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olivLaw · US equity research

Honda Motor Co., Ltd. HMC

Motor Vehicles & Passenger Car Bodies · SIC 3711 · Vertical: Motor Vehicles & Passenger Car Bodies (SIC 3711)

35.22USD+3.62% · 1 dayClose 04 Nov 2026

Honda Motor Co., Ltd. develops, manufactures and sells motorcycles, automobiles and power products, and its financial services arm supports sales. In fiscal 2026 consolidated revenue reached 21796.6 billion yen, but the company reported an operating loss driven mainly by EV-related losses and tariffs.

The AI analysis may be outdated: new filings came after its sources (see the «AI analysis» section).

At the close of 04 Nov 2026, Honda Motor Co., Ltd. (HMC) stock was 35.22 USD (+3.62% on the day), with beta 0.83, 52-week range 23.49–35.22 USD. Latest reported quarter (Q4 2014): revenue of 3,097.2 bn USD (+12.8% YoY), net income of 170.5 bn USD (+125.1% YoY), diluted EPS 94.61 USD.

Data as of · AI analysis dated · Source: SEC filings and closing prices, computed by olivLaw.

Market cap
unavailable
shares as of 31 Mar 2020
P/E (TTM)
unavailable
Diluted EPS TTM 178.93 · TTM to 31 Mar 2025
E/P (TTM)
unavailable
TTM to 31 Mar 2025
Dividend yield
unavailable
Beta (2y)
0.83
Volatility (1y) 29%
52-week range
23.4935.22

Price history

Loading chart…

Technical reading

RSI (14)
66.9
strong (55–70)
Bollinger (20, 2)
32.56 – 35.18
above the upper band · %B 1.02 · band width 7.7%
SMA 50 / 200
32.78 / 28.96
uptrend (price > SMA50 > SMA200)
MACD (12, 26, 9)
0.53 / 0.52
MACD above signal

Indicators describe past prices; on their own they do not predict direction. On our history the RSI ≤ 40 filter added no return (see the signals methodology).

Performance

CompanyS&P 500vs S&P 500Vertical median
1 month+10.8%−1.1%+11.9 pp—
3 months+15.1%−0.5%+15.6 pp—
6 months+42.5%+4.4%+38.1 pp—
Year to date+19.5%+12.3%+7.2 pp—
1 year+14.7%+13.5%+1.1 pp−40.0%
3 years+9.3%+76.4%−67.1 pp−57.7%
5 years+18.6%+63.7%−45.1 pp—
Max drawdown (1y)
−28.4%
06 Feb 2026 → 07 Apr 2026
Max drawdown (5y)
−37.7%
22 Mar 2024 → 07 Apr 2026
Compound annual growth (5y)
+3.5%
S&P 500 +10.4%

Price returns, dividends excluded.

Quarterly results

Latest quarter: Q4 2014 · 31 Mar 2014

Revenue
3,097.2 bn JPY
+12.8% YoY
Net income
170.5 bn JPY
+125.1% YoY
Diluted EPS
94.61
+125.1% YoY
net / operating
5.5% / 5.3%

Quarterly margins

Quarterly statements · JPY

Fiscal yearQ1 '13Q2 '13Q3 '13Q4 '13Q1 '14Q2 '14Q3 '14Q4 '14
Revenue2,435.9 bn2,271.3 bn2,425.8 bn2,745.0 bn2,834.1 bn2,890.2 bn3,020.9 bn3,097.2 bn
Operating income176.0 bn100.9 bn131.9 bn136.0 bn185.0 bn171.5 bn228.6 bn165.3 bn
Net income131.7 bn82.2 bn77.4 bn75.8 bn122.5 bn120.4 bn160.7 bn170.5 bn
Diluted EPS73.0945.6342.9742.0367.9766.7989.1894.61

E/P over time

the price (USD) and the reports are in different currencies

E/P = trailing-12-month diluted EPS / price at quarter end. E/P is the inverse of P/E and stays defined when earnings are negative.

