olivLaw · US equity research
Superior Group of Companies, Inc. SGC
Apparel & Other Finishd Prods of Fabrics & Similar Matl · SIC 2300 · Vertical: Apparel & Other Finishd Prods of Fabrics & Similar Matl (SIC 2300)
Superior Group of Companies (SGC) is a US group with three segments: branded promotional products and uniforms, healthcare apparel and nearshore contact centers. The company is under margin pressure, and in 2026 its sales guidance and tariff rules remain the points to watch.
At the close of 04 Nov 2026, Superior Group of Companies, Inc. (SGC) stock was 14.08 USD (+7.98% on the day), with market capitalisation 224.5 m USD, P/E 25.6 on diluted EPS of 0.55 USD over the last 12 months, dividend yield 3.98%, beta 0.92, 52-week range 8.48–14.13 USD. Latest reported quarter (Q2 2026): revenue of 147.8 m USD (+2.6% YoY), net income of 1.2 m USD (−21.3% YoY), diluted EPS 0.08 USD.
Data as of · AI analysis dated · Source: SEC filings and closing prices, computed by olivLaw.
Price history
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Technical reading
- RSI (14)
- 65.0
- strong (55–70)
- Bollinger (20, 2)
- 12.22 – 13.82
- above the upper band · %B 1.16 · band width 12.3%
- SMA 50 / 200
- 12.74 / 11.90
- uptrend (price > SMA50 > SMA200)
- MACD (12, 26, 9)
- 0.09 / 0.02
- MACD above signal
Indicators describe past prices; on their own they do not predict direction. On our history the RSI ≤ 40 filter added no return (see the signals methodology).
Performance
| Company | S&P 500 | vs S&P 500 | Vertical median | |
|---|---|---|---|---|
| 1 month | +8.3% | −1.1% | +9.4 pp | — |
| 3 months | +1.8% | −0.5% | +2.3 pp | — |
| 6 months | +17.7% | +4.4% | +13.3 pp | — |
| Year to date | +45.5% | +12.3% | +33.1 pp | — |
| 1 year | +53.5% | +13.5% | +40.0 pp | +6.7% |
| 3 years | +74.3% | +76.4% | −2.2 pp | +2.9% |
| 5 years | −44.0% | +63.7% | −107.7 pp | — |
Price returns, dividends excluded.
Quarterly results
Latest quarter: Q2 2026 · 30 Jun 2026
Quarterly margins
Quarterly statements · USD
| Fiscal year | Q3 '24 | Q4 '24 | Q1 '25 | Q2 '25 | Q3 '25 | Q4 '25 | Q1 '26 | Q2 '26 |
|---|---|---|---|---|---|---|---|---|
| Revenue | 149.7 m | 145.4 m | 137.1 m | 144.0 m | 138.5 m | 146.6 m | 140.9 m | 147.8 m |
| Cost of revenue | 89.1 m | 91.4 m | 86.7 m | 88.7 m | 85.4 m | 92.6 m | 88.5 m | 91.7 m |
| Gross profit | 60.5 m | 54.0 m | 50.4 m | 55.3 m | 53.1 m | 54.0 m | 52.3 m | — |
| SG&A | 52.4 m | 50.0 m | 50.1 m | 52.2 m | 48.5 m | 48.6 m | 50.4 m | 51.3 m |
| Depreciation & amortisation | 3.3 m | 3.3 m | 3.2 m | 3.0 m | 3.0 m | 3.2 m | 2.9 m | 2.9 m ≈ |
| Interest expense | 1.6 m | 1.5 m | 1.2 m | 1.3 m | 1.4 m | 1.3 m | 912.0 k | 981.0 k |
| Pre-tax income | 6.6 m | 2.5 m | -906.0 k | 1.8 m | 3.2 m | 4.1 m | 1.1 m | 1.2 m |
| Income tax | 1.2 m | 390.0 k | -148.0 k | 285.0 k | 443.0 k | 666.0 k | 220.0 k | -10.0 k |
| Net income | 5.4 m | 2.1 m | -758.0 k | 1.6 m | 2.7 m | 3.5 m | 834.0 k | 1.2 m |
| Diluted EPS | 0.33 | 0.13 ≈ | -0.05 | 0.10 | 0.18 | 0.23 ≈ | 0.06 | 0.08 |
| Operating cash flow | 8.2 m ≈ | 8.9 m | -2.0 m | 4.9 m ≈ | -1.7 m ≈ | 18.4 m | 9.4 m | 8.4 m ≈ |
| Capex | 937.0 k | 1.5 m | 1.1 m | 1.6 m ≈ | 691.0 k ≈ | 540.0 k | 568.0 k | 1.3 m ≈ |
| Dividends paid | 2.3 m ≈ | 2.3 m | 2.3 m | 2.2 m ≈ | 2.2 m ≈ | 2.2 m | 2.2 m | 2.2 m ≈ |
| Share repurchases | 6.3 m ≈ | 1.1 m | 3.8 m | 4.1 m ≈ | 2.0 k ≈ | 2.2 m | 678.0 k | 85.0 k ≈ |
≈ derived quarter (cumulative difference / share-days average)
E/P over time
E/P = trailing-12-month diluted EPS / price at quarter end. E/P is the inverse of P/E and stays defined when earnings are negative.
