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olivLaw · European equity research

Reply S.p.A. REY.MI

Italy · Euronext Milan · ISIN IT0005282865 · Vertical: Listed companies from Italy

131.80EUR−1.93% · 1 dayClose 05 Nov 2026

Reply S.p.A. is an Italian group of IT consulting and services, specialized in digital technologies, cloud, artificial intelligence and cybersecurity, through a network of highly specialized companies. In fiscal 2025 it reported consolidated revenue of 2,483.6 million EUR, up 8.0% from 2024, and continued to focus on embedding AI into the architecture of client solutions.

At the close of 05 Nov 2026, Reply S.p.A. (REY.MI) stock was 131.80 EUR (−1.93% on the day), with market capitalisation 5.0 bn EUR, P/E 19.6 on diluted EPS of 6.71 EUR over the last 12 months, dividend yield 38,182,852.81%, beta 0.67, 52-week range 77.15–134.40 EUR.

Data as of · AI analysis dated · Source: ESEF annual reports and closing prices, computed by olivLaw.

Market cap
5.0 bn EUR
shares as of 31 Dec 2025
P/E (TTM)
19.6
Diluted EPS TTM 6.71 · TTM to 31 Dec 2025
E/P (TTM)
5.09%
TTM to 31 Dec 2025
Dividend yield
38,182,852.81%
DPS 12m 50,325,000.00
Beta (2y)
0.67
Volatility (1y) 39%
52-week range
77.15134.40

Price history

Loading chart…

Technical reading

RSI (14)
57.6
strong (55–70)
Bollinger (20, 2)
125.41 – 134.97
in the upper half of the band · %B 0.67 · band width 7.3%
SMA 50 / 200
123.65 / 104.33
uptrend (price > SMA50 > SMA200)
MACD (12, 26, 9)
2.86 / 2.98
MACD below signal

Indicators describe past prices; on their own they do not predict direction. On our history the RSI ≤ 40 filter added no return (see the signals methodology).

Performance

CompanyEURO STOXX 50vs EURO STOXX 50Vertical median
1 month+4.2%−0.6%+4.8 pp—
3 months+13.4%−4.2%+17.6 pp—
6 months+33.7%+4.3%+29.3 pp—
Year to date+14.9%+7.5%+7.4 pp—
1 year+10.5%+9.9%+0.6 pp−6.1%
3 years+40.7%+49.8%−9.2 pp+7.7%
5 years−26.1%+42.8%−68.9 pp—
Max drawdown (1y)
−37.8%
13 Nov 2025 → 24 Mar 2026
Max drawdown (5y)
−58.4%
15 Nov 2021 → 24 Mar 2026
Compound annual growth (5y)
−5.9%
EURO STOXX 50 +7.4%

Price returns, dividends excluded.

Quarterly results

ESEF annual reports carry no quarters: the results are annual (below).

E/P over time

E/P = trailing-12-month diluted EPS / price at quarter end. E/P is the inverse of P/E and stays defined when earnings are negative.

Today's P/E sits at the 67 percentile of its own 3-quarter history (min 17.1, median 18.9, max 23.9; quarters with earnings only).

Fiscal years

Fiscal year2022202320242025
Revenue1.9 bn2.1 bn2.3 bn2.4 bn
Revenue YoYunavailable+12.0%+8.4%+6.7%
Net income191.0 m186.7 m213.8 m252.6 m
Net income YoYunavailable−2.3%+14.5%+18.2%
Diluted EPS5.655.01unavailable6.71
Diluted EPS YoYunavailable−11.3%unavailableunavailable
net %10.1%8.8%9.3%10.3%
Free cash flowunavailableunavailableunavailableunavailable

Balance sheet & financial health

Fiscal year 2025 · 31 Dec 2025

Cash
571.7 m EUR
Financial debt
unavailable EUR
Net debt
unavailable EUR
Equity
1.5 bn EUR
Total assets
2.8 bn EUR
Debt / equity
unavailable
Current ratio
1.76x
ROE
18.1%
ROA
9.4%
FCF margin
unavailable

Financial statements (source on every figure)

Revenue and net income (EUR)