Fiscal years

Fiscal year20182019202020212022202320242025
Revenue15,361.1 bn15,888.6 bn14,931.0 bn13,170.5 bn14,552.7 bn16,907.7 bn20,428.8 bn21,688.8 bn
Revenue YoY+9.7%+3.4%−6.0%−11.8%+10.5%+16.2%+20.8%+6.2%
Net income1,059.3 bn610.3 bn455.7 bn657.4 bn707.1 bn651.4 bn1,107.2 bn835.8 bn
Net income YoY+71.8%−42.4%−25.3%+44.3%+7.6%−7.9%+70.0%−24.5%
Diluted EPS590.79345.99260.13380.75137.03128.01225.88178.93
Diluted EPS YoY+72.7%−41.4%−24.8%+46.4%−64.0%−6.6%+76.5%−20.8%
net %6.9%3.8%3.1%5.0%4.9%3.9%5.4%3.9%
Free cash flow572.1 bn355.2 bn609.2 bn754.0 bn1,411.5 bn1,654.0 bn398.6 bn-218.7 bn

Reported results vs expectations

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Balance sheet & financial health

Fiscal year 2025 · 31 Mar 2025

Cash
4,528.8 bn JPY
Financial debt
8,783.4 bn JPY
Net debt
4,254.6 bn JPY
Equity
12,627.8 bn JPY
Total assets
30,775.9 bn JPY
Debt / equity
0.70x
Current ratio
1.36x
ROE
6.5%
ROA
2.8%
FCF margin
-1.0%

Financial statements (source on every figure)

Revenue and net income (JPY)