Today's P/E sits at the 88 percentile of its own 34-quarter history (min 8.0, median 18.3, max 29.9; quarters with earnings only).
Fiscal years
| Fiscal year | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|
| Revenue | 346.4 m | 376.7 m | 526.7 m | 537.0 m | 578.8 m | 543.3 m | 565.7 m | 566.2 m |
| Revenue YoY | +29.8% | +8.8% | +39.8% | +2.0% | +7.8% | −6.1% | +4.1% | +0.1% |
| Net income | 17.0 m | 12.1 m | 41.0 m | 29.4 m | -32.0 m | 8.8 m | 12.0 m | 7.0 m |
| Net income YoY | +13.0% | −28.9% | +240.0% | −28.2% | −208.6% | unavailable | +36.8% | −41.7% |
| Diluted EPS | 1.10 | 0.79 | 2.65 | 1.83 | -2.03 | 0.54 | 0.73 | 0.46 |
| Diluted EPS YoY | +11.1% | −28.2% | +235.4% | −30.9% | −210.9% | unavailable | +35.2% | −37.0% |
| net % | 4.9% | 3.2% | 7.8% | 5.5% | -5.5% | 1.6% | 2.1% | 1.2% |
| Free cash flow | 15.0 m | 10.3 m | 29.5 m | -616.0 k | -13.6 m | 74.0 m | 29.0 m | 15.8 m |
Reported results vs expectations
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Balance sheet & financial health
Fiscal year 2025 · 31 Dec 2025
- Cash
- 23.7 m USD
- Financial debt
- 93.7 m USD
- Net debt
- 70.0 m USD
- Equity
- 192.8 m USD
- Total assets
- 421.8 m USD
- Debt / equity
- 0.49x
- Current ratio
- 2.66x
- ROE
- 3.6%
- ROA
- 1.7%
- FCF margin
- 2.8%
Financial statements (source on every figure)
Revenue and net income (USD)
Margins
Income statement · USD
| Line | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Source (latest year) |
|---|---|---|---|---|---|---|---|
| Revenue | 526.7 m | 537.0 m | 578.8 m | 543.3 m | 565.7 m | 566.2 m | SEC (XBRL)· 03 Mar 2026verified |
| Cost of revenue | 337.9 m | 351.0 m | 385.5 m | 339.8 m | 345.1 m | 353.3 m | SEC (XBRL)· 03 Mar 2026verified |
| Gross profit | 188.8 m | 186.0 m | 193.4 m | 203.5 m | 220.6 m | 212.9 m | SEC (XBRL)· 03 Mar 2026verified |
| SG&A | 136.5 m | 142.1 m | 176.3 m | 184.1 m | 199.9 m | 199.5 m | SEC (XBRL)· 03 Mar 2026verified |
| Depreciation & amortisation | 8.1 m | 9.3 m | 13.0 m | 14.0 m | 13.2 m | 12.4 m | SEC (XBRL)· 03 Mar 2026verified |
| Interest expense | 2.0 m | 1.2 m | 4.9 m | 9.7 m | 6.4 m | 5.1 m | SEC (XBRL)· 03 Mar 2026verified |
| Pre-tax income | 51.5 m | 33.1 m | -38.0 m | 9.8 m | 14.3 m | 8.2 m | SEC (XBRL)· 03 Mar 2026verified |
| Income tax | 10.4 m | 3.7 m | -6.1 m | 997.0 k | 2.3 m | 1.2 m | SEC (XBRL)· 03 Mar 2026verified |
| Net income | 41.0 m | 29.4 m | -32.0 m | 8.8 m | 12.0 m | 7.0 m | SEC (XBRL)· 03 Mar 2026verified |
| Diluted EPS | 2.65 | 1.83 | -2.03 | 0.54 | 0.73 | 0.46 | SEC (XBRL)· 03 Mar 2026verified |
| Weighted average diluted shares | 15.5 m | 16.1 m | 15.8 m | 16.2 m | 16.5 m | 15.3 m | SEC (XBRL)· 03 Mar 2026verified |
| Dividend per share | 0.40 | 0.46 | 0.54 | 0.56 | 0.56 | 0.56 | SEC (XBRL)· 03 Mar 2026verified |
