diluted EPS
2023
-2.52
2024
-0.30
2025
-0.64

esef· 09 Apr 2026verified

Balance sheet · DKK

Cash
2023
9.8 m
2024
6.4 m
2025
1.4 m

esef· 09 Apr 2026verified

Current assets
2023
14.1 m
2024
9.6 m
2025
3.7 m

esef· 09 Apr 2026verified

Property, plant & equipment, net
2023
—
2024
3.7 m
2025
2.4 m

esef· 09 Apr 2026verified

Intangibles (excl. goodwill)
2023
31.5 m
2024
30.3 m
2025
—

esef· 15 Apr 2025verified

Total assets
2023
47.2 m
2024
44.2 m
2025
34.7 m

esef· 09 Apr 2026verified

Long-term debt
2023
17.2 m
2024
12.3 m
2025
19.1 m

esef· 09 Apr 2026verified

Current liabilities
2023
47.3 m
2024
48.4 m
2025
39.4 m

esef· 09 Apr 2026verified

Total liabilities
2023
67.4 m
2024
66.5 m
2025
63.2 m

esef· 09 Apr 2026verified

Equity
2023
-20.2 m
2024
-22.3 m
2025
-28.5 m

esef· 09 Apr 2026verified

Shares outstanding at year end
2023
10.9 m
2024
10.9 m
2025
11.0 m

esef· 09 Apr 2026derived

Cash flow · DKK

Operating cash flow
2023
-6.5 m
2024
12.2 m
2025
—

esef· 15 Apr 2025verified

Capex
2023
0
2024
0
2025
—

esef· 15 Apr 2025verified

Free cash flow
2023
-6.5 m ≈
2024
12.2 m ≈
2025
—

esef· 15 Apr 2025derived

Investing cash flow
2023
-11.7 m
2024
-10.9 m
2025
-9.4 m

esef· 09 Apr 2026verified

Financing cash flow
2023
20.7 m
2024
-5.9 m
2025
-458.0 k

esef· 09 Apr 2026verified

Computed indicators

Growth

Revenue growth (YoY)
-2.9%
computed by olivLawFY 2025
Revenue CAGR 3Y
unavailable
input data missing
Revenue CAGR 5Y
unavailable
input data missing
EBIT growth (YoY)
unavailable
the base of the ratio is not positive
Net income growth (YoY)
unavailable
the base of the ratio is not positive
Net income CAGR 3Y
unavailable
input data missing
Net income CAGR 5Y
unavailable
input data missing
EPS growth (YoY)
unavailable
the base of the ratio is not positive
EPS CAGR 3Y
unavailable
input data missing
EPS CAGR 5Y
unavailable
input data missing
FCF growth (YoY)
unavailable
input data missing

Profitability

Gross margin
82.9%
computed by olivLawFY 2025
EBITDA margin
14.4%
computed by olivLawFY 2025
EBIT margin
-7.9%
computed by olivLawFY 2025
Net margin
-12.1%
computed by olivLawFY 2025
FCF margin
21.0%
computed by olivLawFY 2025

Returns

ROE
unavailable
equity is negative: the ratio is not economically meaningful (not by itself insolvency; usually the result of buybacks)
ROA
-17.9%
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
ROIC
unavailable
equity is negative: buybacks shrink the invested capital and ROIC would come out large without meaning anything
ROCE
unavailable
insufficient data
Payout ratio (EPS)
unavailable
input data missing
Payout ratio (FCF)
unavailable
input data missing

Balance sheet

Net debt
17.7 m DKK
computed by olivLawbalance sheet at 31 Dec 2025
Net debt / EBITDA
2.1x
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
Debt / equity
unavailable
equity is negative: the ratio is not economically meaningful (not by itself insolvency; usually the result of buybacks)
Interest coverage
-2.0x
computed by olivLawFY 2025

Liquidity

Current ratio
0.1x
computed by olivLawbalance sheet at 31 Dec 2025
Quick ratio
unavailable
input data missing
Cash ratio
0.0x
computed by olivLawbalance sheet at 31 Dec 2025

Cash

Operating cash flow
12.2 m DKK
computed by olivLawFY 2024
Capital expenditure
0 DKK
computed by olivLawFY 2024
Free cash flow
12.2 m DKK
computed by olivLawFY 2025
FCF conversion
unavailable
insufficient data
Cash conversion
145.5%
computed by olivLawFY 2025

Efficiency

Days sales outstanding
unavailable
input data missing
Days inventory outstanding
unavailable
input data missing
Days payables outstanding
unavailable
input data missing
Cash conversion cycle
unavailable
input data missing