Margins

Income statement · JPY

Revenue
2023
16,907.7 bn
2024
20,428.8 bn
2025
21,688.8 bn

SEC (XBRL)· 18 Jun 2025verified

Cost of revenue
2023
13,576.1 bn
2024
16,016.7 bn
2025
17,024.8 bn

SEC (XBRL)· 18 Jun 2025verified

Gross profit
2023
3,331.6 bn ≈
2024
4,412.1 bn ≈
2025
4,664.0 bn ≈

SEC (XBRL)· 18 Jun 2025derived

Research & development
2023
880.9 bn
2024
923.6 bn
2025
1,099.5 bn

SEC (XBRL)· 18 Jun 2025verified

Operating income
2023
780.8 bn
2024
1,382.0 bn
2025
1,213.5 bn

SEC (XBRL)· 18 Jun 2025verified

Depreciation & amortisation
2023
1,596.9 bn
2024
1,579.5 bn
2025
1,612.8 bn

SEC (XBRL)· 18 Jun 2025verified

EBITDA
2023
2,377.6 bn ≈
2024
2,961.5 bn ≈
2025
2,826.3 bn ≈

SEC (XBRL)· 18 Jun 2025derived

Pre-tax income
2023
879.6 bn
2024
1,642.4 bn
2025
1,317.6 bn

SEC (XBRL)· 18 Jun 2025verified

Income tax
2023
162.3 bn
2024
459.8 bn
2025
414.6 bn

SEC (XBRL)· 18 Jun 2025verified

Net income
2023
651.4 bn
2024
1,107.2 bn
2025
835.8 bn

SEC (XBRL)· 18 Jun 2025verified

Diluted EPS
2023
128.01
2024
225.88
2025
178.93

SEC (XBRL)· 18 Jun 2025verified

Balance sheet · JPY

Cash
2023
3,803.0 bn
2024
4,954.6 bn
2025
4,528.8 bn

SEC (XBRL)· 18 Jun 2025verified

Inventories
2023
2,167.2 bn
2024
2,443.0 bn
2025
2,470.6 bn

SEC (XBRL)· 18 Jun 2025verified

Current assets
2023
9,578.3 bn
2024
11,872.6 bn
2025
11,687.8 bn

SEC (XBRL)· 18 Jun 2025verified

Total assets
2023
24,670.1 bn
2024
29,774.2 bn
2025
30,775.9 bn

SEC (XBRL)· 18 Jun 2025verified

Short-term debt
2023
1,365.8 bn
2024
1,516.8 bn
2025
1,829.9 bn

SEC (XBRL)· 18 Jun 2025verified

Long-term debt
2023
4,374.0 bn
2024
6,058.0 bn
2025
6,953.5 bn

SEC (XBRL)· 18 Jun 2025verified

Current liabilities
2023
6,652.1 bn
2024
8,323.5 bn
2025
8,615.2 bn

SEC (XBRL)· 18 Jun 2025verified

Total liabilities
2023
13,167.8 bn
2024
16,768.3 bn
2025
18,148.0 bn

SEC (XBRL)· 18 Jun 2025verified

Equity
2023
11,502.3 bn
2024
13,005.9 bn
2025
12,627.8 bn

SEC (XBRL)· 18 Jun 2025verified

Shares outstanding at year end
2023
—
2024
—
2025
—

SEC (XBRL)· 19 Jun 2020verified

Cash flow · JPY

Operating cash flow
2023
2,129.0 bn
2024
747.3 bn
2025
292.2 bn

SEC (XBRL)· 18 Jun 2025verified

Capex
2023
475.0 bn
2024
348.7 bn
2025
510.8 bn

SEC (XBRL)· 18 Jun 2025verified

Free cash flow
2023
1,654.0 bn ≈
2024
398.6 bn ≈
2025
-218.7 bn ≈

SEC (XBRL)· 18 Jun 2025derived

Investing cash flow
2023
-678.1 bn
2024
-867.3 bn
2025
-942.0 bn

SEC (XBRL)· 18 Jun 2025verified

Financing cash flow
2023
-1,468.4 bn
2024
918.6 bn
2025
280.5 bn

SEC (XBRL)· 18 Jun 2025verified

Share repurchases
2023
—
2024
—
2025
—

SEC (XBRL)· 19 Jun 2020verified

Computed indicators

Growth

Revenue growth (YoY)
6.2%
computed by olivLawFY 2025
Revenue CAGR 3Y
14.2%
computed by olivLawFY 2022 → FY 2025
Revenue CAGR 5Y
7.8%
computed by olivLawFY 2020 → FY 2025
EBIT growth (YoY)
-12.2%
computed by olivLawFY 2025
Net income growth (YoY)
-24.5%
computed by olivLawFY 2025
Net income CAGR 3Y
5.7%
computed by olivLawFY 2022 → FY 2025
Net income CAGR 5Y
12.9%
computed by olivLawFY 2020 → FY 2025
EPS growth (YoY)
-20.8%
computed by olivLawFY 2025
EPS CAGR 3Y
9.3%
computed by olivLawFY 2022 → FY 2025
EPS CAGR 5Y
-7.2%
computed by olivLawFY 2020 → FY 2025
FCF growth (YoY)
-154.9%
computed by olivLawFY 2025

Profitability

Gross margin
21.5%
computed by olivLawFY 2025
EBITDA margin
13.0%
computed by olivLawFY 2025
EBIT margin
5.6%
computed by olivLawFY 2025
Net margin
3.9%
computed by olivLawFY 2025
FCF margin
-1.0%
computed by olivLawFY 2025

Returns

ROE
6.7%
computed by olivLawFY 2025 · balance sheet at 31 Mar 2025
ROA
2.8%
computed by olivLawFY 2025 · balance sheet at 31 Mar 2025
ROIC
5.1%
computed by olivLawFY 2025 · balance sheet at 31 Mar 2025
ROCE
5.5%
computed by olivLawFY 2025 · balance sheet at 31 Mar 2025
Payout ratio (EPS)
unavailable
input data missing
Payout ratio (FCF)
unavailable
input data missing

Balance sheet

Net debt
4,254.6 bn JPY
computed by olivLawbalance sheet at 31 Mar 2025
Net debt / EBITDA
1.5x
computed by olivLawFY 2025 · balance sheet at 31 Mar 2025
Debt / equity
0.7x
computed by olivLawbalance sheet at 31 Mar 2025
Interest coverage
unavailable
the reported interest expense is far older than the latest period (the filer changed its XBRL tag): a stale figure is not used

Liquidity

Current ratio
1.4x
computed by olivLawbalance sheet at 31 Mar 2025
Quick ratio
1.1x
computed by olivLawbalance sheet at 31 Mar 2025
Cash ratio
0.5x
computed by olivLawbalance sheet at 31 Mar 2025

Cash

Operating cash flow
292.2 bn JPY
computed by olivLawFY 2025
Capital expenditure
510.8 bn JPY
computed by olivLawFY 2025
Free cash flow
-218.7 bn JPY
computed by olivLawFY 2025
FCF conversion
-26.2%
computed by olivLawFY 2025
Cash conversion
10.3%
computed by olivLawFY 2025