Balance sheet · USD
| Line | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Source (latest year) |
|---|---|---|---|---|---|---|---|
| Cash | 5.2 m | 8.9 m | 17.7 m | 19.9 m | 18.8 m | 23.7 m | SEC (XBRL)· 03 Mar 2026verified |
| Receivables | 101.9 m | 107.1 m | 104.8 m | 103.5 m | 95.1 m | 104.3 m | SEC (XBRL)· 03 Mar 2026verified |
| Inventories | 89.8 m | 120.6 m | 125.0 m | 98.1 m | 96.7 m | 97.5 m | SEC (XBRL)· 03 Mar 2026verified |
| Current assets | 248.5 m | 299.3 m | 318.0 m | 279.4 m | 273.1 m | 287.7 m | SEC (XBRL)· 03 Mar 2026verified |
| Property, plant & equipment, net | 36.6 m | 49.7 m | 51.4 m | 46.9 m | 41.9 m | 37.4 m | SEC (XBRL)· 03 Mar 2026verified |
| Goodwill | 36.1 m | 39.4 m | 0 | 0 | 2.3 m | 2.6 m | SEC (XBRL)· 03 Mar 2026verified |
| Intangibles (excl. goodwill) | 58.7 m | 60.4 m | 55.8 m | 51.2 m | 51.1 m | 47.3 m | SEC (XBRL)· 03 Mar 2026verified |
| Total assets | 393.9 m | 470.2 m | 456.9 m | 422.5 m | 415.1 m | 421.8 m | SEC (XBRL)· 03 Mar 2026verified |
| Accounts payable | 39.3 m | 52.3 m | 42.1 m | 50.5 m | 50.9 m | 48.3 m | SEC (XBRL)· 03 Mar 2026verified |
| Short-term debt | 15.3 m | 15.3 m | 3.8 m | 4.7 m | 5.6 m | 6.6 m | SEC (XBRL)· 03 Mar 2026verified |
| Long-term debt | 72.4 m | 100.8 m | 151.6 m | 88.8 m | 80.4 m | 87.1 m | SEC (XBRL)· 03 Mar 2026verified |
| Current liabilities | 104.9 m | 111.1 m | 85.2 m | 100.6 m | 101.7 m | 107.9 m | SEC (XBRL)· 03 Mar 2026verified |
| Total liabilities | — | — | 264.3 m | 224.8 m | 216.3 m | 229.0 m | SEC (XBRL)· 03 Mar 2026verified |
| Equity | 191.6 m † | 227.0 m † | 192.6 m † | 197.6 m † | 198.9 m † | 192.8 m † | SEC (XBRL)· 03 Mar 2026verified |
† equity attributable to the parent's shareholders: in these years the issuer no longer reports the total including non-controlling interests.
Cash flow · USD
| Line | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Source (latest year) |
|---|---|---|---|---|---|---|---|
| Operating cash flow | 41.4 m | 17.1 m | -2.6 m | 78.9 m | 33.4 m | 19.7 m | SEC (XBRL)· 03 Mar 2026verified |
| Capex | 11.9 m | 17.7 m | 11.0 m | 5.0 m | 4.4 m | 3.9 m | SEC (XBRL)· 03 Mar 2026verified |
| Free cash flow | 29.5 m ≈ | -616.0 k ≈ | -13.6 m ≈ | 74.0 m ≈ | 29.0 m ≈ | 15.8 m ≈ | SEC (XBRL)· 03 Mar 2026derived |
| Investing cash flow | -6.6 m | -34.1 m | -17.4 m | -5.5 m | -8.4 m | -3.9 m | SEC (XBRL)· 03 Mar 2026verified |
| Financing cash flow | -38.4 m | 21.0 m | 28.8 m | -71.6 m | -24.5 m | -11.8 m | SEC (XBRL)· 03 Mar 2026verified |
| Dividends paid | 6.1 m | 7.2 m | 8.7 m | 9.2 m | 9.3 m | 8.9 m | SEC (XBRL)· 03 Mar 2026verified |
| Share repurchases | 500.0 k | 0 | 0 | 0 | 7.4 m | 10.1 m | SEC (XBRL)· 03 Mar 2026verified |
≈ computed by olivLaw from the reported lines of the same year: Operating cash flow − Capex.