Margins

Income statement · EUR

Revenue
2023
2.1 bn
2024
2.3 bn
2025
2.4 bn

esef· 07 Apr 2026verified

Operating income
2023
292.7 m
2024
330.4 m
2025
391.7 m

esef· 07 Apr 2026verified

Depreciation & amortisation
2023
75.2 m
2024
84.9 m
2025
89.4 m

esef· 07 Apr 2026verified

EBITDA
2023
368.0 m ≈
2024
415.4 m ≈
2025
481.0 m ≈

esef· 07 Apr 2026derived

Pre-tax income
2023
271.6 m
2024
313.2 m
2025
369.7 m

esef· 07 Apr 2026verified

Income tax
2023
83.1 m
2024
99.5 m
2025
117.1 m

esef· 07 Apr 2026verified

Net income
2023
186.7 m
2024
213.8 m
2025
252.6 m

esef· 07 Apr 2026verified

Diluted EPS
2023
5.01
2024
—
2025
6.71

esef· 07 Apr 2026verified

Dividend per share
2023
37,278,000.00
2024
—
2025
50,325,000.00

esef· 07 Apr 2026verified

Balance sheet · EUR

Cash
2023
383.7 m
2024
491.8 m
2025
571.7 m

esef· 07 Apr 2026verified

Receivables
2023
739.5 m
2024
757.6 m
2025
792.1 m

esef· 07 Apr 2026verified

Current assets
2023
1.3 bn
2024
1.5 bn
2025
1.7 bn

esef· 07 Apr 2026verified

Property, plant & equipment, net
2023
108.2 m
2024
132.3 m
2025
160.4 m

esef· 07 Apr 2026verified

Goodwill
2023
626.5 m
2024
693.2 m
2025
667.1 m

esef· 07 Apr 2026verified

Intangibles (excl. goodwill)
2023
81.5 m
2024
95.8 m
2025
81.3 m

esef· 07 Apr 2026verified

Total assets
2023
2.4 bn
2024
2.6 bn
2025
2.8 bn

esef· 07 Apr 2026verified

Accounts payable
2023
191.0 m
2024
183.2 m
2025
179.8 m

esef· 07 Apr 2026verified

Current liabilities
2023
891.4 m
2024
971.7 m
2025
938.1 m

esef· 07 Apr 2026verified

Total liabilities
2023
1.3 bn
2024
1.3 bn
2025
1.3 bn

esef· 07 Apr 2026verified

Equity
2023
1.1 bn
2024
1.3 bn
2025
1.5 bn

esef· 07 Apr 2026verified

Shares outstanding at year end
2023
37.3 m
2024
—
2025
37.6 m

esef· 07 Apr 2026derived

Cash flow · EUR

Operating cash flow
2023
249.8 m
2024
353.2 m
2025
326.0 m

esef· 07 Apr 2026verified

Investing cash flow
2023
-40.7 m
2024
-159.0 m
2025
-136.3 m

esef· 07 Apr 2026verified

Financing cash flow
2023
-88.7 m
2024
-91.7 m
2025
-104.5 m

esef· 07 Apr 2026verified

Dividends paid
2023
38.4 m
2024
39.3 m
2025
45.0 m

esef· 07 Apr 2026verified

Share repurchases
2023
0
2024
—
2025
—

esef· 02 Apr 2024verified

Computed indicators

Growth

Revenue growth (YoY)
6.7%
computed by olivLawFY 2025
Revenue CAGR 3Y
9.0%
computed by olivLawFY 2022 → FY 2025
Revenue CAGR 5Y
unavailable
input data missing
EBIT growth (YoY)
18.5%
computed by olivLawFY 2025
Net income growth (YoY)
18.2%
computed by olivLawFY 2025
Net income CAGR 3Y
9.8%
computed by olivLawFY 2022 → FY 2025
Net income CAGR 5Y
unavailable
input data missing
EPS growth (YoY)
unavailable
input data missing
EPS CAGR 3Y
5.9%
computed by olivLawFY 2022 → FY 2025
EPS CAGR 5Y
unavailable
input data missing
FCF growth (YoY)
unavailable
input data missing