Efficiency

Days sales outstanding
unavailable
input data missing
Days inventory outstanding
53 days
computed by olivLawFY 2025 · balance sheet at 31 Mar 2025
Days payables outstanding
unavailable
input data missing
Cash conversion cycle
unavailable
input data missing

Market and valuation

Market capitalisation
unavailable
input data missing
Enterprise value
unavailable
input data missing
Market cap / net income TTM
unavailable
input data missing
P/E (TTM)
unavailable
input data missing
Earnings yield
unavailable
input data missing
P/B
unavailable
input data missing
P/S
unavailable
input data missing
EV/EBITDA
unavailable
input data missing
EV/EBIT
unavailable
input data missing
EV/Sales
unavailable
input data missing
P/FCF
unavailable
input data missing
FCF yield
unavailable
input data missing
Dividend yield
unavailable
input data missing
Shareholder yield (distributions)
unavailable
input data missing

Risk

Altman Z
unavailable
input data missing

Valuation

olivLaw classification

Insufficient data
What is missing
  • score weight coverage: 54.2% of at least 60%

A scoring methodology on indicators and valuation, not investment advice.

Closing price

35.22 USD

04 Nov 2026Source: olivLaw, closing series

Market cap: unavailable

Price and reporting are in different currencies; market indicators are unavailable.

Key indicators

Market capitalisation
unavailable
input data missing
P/E (TTM)
unavailable
input data missing
P/B
unavailable
input data missing
EV/EBITDA
unavailable
input data missing
ROE
6.7%
computed by olivLawFY 2025 · balance sheet at 31 Mar 2025
Net margin
3.9%
computed by olivLawFY 2025
Revenue growth (YoY)
6.2%
computed by olivLawFY 2025
Dividend yield
unavailable
input data missing

Coverage and freshness

27/37 reporting lines present
Latest full fiscal year: 2025
Latest reported period: 31 Mar 2025
Latest balance sheet date: 31 Mar 2025
Share count (cover of the latest filing), as of: 31 Mar 2020
Source: SEC (XBRL)published 18 Jun 2025
verified 592

The data is older than the freshness threshold.

Score by group

54% · Insufficient data

Estimated value range

unavailable — no valuation assumptions for the reporting currency

Valuation assumptions are editorial choices, not measured; beta is not measured.

Valuation methods

    Multiple comparisons use the SIC vertical: Motor Vehicles & Passenger Car Bodies (SIC 3711)

    Classification (SIC) comparables group by industry code, not by economic activity; the direct group is an editorial selection by activity. Members' multiples are on their own trailing twelve months, at their own latest close.

    Assumptions (illustrative, editorial)

    Risk-free rate
    6.5%
    Equity risk premium
    6.0%
    Beta (default)
    1.00
    Cost of equity
    12.5%
    Terminal growth
    3.0%

    Factor scorecard

    Insufficient data

    Minimum-evidence gate: score weight coverage: 54.2% of at least 60%

    FactorValueScoreWeight used
    ROIC · Quality5.1%79 (vs peers)19%
    Net margin · Quality3.9%80 (vs peers)12%
    FCF conversion · Quality-26.2%0 (on a fixed band)12%
    Revenue CAGR 3Y · Growth14.2%100 (on a fixed band)15%
    EPS CAGR 3Y · Growth9.3%62 (on a fixed band)15%
    Net debt / EBITDA · Balance sheet1.5x50 (vs peers)19%
    Interest coverage · Balance sheetunavailableunavailable—
    Current ratio · Balance sheet1.4x46 (on a fixed band)8%
    P/E (TTM) · Valuationunavailableunavailable—
    EV/EBITDA · Valuationunavailableunavailable—
    FCF yield · Valuationunavailableunavailable—
    Shareholder yield (distributions) · Returnsunavailableunavailable—
    Payout ratio (FCF) · Returnsunavailableunavailable—

    Factors without a value were dropped; the remaining weights were renormalised.

    Score groups

    • Balance sheet49/100 · 2/3 factors with a value
    • Growth81/100 · 2/2 factors with a value
    • Quality58/100 · 3/3 factors with a value
    • Returns· partialunavailable · 0/2 factors with a value
    • Valuation· partialunavailable · 0/3 factors with a value

    A «partial» group is computed from under half of its weight or from one factor: it is not a full assessment of the group.