Computed indicators
Growth
Profitability
Returns
Balance sheet
Liquidity
Cash
Efficiency
Market and valuation
1 indicators that do not apply to the sector.
Valuation
olivLaw classification
- score weight coverage: 54.2% of at least 60%
A scoring methodology on indicators and valuation, not investment advice.
Closing price
04 Nov 2026Source: olivLaw, closing series
Market cap: 224.5 m USD
Key indicators
Coverage and freshness
Score by group
54% · Insufficient data
Estimated value range
The combined range = the median of the valid methods' low, central and high values; it is not a probability interval and does not cover every result. Envelope of all methods: 5.92 – 45.50 USD.
Valuation assumptions are editorial choices, not measured; beta is not measured.
Method ranges (USD per share)
— — Mid · ▏ Price
Valuation methods
- DCF (discounted cash flow)26.04 – 45.50 (Mid 33.22)WACC 8.2% · starting FCFF 35.3 m USD · terminal value share of EV 76%The WACC × g sensitivity gives the method's bounds; these are not probabilities.Reverse DCF: starting growth implied by the price (fading linearly to terminal growth, everything else fixed): -28.4%
- Peers: EV/EBITDAunavailable · input data missing
- Peers: P/E5.92 – 9.13 (Mid 8.43)9 companies used · median multiple 15.3x · quartiles 10.8x – 16.6xAS, BRIA, COLM, CRI, GIII, GIL, JRSH, LEVI, LULU
- Dividend discount (DDM)7.36 – 9.90 (Mid 8.44)
Classification (SIC) comparables group by industry code, not by economic activity; the direct group is an editorial selection by activity. Members' multiples are on their own trailing twelve months, at their own latest close.
Assumptions (illustrative, editorial)
- Risk-free rate
- 4.3%
- Equity risk premium
- 5.0%
- Beta (default)
- 1.00
- Cost of equity
- 9.3%
- Terminal growth
- 2.5%
Factor scorecard
Insufficient data
Minimum-evidence gate: score weight coverage: 54.2% of at least 60%
| Factor | Value | Score | Weight used |
|---|---|---|---|
| ROIC · Quality | unavailable | unavailable | — |
| Net margin · Quality | 1.4% | 25 (vs peers) | 12% |
| FCF conversion · Quality | 379.9% | 100 (on a fixed band) | 12% |
| Revenue CAGR 3Y · Growth | -0.7% | 0 (on a fixed band) | 15% |
| EPS CAGR 3Y · Growth | unavailable | unavailable | — |
| Net debt / EBITDA · Balance sheet | unavailable | unavailable | — |
| Interest coverage · Balance sheet | unavailable | unavailable | — |
| Current ratio · Balance sheet | 2.6x | 100 (on a fixed band) | 8% |
| P/E (TTM) · Valuation | 25.6x | 27 (vs peers) | 19% |
| EV/EBITDA · Valuation | unavailable | unavailable | — |
| FCF yield · Valuation | 14.0% | 100 (on a fixed band) | 15% |
| Shareholder yield (distributions) · Returns | 5.2% | 75 (on a fixed band) | 12% |
| Payout ratio (FCF) · Returns | 27.9% | 100 (on a fixed band) | 8% |
Factors without a value were dropped; the remaining weights were renormalised.
Score groups
- Balance sheet· partial100/100 · 1/3 factors with a value
- Growth· partial0/100 · 1/2 factors with a value
- Quality63/100 · 2/3 factors with a value
- Returns85/100 · 2/2 factors with a value
- Valuation60/100 · 2/3 factors with a value
A «partial» group is computed from under half of its weight or from one factor: it is not a full assessment of the group.
Memo
SUPERIOR GROUP OF COMPANIES, INC. (SGC). Latest full fiscal year: 2025; data up to 2026-06-30.
Figures computed from the financial statements: revenue 566.2 m USD in 2025; YoY growth 0.1%; net margin 1.4%; ROE 4.3%.