Market and valuation

Market capitalisation
67.7 m DKK
computed by olivLawbalance sheet at 31 Dec 2025
Enterprise value
85.5 m DKK
computed by olivLawbalance sheet at 31 Dec 2025
Market cap / net income TTM
unavailable
insufficient data
P/E (TTM)
unavailable
insufficient data
Earnings yield
-10.4%
computed by olivLawFY 2025
P/B
unavailable
equity is negative: the ratio is not economically meaningful (not by itself insolvency; usually the result of buybacks)
P/S
1.2x
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
EV/EBITDA
10.2x
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
EV/EBIT
unavailable
insufficient data
EV/Sales
1.5x
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
P/FCF
5.5x
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
FCF yield
18.1%
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
Dividend yield
unavailable
no dividend in the structured statements; a missing line is not a confirmed zero
Shareholder yield (distributions)
unavailable
input data missing

1 indicators that do not apply to the sector.

Valuation

olivLaw classification

Insufficient data
What is missing
  • score weight coverage: 45.8% of at least 60%

A scoring methodology on indicators and valuation, not investment advice.

Closing price

6.15 DKK

06 Nov 2026Source: olivLaw, closing series

Market cap: 67.7 m DKK

Key indicators

Market capitalisation
67.7 m DKK
computed by olivLawbalance sheet at 31 Dec 2025
P/E (TTM)
unavailable
insufficient data
P/B
unavailable
equity is negative: the ratio is not economically meaningful (not by itself insolvency; usually the result of buybacks)
EV/EBITDA
10.2x
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
ROE
unavailable
equity is negative: the ratio is not economically meaningful (not by itself insolvency; usually the result of buybacks)
Net margin
-12.1%
computed by olivLawFY 2025
Revenue growth (YoY)
-2.9%
computed by olivLawFY 2025
Dividend yield
unavailable
no dividend in the structured statements; a missing line is not a confirmed zero

Coverage and freshness

25/37 reporting lines present
Latest full fiscal year: 2025
Latest reported period: 31 Dec 2025
Latest balance sheet date: 31 Dec 2025
Share count (cover of the latest filing), as of: 31 Dec 2025
Source: esefpublished 09 Apr 2026
verified 70derived 3

Score by group

46% · Insufficient data

Estimated value range

unavailable — no valuation assumptions for the reporting currency

Valuation assumptions are editorial choices, not measured; beta is not measured.

Valuation methods

    Assumptions (illustrative, editorial)

    Risk-free rate
    6.5%
    Equity risk premium
    6.0%
    Beta (default)
    1.00
    Cost of equity
    12.5%
    Terminal growth
    3.0%

    Factor scorecard

    Insufficient data

    Minimum-evidence gate: score weight coverage: 45.8% of at least 60%

    FactorValueScoreWeight used
    ROIC · Qualityunavailableunavailable—
    Net margin · Quality-12.1%13 (vs peers)14%
    FCF conversion · Qualityunavailableunavailable—
    Revenue CAGR 3Y · Growthunavailableunavailable—
    EPS CAGR 3Y · Growthunavailableunavailable—
    Net debt / EBITDA · Balance sheet2.1x54 (on a fixed band)23%
    Interest coverage · Balance sheet-2.0x0 (on a fixed band)14%
    Current ratio · Balance sheet0.1x0 (on a fixed band)9%
    P/E (TTM) · Valuationunavailableunavailable—
    EV/EBITDA · Valuation10.2x44 (on a fixed band)23%
    FCF yield · Valuation18.1%100 (on a fixed band)18%
    Shareholder yield (distributions) · Returnsunavailableunavailable—
    Payout ratio (FCF) · Returnsunavailableunavailable—

    Factors without a value were dropped; the remaining weights were renormalised.

    Score groups

    • Balance sheet27/100 · 3/3 factors with a value
    • Growth· partialunavailable · 0/2 factors with a value
    • Quality· partial13/100 · 1/3 factors with a value
    • Returns· partialunavailable · 0/2 factors with a value
    • Valuation69/100 · 2/3 factors with a value

    A «partial» group is computed from under half of its weight or from one factor: it is not a full assessment of the group.

    Memo

    AGILLIC A/S (AGILC.CO). Latest full fiscal year: 2025; data up to 2025-12-31.

    Figures computed from the financial statements: revenue 58.4 m DKK in 2025; YoY growth -2.9%; net margin -12.1%; net debt/EBITDA 2.1x.