Profitability

Gross margin
unavailable
input data missing
EBITDA margin
19.6%
computed by olivLawFY 2025
EBIT margin
16.0%
computed by olivLawFY 2025
Net margin
10.3%
computed by olivLawFY 2025
FCF margin
unavailable
input data missing

Returns

ROE
18.1%
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
ROA
9.4%
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
ROIC
unavailable
input data missing
ROCE
21.4%
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
Payout ratio (EPS)
750,000,000.0%
computed by olivLawFY 2025
Payout ratio (FCF)
unavailable
input data missing

Balance sheet

Net debt
unavailable
input data missing
Net debt / EBITDA
unavailable
input data missing
Debt / equity
unavailable
input data missing
Interest coverage
unavailable
input data missing

Liquidity

Current ratio
1.8x
computed by olivLawbalance sheet at 31 Dec 2025
Quick ratio
unavailable
input data missing
Cash ratio
0.6x
computed by olivLawbalance sheet at 31 Dec 2025

Cash

Operating cash flow
326.0 m EUR
computed by olivLawFY 2025
Capital expenditure
unavailable
input data missing
Free cash flow
unavailable
input data missing
FCF conversion
unavailable
input data missing
Cash conversion
67.8%
computed by olivLawFY 2025

Efficiency

Days sales outstanding
115 days
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
Days inventory outstanding
unavailable
input data missing
Days payables outstanding
unavailable
input data missing
Cash conversion cycle
unavailable
input data missing

Market and valuation

Market capitalisation
5.0 bn EUR
computed by olivLawbalance sheet at 31 Dec 2025
Enterprise value
unavailable
input data missing
Market cap / net income TTM
19.6x
computed by olivLawFY 2025
P/E (TTM)
19.6x
computed by olivLawFY 2025
Earnings yield
5.1%
computed by olivLawFY 2025
P/B
3.3x
computed by olivLawbalance sheet at 31 Dec 2025
P/S
2.0x
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
EV/EBITDA
unavailable
input data missing
EV/EBIT
unavailable
input data missing
EV/Sales
unavailable
input data missing
P/FCF
unavailable
input data missing
FCF yield
unavailable
input data missing
Dividend yield
38,182,852.8%
computed by olivLawFY 2025
Shareholder yield (distributions)
0.9%
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025

1 indicators that do not apply to the sector.

Valuation

olivLaw classification

Insufficient data
What is missing
  • score weight coverage: 43.8% of at least 60%

A scoring methodology on indicators and valuation, not investment advice.

Closing price

131.80 EUR

05 Nov 2026Source: olivLaw, closing series

Market cap: 5.0 bn EUR

Key indicators

Market capitalisation
5.0 bn EUR
computed by olivLawbalance sheet at 31 Dec 2025
P/E (TTM)
19.6x
computed by olivLawFY 2025
P/B
3.3x
computed by olivLawbalance sheet at 31 Dec 2025
EV/EBITDA
unavailable
input data missing
ROE
18.1%
computed by olivLawFY 2025 · balance sheet at 31 Dec 2025
Net margin
10.3%
computed by olivLawFY 2025
Revenue growth (YoY)
6.7%
computed by olivLawFY 2025
Dividend yield
38,182,852.8%
computed by olivLawFY 2025

Coverage and freshness

26/37 reporting lines present
Latest full fiscal year: 2025
Latest reported period: 31 Dec 2025
Latest balance sheet date: 31 Dec 2025
Share count (cover of the latest filing), as of: 31 Dec 2025
Source: esefpublished 07 Apr 2026
verified 103derived 4

Score by group

44% · Insufficient data

Estimated value range

Low
342,210,021.10
EUR per share
Mid
394,857,736.78
EUR per share
High
466,650,076.66
EUR per share
Price: 131.80 EUR
The price is below the range
Potential to the central value: 299,588,471.2% (value / price − 1)
Margin of safety: 100.0% (1 − price / value)
Agreement between methods: low · 2 methods used · 2 independent bases

The combined range = the median of the valid methods' low, central and high values; it is not a probability interval and does not cover every result. Envelope of all methods: 42.21 – 933,300,000.00 EUR.