The estimated value range is 7.36–9.90 USD per share (median of 3 methods, agreement: medium); assumptions are illustrative. Against the central value of 8.44 USD, the price of 14.08 USD leaves a potential of -40.0% (value / price − 1) and a margin of safety of -66.8% (1 − price / value). The range is the median of the methods' low, central and high values, not a probability interval.
Insufficient data for a verdict (score weight coverage: 54.2% of at least 60%).
Text generated deterministically from the figures shown; no language model. Not investment advice.
What supports the thesis
- FCF conversion: 379.9%
- Current ratio: 2.6x
- FCF yield: 14.0%
- Shareholder yield (distributions): 5.2%
- Payout ratio (FCF): 27.9%
What contradicts it
- Net margin: 1.4%
- Revenue CAGR 3Y: -0.7%
- P/E (TTM): 25.6x
- The price is above the estimated value range
Not assessed (insufficient data or a ratio without meaning): ROIC, EPS CAGR 3Y, Net debt / EBITDA, Interest coverage, EV/EBITDA.
Versus the vertical median
Apparel & Other Finishd Prods of Fabrics & Similar Matl (SIC 2300) · same industry (4-digit SIC) · compared with 16 companies
Multiples and returns vs the median
Price rebased to 100 (monthly, 5 years)
Companies in the vertical
| Market cap | P/E | ROE | Net margin | Revenue YoY | 1A / 3A | |
|---|---|---|---|---|---|---|
| ASAmer Sports, Inc. | 17.9 bn | 42.2 | 7.9% | 6.5% | +26.7% | −14% / unavailable |
| LULUlululemon athletica inc. | 11.8 bn | 9.2 | 30.9% | 12.8% | +4.9% | −39% / −75% |
| GILGildan Activewear Inc. | 8.0 bn | 16.6 | 15.9% | 11.0% | +10.7% | −22% / +19% |
| COLMColumbia Sportswear Company | 3.6 bn | 18.4 | 12.7% | 6.0% | +0.9% | +32% / −9% |
| GIIIG III Apparel Group Ltd | 1.4 bn | 10.8 | 7.7% | 4.8% | −7.0% | +14% / +15% |
| CRICarter’s, Inc. | 1.2 bn | 5.5 | 22.9% | 7.4% | unavailable | +5% / −51% |
| LEVILevi Strauss & Co | 894.9 m | 15.9 | 25.8% | 8.8% | +4.1% | +8% / +54% |
| SGCSuperior Group Of Companies, Inc. | 224.5 m | 25.6 | 4.3% | 1.4% | +0.1% | +54% / +74% |
| JRSHJerash Holdings (US), Inc. | 73.8 m | 15.3 | 7.6% | 2.8% | +14.0% | +87% / +103% |
| PASWPing An Biomedical Co., Ltd. | 60.1 m | — | -28.4% | -37.6% | unavailable | +541% / unavailable |
| BRIABrilliA Inc | 34.5 m | 11.5 | 21.5% | 4.4% | +15.1% | −23% / unavailable |
| NCINeo-Concept International Group Holdings Limited | 12.8 m | 63.1 | 0.6% | 0.2% | −41.9% | −93% / unavailable |
| LANVLanvin Group Holdings Limited | — | — | -200.4% | -50.3% | −22.9% | −60% / −79% |
| FIGSFIGS, Inc. | 0 | 67.0 | 14.8% | 8.7% | +13.6% | +124% / +202% |
| ZGNErmenegildo Zegna N.V. | — | — | 10.1% | 5.1% | −1.5% | +39% / +30% |
| GOOSCanada Goose Holdings Inc. | — | — | 19.8% | 7.0% | +1.1% | −36% / −20% |
| UAUnder Armour, Inc. | — | — | -29.8% | -10.0% | −3.8% | +26% / −27% |
1- and 3-year price returns: for SGC from daily closes (the same as the performance table), for the other companies from month-end closes.
olivLaw engine forecast
The world engine ran after the company's latest material disclosure. Probabilities are of TOUCHING a level within the horizon (not closing there) and sit next to the random walk (p_rw), the no-information benchmark.
The engine has no published run for this company yet.
Valuation scenarios (editable assumptions)
Illustrative scenarios
Illustrative: not forecasts and without probabilities. Each case is one coherent set of assumptions, computed on today's figures.