    The estimated value range is 8.47–14.06 DKK per share (median of 2 methods, agreement: high); assumptions are illustrative. Against the central value of 10.06 DKK, the price of 6.15 DKK leaves a potential of 63.6% (value / price − 1) and a margin of safety of 38.9% (1 − price / value). The range is the median of the methods' low, central and high values, not a probability interval.

    Insufficient data for a verdict (score weight coverage: 45.8% of at least 60%).

    Text generated deterministically from the figures shown; no language model. Not investment advice.

    What supports the thesis

    • FCF yield: 18.1%
    • The price is below the estimated value range

    What contradicts it

    • Net margin: -12.1%
    • Interest coverage: -2.0x
    • Current ratio: 0.1x

    Not assessed (insufficient data or a ratio without meaning): ROIC, FCF conversion, Revenue CAGR 3Y, EPS CAGR 3Y, P/E (TTM), Shareholder yield (distributions), Payout ratio (FCF).

    Versus the vertical median

    Listed companies from Denmark · same country · compared with 39 companies

    Multiples and returns vs the median

    P/E
    —
    vertical median 13.7x
    EV/EBITDA
    10.2x
    vertical median 12.1x
    below median (−16.4%)
    P/S
    1.2x
    vertical median 1.7x
    below median (−29.9%)
    P/B
    —
    vertical median 1.5x
    ROE
    —
    vertical median 6.5%
    Net margin
    -12.1%
    vertical median 3.2%
    below median (−481.3%)
    EBIT margin
    -7.9%
    vertical median 6.8%
    below median (−214.7%)
    Revenue YoY
    -2.9%
    vertical median 2.5%
    below median (−218.4%)
    Net debt/EBITDA
    2.1x
    vertical median 1.0x
    above median (+112.9%)
    Dividend yield
    —
    vertical median 1.4%

    Price rebased to 100 (monthly, 5 years)

    Companies in the vertical

    Market capP/EROENet marginRevenue YoY1A / 3A
    DEMANT.CODemant A79.7 bn51.615.0%6.7%+2.5%+72% / +30%
    PNDORA.COPandora A69.4 bn13.3133.4%16.1%unavailable+17% / −2%
    NEWCAP.CONewcap Holding A64.6 bn13,000.029.1%41.6%−99.9%+118% / +60%
    ISS.COIss A49.6 bn19.327.7%3.1%+1.1%+40% / +152%
    BAVA.COBavarian Nordic A18.8 bn13.710.9%22.0%unavailable+30% / +44%
    GN.COGn Store Nord A18.0 bn27.66.3%6.8%unavailable+19% / −23%
    NETC.CONetcompany Group A16.5 bn65.07.2%3.3%unavailable+9% / +61%
    BIOMAR.COBiomar Group A12.0 bn16.928.3%4.3%−0.5%unavailable / unavailable
    JDAN.COJeudan A11.0 bn11.07.7%57.1%unavailable+1% / −9%
    DFDS.CODfds A8.4 bn—-0.2%-0.1%+1.9%+69% / −27%
    GUBRA.COGubra A4.9 bn2.9149.6%64.1%+892.2%−39% / +161%
    MATAS.COMatas A3.1 bn13.06.6%2.8%+4.7%−31% / −21%
    CBRAIN.COCbrain A2.3 bn52.413.8%17.2%−6.2%−24% / −54%
    BO.COBang & Olufsen A1.7 bn—-10.0%-4.3%−3.3%−23% / +14%
    COLUM.COColumbus A1.2 bn82.92.0%0.9%unavailable−7% / +28%
    NNIT.CONnit A989.7 m—-3.0%-1.3%−3.4%−18% / −55%
    NORTHM.CONorth Media A882.1 m13.35.5%5.1%−0.4%+12% / −15%
    FFARMS.COFirstfarms A787.5 m—-2.3%-5.4%−16.5%−9% / −1%
    HUSCO.COHusCompagniet A524.7 m—-1.3%-0.9%+28.7%−38% / −45%
    BIOPOR.COBioporto A451.6 m—-117.6%-203.8%+11.2%−9% / −53%
    GABR.COGabriel Holding A429.4 m57.52.8%1.4%+6.7%−10% / −29%
    GREENM.COGreenMobility A386.6 m11.774.3%21.5%+20.0%−20% / +88%
    EGNETY.COEgnsinvest Ejendomme Tyskland A320.0 m13.04.0%40.9%−2.6%−21% / +11%
    PFINV.COPapirfabrikken Invest A299.0 m13.45.4%29.7%+0.9%−3% / +35%
    CEMAT.COCemat A214.4 m3.528.7%37.5%+318.0%−9% / +4%

    1- and 3-year price returns: for AGILC.CO from daily closes (the same as the performance table), for the other companies from month-end closes.

    olivLaw engine forecast

    The world engine ran after the company's latest material disclosure. Probabilities are of TOUCHING a level within the horizon (not closing there) and sit next to the random walk (p_rw), the no-information benchmark.