Valuation assumptions are editorial choices, not measured; beta is not measured.

Method ranges (EUR per share)

— — Mid · ▏ Price

Valuation methods

  • DCF (discounted cash flow)unavailable · input data missing
  • Peers: EV/EBITDAunavailable · net debt missing: EV cannot be bridged to equity (missing debt is not zero)
  • Peers: P/E42.21 – 153.33 (Mid 88.95)
    20 companies used · median multiple 13.3x · quartiles 6.3x – 22.9x
    AC5.MI, ACE.MI, ADB.MI, AEF.MI, AMP.MI, ARN.MI, ASC.MI, BC.MI, BEC.MI, CAI.MI, CIR.MI, CLF.MI, CMB.MI, COM.MI, CRL.MI, CY4.MI, DEX.MI, DIA.MI, DLG.MI, DNR.MI
  • Dividend discount (DDM)684,420,000.00 – 933,300,000.00 (Mid 789,715,384.62)

Assumptions (illustrative, editorial)

Risk-free rate
3.0%
Equity risk premium
5.5%
Beta (default)
1.00
Cost of equity
8.5%
Terminal growth
2.0%

Factor scorecard

Insufficient data

Minimum-evidence gate: score weight coverage: 43.8% of at least 60%

FactorValueScoreWeight used
ROIC · Qualityunavailableunavailable—
Net margin · Quality10.3%69 (vs peers)14%
FCF conversion · Qualityunavailableunavailable—
Revenue CAGR 3Y · Growth9.0%75 (on a fixed band)19%
EPS CAGR 3Y · Growth5.9%39 (on a fixed band)19%
Net debt / EBITDA · Balance sheetunavailableunavailable—
Interest coverage · Balance sheetunavailableunavailable—
Current ratio · Balance sheet1.8x80 (on a fixed band)10%
P/E (TTM) · Valuation19.6x36 (vs peers)24%
EV/EBITDA · Valuationunavailableunavailable—
FCF yield · Valuationunavailableunavailable—
Shareholder yield (distributions) · Returns0.9%13 (on a fixed band)14%
Payout ratio (FCF) · Returnsunavailableunavailable—

Factors without a value were dropped; the remaining weights were renormalised.

Score groups

  • Balance sheet· partial80/100 · 1/3 factors with a value
  • Growth57/100 · 2/2 factors with a value
  • Quality· partial69/100 · 1/3 factors with a value
  • Returns· partial13/100 · 1/2 factors with a value
  • Valuation· partial36/100 · 1/3 factors with a value

A «partial» group is computed from under half of its weight or from one factor: it is not a full assessment of the group.

Memo

REPLY S.P.A. (REY.MI). Latest full fiscal year: 2025; data up to 2025-12-31.

Figures computed from the financial statements: revenue 2.4 bn EUR in 2025; YoY growth 6.7%; net margin 10.3%; ROE 18.1%.

The estimated value range is 342,210,021.10–466,650,076.66 EUR per share (median of 2 methods, agreement: low); assumptions are illustrative. Against the central value of 394,857,736.78 EUR, the price of 131.80 EUR leaves a potential of 299,588,471.2% (value / price − 1) and a margin of safety of 100.0% (1 − price / value). The range is the median of the methods' low, central and high values, not a probability interval.

Insufficient data for a verdict (score weight coverage: 43.8% of at least 60%).

Text generated deterministically from the figures shown; no language model. Not investment advice.

What supports the thesis

  • Revenue CAGR 3Y: 9.0%
  • Current ratio: 1.8x
  • The price is below the estimated value range

What contradicts it

  • Shareholder yield (distributions): 0.9%
  • The valuation methods diverge

Not assessed (insufficient data or a ratio without meaning): ROIC, FCF conversion, Net debt / EBITDA, Interest coverage, EV/EBITDA, FCF yield, Payout ratio (FCF).