Estimated price (USD)
| Estimated price | Bear | Base | Bull |
|---|---|---|---|
| 1 years | 7.42 Total return -45% · Per year -45% | 13.16 Total return -3% · Per year -3% | 19.86 Total return 45% · Per year 45% |
| 3 years | 6.47 Total return -46% · Per year -19% | 12.96 Total return 3% · Per year 1% | 21.60 Total return 67% · Per year 19% |
| 5 years | 5.63 Total return -48% · Per year -12% | 12.77 Total return 9% · Per year 2% | 23.48 Total return 91% · Per year 14% |
- Exit P/E± 3.24
- Net margin± 2.27
- Annual revenue growth± 1.96
- Annual dilution± 0.19
AI analysis
AI-generatedAI-generated analysis (Claude) from cited public sources; it may contain errors. Not investment advice. As of 27 Oct 2026 · Model: claude-haiku-5-5.
In brief
Superior Group of Companies (SGC) is a US group with three segments: branded promotional products and uniforms, healthcare apparel and nearshore contact centers. The company is under margin pressure, and in 2026 its sales guidance and tariff rules remain the points to watch.13
SWOT
Strengths
- Three diversified segments and high customer retention reduce dependence on any single market.
- Established brands and a flexible supply network are described by management as supporting competitiveness.
- Management describes the balance sheet as healthy, which allows dividends and share repurchases when conditions permit.
Weaknesses
- Gross margins declined in all three segments in 2025, which reduced net income.
- The Contact Centers segment has lost sales as clients cut costs and new client acquisition has lagged attrition.
- Reliance on materials and production in China and Haiti exposes the company to supply and trade-policy shocks.
Opportunities
- If tariff refunds are completed, they could support margins in the second half of the year.
- Demand for nearshore outsourcing could grow, and healthcare brands may keep gaining share.
- Strategic acquisitions remain a growth path cited by management, provided integration goes well.
Threats
- Tariff uncertainty and changes in trade rules could raise import costs.
- Expiry or non-renewal of trade preferences for Haiti and Africa could raise production costs.
- Strong competition and price-sensitive markets could limit pricing and margins.
Risks
- Dependence on Chinese sourcinghigh
Most raw materials come from China, and a disruption could seriously affect operations.1
- Tariffs and trade policyhigh
Tariff changes could raise costs and limit imports, and the current regime remains uncertain.12
- Loss of major customersmedium
Customers may cancel orders or reduce volumes, and changes at a major client could affect results.1
- Intangible asset impairmentmedium
The impairment of a tradename in the second quarter of 2026 shows asset values can decline, although it does not affect cash.23
- Cybersecuritymedium
Cyber-attacks and IT system failures could disrupt operations and damage reputation.1
Investment thesis
What would need to be true (bull case)
- Diversification across three segments and high customer retention could support revenue stability if demand improves in the second half of the year.
- Tariff refunds and lower cost pressure could lift gross margin above the levels seen in 2025.
- Branded Products growth in the second quarter of 2026 shows the segment can offset weakness elsewhere.
What would break the thesis
- Gross margins fell in 2025 across all segments, and net income declined sharply.
- The tariff environment remains uncertain, and import costs could rise again if new tariffs apply broadly.
- The Contact Centers segment is shrinking, and client losses could continue if the economic environment stays weak.
What to watch
- Delivery of 2026 net sales guidance2026
- Collection of tariff refunds and their effect on gross marginQ3 2026
- Cost impact of the Section 301 tariffs effective July 2026next 10-Q
- Performance of the Contact Centers segment after the Jamaica closure2026
Products, market & competition
AI-generatedAI-generated analysis (Claude) from cited public sources; it may contain errors. Not investment advice. As of 27 Oct 2026 · Model: claude-haiku-5-5.