    Memo

    HONDA MOTOR CO., LTD. (HMC). Latest full fiscal year: 2025; data up to 2025-03-31.

    Figures computed from the financial statements: revenue 21,688.8 bn JPY in 2025; YoY growth 6.2%; net margin 3.9%; ROE 6.7%; net debt/EBITDA 1.5x.

    The estimated value range is 3,499.66–3,861.06 JPY per share (median of 3 methods, agreement: low); assumptions are illustrative. The range is the median of the methods' low, central and high values, not a probability interval.

    Insufficient data for a verdict (score weight coverage: 54.2% of at least 60%).

    Text generated deterministically from the figures shown; no language model. Not investment advice.

    What supports the thesis

    • ROIC: 5.1%
    • Net margin: 3.9%
    • Revenue CAGR 3Y: 14.2%

    What contradicts it

    • FCF conversion: -26.2%
    • The valuation methods diverge

    Not assessed (insufficient data or a ratio without meaning): Interest coverage, P/E (TTM), EV/EBITDA, FCF yield, Shareholder yield (distributions), Payout ratio (FCF).

    Versus the vertical median

    Motor Vehicles & Passenger Car Bodies (SIC 3711) · same industry (4-digit SIC) · compared with 25 companies

    Multiples and returns vs the median

    P/E
    —
    vertical median 22.5x
    EV/EBITDA
    —
    vertical median 19.0x
    P/S
    —
    vertical median 1.2x
    P/B
    —
    vertical median 2.1x
    ROE
    6.7%
    vertical median -7.9%
    above median
    Net margin
    3.9%
    vertical median -28.4%
    above median
    EBIT margin
    5.6%
    vertical median -38.7%
    above median
    Revenue YoY
    6.2%
    vertical median -1.7%
    above median
    Net debt/EBITDA
    1.5x
    vertical median 1.7x
    below median (−9.2%)
    Dividend yield
    —
    vertical median 1.1%

    Price rebased to 100 (monthly, 5 years)

    Companies in the vertical

    Market capP/EROENet marginRevenue YoY1A / 3A
    TSLATesla, Inc.1,522.6 bn424.63.8%3.1%−2.9%−10% / +60%
    GMGeneral Motors Company78.0 bn20.66.1%2.1%−1.3%+26% / +192%
    PCARPACCAR Inc55.9 bn20.213.7%9.5%−15.5%+1% / +16%
    LILi Auto Inc.23.5 bn144.81.6%1.0%−18.8%−37% / −69%
    RIVNRivian Automotive, Inc.20.5 bn—-55.0%-45.9%+8.4%−17% / −16%
    OSKOshkosh Corporation8.7 bn17.511.0%4.6%−2.9%+12% / +47%
    NIONIO Inc.8.2 bn—-302.6%-17.1%+38.9%−40% / −55%
    VFSVinFast Auto Ltd.7.8 bn——-175.5%+54.7%+2% / −61%
    FSSFederal Signal Corporation7.2 bn24.520.5%11.7%+17.1%+3% / +71%
    LCIDLucid Group, Inc.1.3 bn—-571.4%-249.2%+67.6%−75% / −92%
    LOTLotus Technology Inc.217.2 m——-89.4%−43.8%−75% / −97%
    NIUNiu Technologies115.3 m—-4.4%-0.9%+36.7%−49% / −24%
    GGRGogoro Inc.45.7 m—-56.2%-28.4%−9.4%−23% / −94%
    WKHSWorkhorse Group Inc.36.2 m——-301.5%+201.1%−69% / −100%
    DCXDigital Currency X Technology Inc.21.5 m——-434.9%−27.1%−100% / −100%
    FFAIFaraday Future Intelligent Electric Inc.12.2 m—-2,030.5%-21,838.0%−0.6%−100% / −100%
    FLYEFly-E Group, Inc.2.8 m—-82.2%-67.9%−25.0%−62% / unavailable
    CENNCenntro Inc.434.8 k—-126.6%-423.9%−42.2%−98% / −100%
    FFord Motor Co——-18.4%-4.2%+1.2%−5% / +23%
    XPEVXpeng Inc.——-7.9%-46.7%unavailable−55% / −41%
    HMCHonda Motor Co., Ltd.——6.7%3.9%+6.2%+15% / +9%
    RACEFerrari N.V.——42.9%22.3%+7.0%+10% / +20%
    STLAStellantis N.V.——-33.0%-14.5%−2.1%−56% / −79%
    TMToyota Motor Corp——13.6%9.9%+6.5%−1% / +5%
    AIIORobo.ai Inc.———-17,614.9%−92.1%−96% / −100%

    1- and 3-year price returns: for HMC from daily closes (the same as the performance table), for the other companies from month-end closes.

    olivLaw engine forecast

    The world engine ran after the company's latest material disclosure. Probabilities are of TOUCHING a level within the horizon (not closing there) and sit next to the random walk (p_rw), the no-information benchmark.