Versus the vertical median

Listed companies from Italy · same country · compared with 39 companies

Multiples and returns vs the median

P/E
19.6x
vertical median 15.7x
above median (+24.8%)
EV/EBITDA
—
vertical median 8.1x
P/S
2.0x
vertical median 1.1x
above median (+80.5%)
P/B
3.3x
vertical median 1.1x
above median (+208.7%)
ROE
18.1%
vertical median 8.5%
above median (+113.1%)
Net margin
10.3%
vertical median 6.2%
above median (+65.9%)
EBIT margin
16.0%
vertical median 9.5%
above median (+68.6%)
Revenue YoY
6.7%
vertical median 0.4%
above median (+1,472.3%)
Net debt/EBITDA
—
vertical median 0.5x
Dividend yield
38,182,852.8%
vertical median 3.7%
above median (+1,040,482,639.0%)

Price rebased to 100 (monthly, 5 years)

Companies in the vertical

Market capP/EROENet marginRevenue YoY1A / 3A
DLG.MIDe' Longhi S.p.a.6.8 bn21.515.4%8.4%+8.7%+24% / +60%
REY.MIReply S.p.a.5.0 bn19.618.1%10.3%+6.7%+15% / +23%
ACE.MIAcea S.p.a.4.6 bn9.618.2%16.6%+0.2%−4% / +73%
DIA.MIDiasorin S.p.a.4.3 bn28.39.2%13.0%+0.8%+31% / −7%
CRL.MICarel Industries S.p.a.2.9 bn39.516.1%11.7%+8.7%+3% / +10%
AMP.MIAmplifon S.p.a.2.7 bn29.98.5%3.8%−0.6%−9% / −58%
CMB.MICembre S.p.a.1.3 bn27.020.6%18.9%+6.7%+11% / +108%
COM.MIComer Industries S.p.a.1.3 bn18.612.8%7.1%−23.0%+8% / +64%
DNR.MIIndustrie De Nora S.p.a.1.1 bn13.48.6%9.4%+1.4%−22% / −62%
ARN.MIAlerion Clean Power S.p.a. In Forma Abbreviata Alerion S.p.a.969.2 m10.423.5%41.0%+1.8%−5% / −23%
AVIO.MIAvio S.p.a.883.6 m86.82.1%1.8%+21.5%+18% / +291%
CIR.MICir S.p.a. - Compagnie Industriali Riunite783.3 m6.017.1%7.3%+1.6%+4% / +72%
ASC.MIAscopiave S.p.a.646.3 m18.04.2%17.5%+13.4%−8% / +33%
AC5.MIAcinque S.p.a.412.6 m19.64.1%3.6%+0.2%−6% / +8%
BAN.MIBasic Net S.p.a.348.0 m—-4.9%-3.5%+0.4%−30% / +5%
ADB.MIAeroporto Guglielmo Marconi Di Bologna S.p.a.324.7 m13.111.1%13.7%+9.2%−2% / +12%
CAI.MICairo Communication S.p.a.289.2 m6.48.1%4.4%−1.3%−22% / +28%
ECNL.MIAquafil S.p.a.129.6 m—-3.2%-0.9%−3.9%−1% / −52%
BEC.MIB&C Speakers S.p.a.118.7 m11.718.5%10.2%−1.3%−26% / −32%
ABT.MIAbitare In S.p.a.76.0 m276.00.4%0.4%+39.8%−6% / −47%
ELC.MIElica S.p.a.64.3 m—-7.8%-2.2%+1.9%−34% / −48%
DEX.MIDexelance S.p.a.50.7 m2.811.0%5.4%+12.6%−63% / −78%
CLE.MIClass Editori S.p.a.35.1 m—-29.2%-3.8%−0.7%−9% / +106%
CLF.MICaleffi - S.p.a.11.6 m5.210.9%3.8%−2.5%−4% / −10%
AEF.MIAeffe S.p.a.10.1 m0.521.9%7.7%−21.3%−59% / −86%

1- and 3-year price returns: for REY.MI from daily closes (the same as the performance table), for the other companies from month-end closes.

olivLaw engine forecast

The world engine ran after the company's latest material disclosure. Probabilities are of TOUCHING a level within the horizon (not closing there) and sit next to the random walk (p_rw), the no-information benchmark.

The engine has no published run for this company yet.

Valuation scenarios (editable assumptions)

Illustrative scenarios

Illustrative: not forecasts and without probabilities. Each case is one coherent set of assumptions, computed on today's figures.