The business
Superior Group of Companies, Inc. was organized in 1920 and operates in three reportable segments: Branded Products, Healthcare Apparel and Contact Centers. The Branded Products segment, through the BAMKO and HPI brands, produces customized merchandising solutions, promotional products and branded uniform programs for customers in retail, hospitality, food service and transport.1 Healthcare Apparel, through the Wink and Fashion Seal Healthcare brands, sells scrubs, lab coats and protective apparel to healthcare laundries and distributors, mainly in the United States.1 Contact Centers, under The Office Gurus name, provides outsourced services to North American clients and closed its Jamaica operations on June 15, 2025.1
As of December 31, 2025, the company had approximately 6,520 employees, most of them outside the United States, and the contact centers segment had the largest workforce.1 The company sources its main raw materials, cotton and polyester, largely from China, and contracts finished apparel in Bangladesh, China, Haiti, Madagascar, Vietnam and the United States, including its own facility in Haiti.1
The company is listed on NASDAQ under the symbol SGC and reports quarterly and annual results to the SEC.3
Segments
Healthcare Apparel
The Healthcare Apparel segment accounted for approximately 20% of net sales in 2025, down from 21% in 2024.1 In the second quarter of 2026 the company recorded a non-cash tradename impairment charge of 2.6 million dollars in this segment.23
Contact Centers
The Contact Centers segment accounted for approximately 16% of net sales in 2025, down from 17% in 2024, reflecting macroeconomic pressure and client downsizing.1
Market context
The company operates in fragmented markets: promotional products and uniforms are price-sensitive with demand cycles, while nearshore call-center services grow as firms seek lower costs without giving up quality.1 In the second quarter of 2026 management described soft market conditions but flagged growth opportunities in all three segments.3
For 2026 the company maintained net sales guidance of 572.0 million to 585.0 million dollars, compared with 566.2 million in 2025, with stronger results expected in the second half of the year due to seasonality.3
Trends
- Tariffs and trade policyheadwind
US tariffs increased in 2025, and in February 2026 the Supreme Court ruled that IEEPA tariffs were not authorized. Replacement tariffs on other legal bases followed, which could keep import costs elevated if clear rules are not set.12
- Tariff refundstailwind
The company recorded a tariff refund of 4.3 million dollars, of which 3.1 million was received in cash, and part was passed to customers. If refunds continue, they could support margins in 2026.2
- Weak demand in contact centersheadwind
Macroeconomic pressure has led to client downsizing and account attrition in the Contact Centers segment, and credit loss expense has risen.1
- Nearshore outsourcingmixed
Demand for nearshore operators offering comparable service at lower cost could grow, which could support the contact centers segment if new client acquisition recovers.1
Competitive position
In Branded Products the company competes with national and regional firms such as BDA, HALO Branded Solutions, Staples, Cimpress, HH Global and Lands' End, plus local firms in major cities. The company says its creative services, technology and global sourcing network keep it competitive.1
In Healthcare Apparel, competitors include Medline, Careismatic Brands, Barco Uniforms, FIGS, Encompass Medical and Standard Textile. In Contact Centers, competitors include TaskUs, Transparent BPO, Concentrix + Webhelp, Focus Services, Ubiquity, CCI and RDI, as well as clients' in-house operations.1
- HALO Branded Solutions
Competitor in promotional products and branding, named in the Branded Products segment.
- Cimpress
Competitor in customized branded products, named in the Branded Products segment.
- Medline Industries
Major competitor in hospital apparel, named in the Healthcare Apparel segment.
- Concentrix
Competitor in outsourced contact services, named in the Contact Centers segment.
Links, dependencies and risks
Who the company is tied to, from its own SEC filings (customers, suppliers, production, partners, competitors, countries, regulation), from the 5 %+ holders' statements (13D/13G) and from what other companies say about it. Click a node for its evidence; on a listed company the graph moves to it.
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News & filings
In the press
No news in our archive over the last 180 days.
SEC filings
- Current report02 Nov 2026Material agreement · Regulation FD disclosure · Financial statements and exhibits
- Current report11 Aug 2026Material agreement · Termination of a material agreement · Creation of a direct financial obligation · Regulation FD disclosure · Financial statements and exhibits
- Quarterly report04 Aug 2026
- Current report04 Aug 2026Results of operations · Financial statements and exhibits
- Current report29 May 2026Departure or appointment of officers
- Current report07 May 2026Shareholder vote
- Quarterly report04 May 2026
- Current report04 May 2026Results of operations · Financial statements and exhibits
- Proxy statement23 Mar 2026
- Annual report03 Mar 2026
Sources
- [1] Form 10-K, fiscal year ended 2025-12-31 · SEC / Superior Group of Companies, Inc. · 03 Mar 2026
- [2] Form 10-Q, quarter ended 2026-06-30 · SEC / Superior Group of Companies, Inc. · 04 Aug 2026
- [3] Form 8-K, results release (exhibit 99.1) · SEC / Superior Group of Companies, Inc. · 04 Aug 2026
Figures computed by olivLaw from SEC filings and closing prices; the qualitative analysis is AI-generated from cited sources. Not investment advice.