    The engine has no published run for this company yet.

    Valuation scenarios (editable assumptions)

    Illustrative scenarios

    Illustrative: not forecasts and without probabilities. Each case is one coherent set of assumptions, computed on today's figures.

    Bear
    Allowed range: -50 … 50%
    Allowed range: -100 … 100%
    Allowed range: 0 … 100
    Allowed range: -10 … 20%
    Allowed range: 0 … 100%
    Base
    Allowed range: -50 … 50%
    Allowed range: -100 … 100%
    Allowed range: 0 … 100
    Allowed range: -10 … 20%
    Allowed range: 0 … 100%
    Bull
    Allowed range: -50 … 50%
    Allowed range: -100 … 100%
    Allowed range: 0 … 100
    Allowed range: -10 … 20%
    Allowed range: 0 … 100%
    Nothing is saved.

    Estimated price (DKK)

    Estimated priceBearBaseBull
    1 years
    insufficient data
    Total return unavailable · Per year unavailable
    insufficient data
    Total return unavailable · Per year unavailable
    insufficient data
    Total return unavailable · Per year unavailable
    3 years
    insufficient data
    Total return unavailable · Per year unavailable
    insufficient data
    Total return unavailable · Per year unavailable
    insufficient data
    Total return unavailable · Per year unavailable
    5 years
    insufficient data
    Total return unavailable · Per year unavailable
    insufficient data
    Total return unavailable · Per year unavailable
    insufficient data
    Total return unavailable · Per year unavailable
    What moves the 3-year price the most

      AI analysis

      AI-generatedAI-generated analysis (Claude) from cited public sources; it may contain errors. Not investment advice. As of 27 Oct 2026 · Model: claude-haiku-5-5.

      In brief

      Agillic is a Danish software company in the MarTech sector, offering an EU-hosted SaaS marketing automation and personalisation platform to Nordic clients. It reported total revenue of DKK 58.4 million in 2025 1 and is focused on profitable growth in 2026, against a backdrop of intense competition and tight liquidity.

      SWOT

      Strengths

      • Proprietary platform built on EU-based infrastructure, with a focus on GDPR compliance and digital sovereignty 1.
      • SaaS model with recurring revenue and advance payments, giving visibility into future revenue 1.
      • Network of certified partners in the Nordics that extends implementation and sales capacity 1.

      Weaknesses

      • Small scale and limited liquidity at the end of 2025, with dependence on the credit facility and advance payments 1.
      • Short-term borrowings and dependence on one main financing partner, which may limit financial flexibility 1.
      • The gap between accounting revenue and ARR can make the company's performance harder to read quickly 1.

      Opportunities

      • Expanding the client portfolio and launching new products, which could support ARR growth 1.
      • Rising demand for solutions compliant with European regulation, in the context of GDPR and new digital rules 1.
      • Productivity gains from AI-based tools, which could improve operating margins 1.

      Threats

      • Competition from large international vendors with greater resources for sales and marketing 1.
      • Difficulty attracting and retaining skilled programmers, which could affect innovation 1.
      • Cybersecurity and compliance risks whose materialisation could affect reputation and clients 1.

      Risks

      • Limited liquidityhigh

        At the end of 2025 the company reported very low cash and limited undrawn credit facilities. The 2026 liquidity plan assumes target ARR growth and repayment of maturing debt, and a shortfall could create financing pressure.

      • Intense competitionmedium

        International and emerging vendors could slow client acquisition or affect pricing, which could reduce ARR growth.

      • Attracting technical talentmedium

        A shortage of back-end and front-end programmers could limit innovation capacity and the pace of platform development.

      • Cybersecurity and datahigh

        As a SaaS provider the company could be targeted by cyberattacks or security incidents, with impact on clients and reputation.

      • Currency risklow

        The largest currency exposure is to Norwegian krone, and exchange-rate movements could affect results and cash flows, although the company seeks to balance incoming and outgoing payments.

      Investment thesis

      What would need to be true (bull case)

      • If Agillic meets its ARR growth guidance and improves its EBITDA margin, it could show that the SaaS model can become profitable at greater scale.
      • Dedicated EU infrastructure and a focus on GDPR could attract clients who need digital sovereignty, an advantage in an increasingly regulated market.
      • Investment in AI and new products could generate productivity gains and opportunities to expand relationships with existing clients.