Bear
Allowed range: -50 … 50%
Allowed range: -100 … 100%
Allowed range: 0 … 100
Allowed range: -10 … 20%
Allowed range: 0 … 100%
Base
Allowed range: -50 … 50%
Allowed range: -100 … 100%
Allowed range: 0 … 100
Allowed range: -10 … 20%
Allowed range: 0 … 100%
Bull
Allowed range: -50 … 50%
Allowed range: -100 … 100%
Allowed range: 0 … 100
Allowed range: -10 … 20%
Allowed range: 0 … 100%
Nothing is saved.

Estimated price (EUR)

Estimated priceBearBaseBull
1 years
81.44
Total return -34% · Per year -34%
143.68
Total return 15% · Per year 15%
216.01
Total return 71% · Per year 71%
3 years
86.37
Total return -22% · Per year -8%
170.75
Total return 48% · Per year 14%
280.80
Total return 136% · Per year 33%
5 years
91.60
Total return -8% · Per year -2%
202.92
Total return 87% · Per year 13%
365.02
Total return 221% · Per year 26%
What moves the 3-year price the most
  • Exit P/E± 42.69
  • Net margin± 29.88
  • Annual revenue growth± 23.51
  • Annual dilution± 2.51

AI analysis

AI-generatedAI-generated analysis (Claude) from cited public sources; it may contain errors. Not investment advice. As of 27 Oct 2026 · Model: claude-haiku-5-5.

In brief

Reply S.p.A. is an Italian group of IT consulting and services, specialized in digital technologies, cloud, artificial intelligence and cybersecurity, through a network of highly specialized companies. In fiscal 2025 it reported consolidated revenue of 2,483.6 million EUR, up 8.0% from 2024, and continued to focus on embedding AI into the architecture of client solutions.

SWOT

Strengths

  • A model based on a network of highly specialized companies that enables delivery of advanced technology solutions to clients of different sizes.
  • A solid financial position, with positive net cash and growth in operating results in fiscal 2025.
  • Close partnerships with the principal global technology vendors and with major large language model producers.

Weaknesses

  • A significant share of revenue is concentrated on a relatively small number of clients, and losing some of them could affect results.
  • Dependence on key personnel and executive management could create difficulties if these people left the group without adequate replacement.
  • Rapid growth in size creates organizational and internal control challenges that may be hard to manage.

Opportunities

  • Adoption of artificial intelligence in client architectures could generate new demand for specialized solutions.
  • Expansion into strategic markets, including the United States market, could add new sources of revenue.
  • Strategic acquisitions could complement the group's skills and offerings if they are integrated effectively.

Threats

  • A slowdown in industrialized economies could reduce clients' IT budgets and delay existing projects.
  • Cyberattacks, including those using artificial intelligence, could affect the group's and its clients' systems.
  • The constantly changing regulatory framework for artificial intelligence could expose the group to sanctions if it does not adapt in time.

Risks

  • Client concentrationmedium

    A significant part of revenue comes from a small number of clients. Losing some of them could have negative effects on results.

  • Cyber riskshigh

    Growing dependence on networks and artificial intelligence increases exposure to attacks. The costs of an incident could be significant, even though so far no attack has had a material impact.

  • AI compliancemedium

    Regulatory obligations for AI solutions are expanding. A slow pace of adaptation could lead to sanctions and limits on market access.

  • Acquisitions and integrationmedium

    Investments in new companies may not generate the expected returns and may require additional integration costs, affecting results.

  • Relationship with technology partnerslow

    Partners may have different priorities and may work with competitors. A drop in demand for their technology could also reduce demand for the group's services.

Investment thesis

What would need to be true (bull case)

  • Revenue and profitability growth in fiscal 2025, combined with a positive net financial position, could give the group flexibility to invest in artificial intelligence and acquisitions.
  • If AI adoption in companies accelerates, Reply could benefit from its advanced positioning and its partnerships with major large language model producers.
  • A model based on specialized companies and diversification across business lines could reduce dependence on a single market segment.