    The engine has no published run for this company yet.

    Valuation scenarios (editable assumptions)

    Illustrative scenarios

    Scenarios are not available. input data missing

    AI analysis

    AI-generatedAI-generated analysis (Claude) from cited public sources; it may contain errors. Not investment advice. As of 27 Oct 2026 · Model: claude-haiku-5-5.

    Possibly outdated: the newest document it read is from 18 Jun 2026; since then the company filed 6-K (31 Aug 2026), 6-K (05 Aug 2026), 6-K (20 Jul 2026), 6-K (15 Jul 2026), 6-K (01 Jul 2026), 6-K (30 Jun 2026).

    In brief

    Honda Motor Co., Ltd. develops, manufactures and sells motorcycles, automobiles and power products, and its financial services arm supports sales. In fiscal 2026 consolidated revenue reached 21796.6 billion yen, but the company reported an operating loss driven mainly by EV-related losses and tariffs.

    SWOT

    Strengths

    • Honda has broad diversification across motorcycles, automobiles, financial services and power products, which reduces reliance on one segment 1.
    • The motorcycle business is profitable and generates solid cash flow that can fund strategic investment 1.
    • The company has a global production and distribution network with its own subsidiaries in the main regions 1.

    Weaknesses

    • EV-related losses led to an operating loss in fiscal 2026, showing the vulnerability of the current strategy 1.
    • The automobile segment depends heavily on North America and on internal combustion and hybrid models, exposing it to policy shifts 1.
    • Research and development spending rose sharply, adding pressure on near-term profitability 1.

    Opportunities

    • If EV demand resumes growth, prepared investments could create a competitive advantage 1.
    • Rising motorcycle demand in Asia and other emerging markets offers room for expansion 1.
    • Safety and driver-assistance technologies could open new revenue streams over time 1.

    Threats

    • Trade tariffs and export restrictions could raise costs and interrupt production 1.
    • Chinese EV competitors could gain market share if Honda does not react quickly enough 1.
    • Changing environmental regulations may alter technical requirements and add compliance costs 1.

    Risks

    • Geopolitical riskhigh

      International tensions and regional conflicts could disrupt supply chains and raise procurement costs 1.

    • Procurement riskmedium

      Reliance on certain suppliers for parts and raw materials could cause delays or higher costs 1.

    • Electrification riskhigh

      Abrupt changes in environmental policy and demand could force further losses on EV investments 1.

    • Information security riskmedium

      Cyber-attacks and data leaks could affect operations and the company's reputation 1.

    • Intellectual property risklow

      Infringement of intellectual property rights, including through use of artificial intelligence, could trigger costly litigation 1.

    Investment thesis

    What would need to be true (bull case)

    • If EV demand recovers, long-term investments already prepared could provide an important competitive advantage 1.
    • The motorcycle and financial services businesses could support cash flow and the funding of the company's strategy 1.
    • Geographic and product diversification could cushion shocks from any single market 1.

    What would break the thesis

    • If EV-related losses continue, group profitability could remain under pressure for a longer period 1.
    • Tariffs, export restrictions and semiconductor shortages could interrupt production and reduce sales volumes 1.
    • Chinese competition in electric vehicles could erode the company's position in key markets 1.

    What to watch

    • Development of EV-related losses and the electrification plannext 10-K
    • Pace of EV demand recovery in the United States2027
    • Impact of tariffs and export restrictions on costsQ1 2027
    • Motorcycle sales trends in Asia and Indianext 10-K

    Products, market & competition

    AI-generatedAI-generated analysis (Claude) from cited public sources; it may contain errors. Not investment advice. As of 27 Oct 2026 · Model: claude-haiku-5-5.