      What would break the thesis

      • The liquidity position at the end of 2025 is very tight, and if growth slows, the company could need additional financing.
      • Competition from much larger vendors could hinder new client acquisition or reduce pricing power.
      • If difficulties in recruiting programmers persist, product development could slow and the technological edge could erode over time.

      What to watch

      • Delivery of the 2026 guidance for ARR subscriptions growth and EBITDA margin2026
      • Development of the cash position and repayment of maturing debt1 January 2027
      • Quarterly results and trading statements for Q1 and Q3Q1 2026
      • Annual results and guidance for the following year25 February 2027

      Products, market & competition

      AI-generatedAI-generated analysis (Claude) from cited public sources; it may contain errors. Not investment advice. As of 27 Oct 2026 · Model: claude-haiku-5-5.

      The business

      Agillic develops a SaaS platform that helps organisations turn personalisation into data-driven customer experiences, with emphasis on customer lifetime value and GDPR compliance. The business model combines an annual licence for platform access with a fee for transactions sent, and clients typically pay the full annual amount upfront when signing 1. Revenue is recognised proportionally over the subscription period, so ARR and accounting revenue can develop differently over time.

      Segments

      SaaS subscriptions (ARR)

      Recurring subscription revenue, measured as ARR, reached DKK 56.7 million in 2025 1. The company expects ARR from subscriptions to grow by 5-10% in 2026 compared with 2025 1, and this trajectory is central to its strategy.

      Implementation partners

      Agillic works with a broad network of partners across the Nordics that are certified to implement and integrate the platform. The partners help clients design and execute customer engagement strategies, extending sales and delivery capacity without a proportional increase in internal headcount 1.

      Operations and EU hosting

      The company runs exclusively on proprietary, EU-based infrastructure, and backups are distributed across several EU locations 1. This supports clients' digital sovereignty and differentiates the offering from providers outside Europe.

      Market context

      Agillic operates in the Nordic MarTech market, where marketing automation and personalisation are becoming more widespread. The source describes the market as characterised by large international vendors investing heavily in market share, alongside fast-growing emerging vendors with innovative solutions 1. Demand for personalisation remains relevant, but competitive pressure and regulatory requirements could influence how quickly clients buy.

      The company cites regulations such as GDPR, ePrivacy, DMA, the EU AI Act, NIS2 and DORA as context for demand for compliant, EU-hosted solutions 1. If these requirements become stricter, they could favour providers with dedicated European infrastructure.

      Trends

      • EU digital sovereignty demandtailwind

        European clients increasingly look for solutions hosted and processed in the EU, and Agillic builds its offering on this premise. If the trend accelerates, it could support the acquisition of new clients.

      • Artificial intelligence in operationsmixed

        The company is investing in AI-based tools for internal processes, feature development and its delivery model. This could bring productivity gains, but it requires continuous investment and new skills.

      • Competitive pressure in MarTechheadwind

        Large international vendors and fast-growing emerging players increase competitive intensity, which could slow client acquisition or push pricing down. The source indicates this pressure is monitored continuously.

      • Technical talent recruitmentheadwind

        Back-end and front-end programmers are hard to attract and retain, and a shortage could affect innovation capacity and growth. The company responds with recruitment efforts and an attractive working environment.

      Competitive position

      Agillic competes with large international MarTech vendors that have substantial resources for sales and marketing, and with fast-growing emerging vendors offering innovative solutions 1. The company differentiates through a unique marketing automation platform, client success services and exclusively EU-based hosting 1.

      To limit the impact of competition, the company aims to keep developing its platform, invest in client success, sales and marketing, and expand its commercial organisation in 2026 1. European localisation and data sovereignty are key arguments in the Nordic market.

      • Large international MarTech vendors

        The source does not name specific firms but describes these competitors as investing heavily in market share and in sales and marketing resources 1.

      • Emerging MarTech vendors

        Fast-growing companies with innovative solutions, identified in the source as a separate category of competitors 1.

      • Nordic implementation partners

        The certified partner network could also act as indirect competition if clients choose alternative implementations 1.

      • Global marketing automation platforms

        Global solutions may compete on personalisation features, though the source does not detail them individually 1.

      News & filings

      In the press

      No news in our archive over the last 180 days.

      Annual reports (ESEF)

      Sources

      1. [1] Annual report, fiscal year ended 2025-12-31 (ESEF) · SEC / Agillic A/S · 31 Dec 2025

      Figures computed by olivLaw from ESEF annual reports and closing prices; the qualitative analysis is AI-generated from cited sources. Not investment advice.

      Agillic A/S (AGILC.CO): stock, results, valuation and forecast · olivLaw