What would break the thesis

  • Demand for IT consulting is cyclical, and a slowdown in industrialized economies could quickly reduce the volume of new projects.
  • Revenue concentration on a small number of clients could amplify the impact of losing an important client on results.
  • Competition is intensifying, and new players with large resources could offer lower prices, which could pressure the group's margins.

What to watch

  • Evolution of revenue and EBITDA margin compared with fiscal 20252026
  • Pace of AI integration in the service offering and its impact on demand2026
  • Trend in revenue concentration on major clientsnext annual report
  • Evolution of the AI regulatory framework and related compliance costs2027

Products, market & competition

AI-generatedAI-generated analysis (Claude) from cited public sources; it may contain errors. Not investment advice. As of 27 Oct 2026 · Model: claude-haiku-5-5.

The business

The Reply group, headquartered in Italy, offers consulting and technology solutions to medium and large companies in sectors such as telecommunications, manufacturing, finance and utilities. The business relies on a network of specialized companies, and revenue is structured across three business lines: Tecnologie, Applicazioni and Processi. According to the annual report, in fiscal 2025 EBITDA was 467.6 million EUR, with a margin of 18.8%, and group net income was 250.9 million EUR.

Geographically, the annual report splits revenue across three regions, with Region 1, which includes Italy, the United States, Brazil, Poland, Romania and China (Nanjing), representing the largest share. The group relies on partnerships with the principal global technology vendors and, in 2025, signed new partnerships with major large language model producers. The report also notes a reclassification of public contributions for funded projects, neutral for EBITDA, from labour costs into operating revenue.

Segments

Applicazioni

The Applicazioni line, with 29.9% of 2025 revenue, covers the development and integration of cloud applications and data platforms, areas where artificial intelligence is becoming the structural component of architectures.

Processi

The Processi line, which represented 9.8% of 2025 revenue, includes automation and process optimization services for client companies, with a smaller weight in the group total.

Market context

The IT consulting market depends on the cycles of industrialized economies, where demand for high-technology products is highest. The annual report notes that the market remains highly selective and competitive, with constant pressure on prices.

Growing adoption of artificial intelligence in company processes opens opportunities but also compliance risks, as the regulatory framework for AI evolves. The report states that the group may be exposed to geopolitical and macroeconomic uncertainties, although these have so far not had a significant impact on operational continuity.

Trends

  • Integration of artificial intelligencetailwind

    The report describes AI as the structural component of data, cloud and security architectures. If clients adopt these solutions quickly, demand for specialized services could grow.

  • Cyclical ICT demandheadwind

    Demand for IT consulting depends on the state of industrialized economies. A slowdown in client investment could reduce the volume of new projects.

  • AI regulationmixed

    The regulatory framework for artificial intelligence is developing and imposes stricter compliance obligations. This may create additional costs but also opportunities for providers with governance expertise.

  • Geopolitical and trade tensionsheadwind

    The report mentions possible indirect effects of trade policies and tensions between major economic areas, including on exchange rates and client investment decisions.

Competitive position

The annual report stresses that the ICT consulting market is highly competitive and that some competitors could expand their share at the group's expense. The entry of new players with large human and technological resources, able to offer more competitive prices, is a declared risk.

Reply differentiates itself through its network of specialized companies and its partnerships with the principal global technology vendors. The report notes, however, that partners may also work with competitors, which could affect the group's position.

  • AccentureACN

    Global consulting and IT services company, cited as representative of competition in digital transformation and AI within the market described in the report.

  • CognizantCTSH

    Global IT services and consulting provider active in the same client sectors, although the report does not name it explicitly.

  • Capgemini

    European consulting and technology services group present in markets where Reply operates, a direct competitor in digital services.

  • New global consulting providers

    New entrants with large financial and technological resources, which the report mentions as a possible source of price pressure.

News & filings

In the press

Annual reports (ESEF)

Sources

  1. [1] Annual report, fiscal year ended 2025-12-31 (ESEF) · SEC / Reply S.p.A. · 31 Dec 2025

Figures computed by olivLaw from ESEF annual reports and closing prices; the qualitative analysis is AI-generated from cited sources. Not investment advice.

Reply S.p.A. (REY.MI): stock, results, valuation and forecast · olivLaw