    Possibly outdated: the newest document it read is from 18 Jun 2026; since then the company filed 6-K (31 Aug 2026), 6-K (05 Aug 2026), 6-K (20 Jul 2026), 6-K (15 Jul 2026), 6-K (01 Jul 2026), 6-K (30 Jun 2026).

    The business

    Honda has four business segments: motorcycles, automobiles, financial services and power products and other businesses, including HondaJet aircraft deliveries 1. The automobile segment is the largest, with 13863.3 billion yen of revenue in fiscal 2026, while motorcycles show the fastest growth 1. The company operates through subsidiaries and alliances across Japan, North America, Europe and Asia 1.

    Geographically North America is the most important market, with 12578.8 billion yen of revenue in fiscal 2026, followed by Japan at 2536.9 billion yen 1. Honda makes the key components such as engines, frames and transmissions itself, while many other parts are bought from numerous suppliers 1. Environmental and safety regulations, including emissions rules, directly shape product planning 1.

    The long-term strategy targets zero environmental impact of society and zero traffic collision fatalities by 2050, with investment directed to hybrid and electric technologies 1. The company revised product launch plans for EV models in the US and reduced resources for EVs, which generated related losses 1. This could shape the future revenue mix depending on demand in key markets 1.

    Segments

    Automobiles

    The automobile segment generated 13863.3 billion yen in fiscal 2026, but consolidated vehicle units fell to 2711 thousand, down 4.5% 1. About 47% of group automobile units are sold in North America, and hybrid and internal combustion models form the stable base of the segment 1.

    Financial services

    The financial services arm earned 3529.4 billion yen of revenue in fiscal 2026 and offers retail lending, leasing and dealer financing in several countries 1. This segment supports group profitability and stability, especially in North America 1.

    Market context

    Motorcycle demand in Japan fell about 5% in fiscal 2026, and in the United States it fell about 7% in calendar 2025 1. In Asia, total demand in other countries remained moderate, while in India sales held steady year on year 1.

    The automotive market is in major change, marked by competition from Chinese EV makers, environmental policy shifts in North America and Europe, and tariff trade wars 1. These shifts could affect margins and sales volumes if Honda does not respond competitively 1.

    Trends

    • Redirecting investment toward electrificationmixed

      The company cancelled the launch of some EV models in the US and cut production, which generated significant losses 1. If EV demand resumes growth, these long-prepared investments could become an advantage 1.

    • Tariffs and export restrictionsheadwind

      Tariffs and export controls on components and semiconductors affected operations in fiscal 2026 and may add costs 1. These pressures are treated as a major issue for production planning 1.

    • Growing motorcycle demand in Asiatailwind

      Consolidated motorcycle sales rose in India, Brazil and the Philippines, offsetting declines in other markets 1. If this trend continues, the motorcycle segment could support group revenue 1.

    • Raw material and battery cost pressuresheadwind

      Some raw material and component prices rose, and shortages of nickel, lithium and cobalt raised battery costs 1. This could compress margins if costs cannot be fully passed on to customers 1.

    Competitive position

    Honda competes with traditional automakers in Japan, Europe and North America, as well as with newer Chinese EV companies whose pressure has intensified 1. In motorcycles, competition comes from Asian manufacturers selling high volumes in emerging markets 1.

    In EV markets Honda has acknowledged it cannot respond fast enough to shifts in demand, which could affect its position against rivals 1. Its strength remains the solid base of hybrid and internal combustion engines 1.

    • Chinese EV manufacturers

      Emerging companies that have intensified competition in the electric vehicle market, as described in the company's report 1.

    • European and Asian automakers

      Traditional rivals in the auto markets, also affected by environmental policy changes and tariffs 1.

    • Asian motorcycle manufacturers

      Companies competing on high volumes in Asia, where Honda earns most of its motorcycle sales 1.

    • Low-cost electric vehicle makers in emerging markets

      Players offering affordable models that could gain share in regions where Honda is already present 1.

    News & filings

    In the press

    Sources

    1. [1] Form 20-F, fiscal year ended 2026-03-31 · SEC / Honda Motor Co., Ltd. · 18 Jun 2026

    Figures computed by olivLaw from SEC filings and closing prices; the qualitative analysis is AI-generated from cited sources. Not investment advice.